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Sensitive data aliasing for transaction-card and other applications

  • US 7,873,577 B1
  • Filed: 03/10/2006
  • Issued: 01/18/2011
  • Est. Priority Date: 01/27/2006
  • Status: Active Grant
First Claim
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1. A method of using data sets associated with transaction card identifiers directed for use in a retail environment, the method being implemented by a computer-based circuit configured and software-programmed to perform the steps of:

  • accessing, by the computer-based circuit, alias identifiers that represent the transaction card identifiers;

    associating the alias identifiers to encrypted forms of the transaction card identifiers;

    using the alias identifiers to analyze retail-environment aspects of the data sets, and generating user-directed output therefrom, independent of the transaction card identifiers and the encrypted forms of the transaction card identifiers;

    decrypting the encrypted forms of the transaction card identifiers;

    subsequently encrypting the transaction card identifiers using a second encryption method;

    maintaining the association between alias identifiers and the transaction card identifiers; and

    formatting the transaction card, or the alias, identifiers to represent displayable characters.

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