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System and method for managing consumer information

  • US 7,877,304 B1
  • Filed: 12/15/2005
  • Issued: 01/25/2011
  • Est. Priority Date: 12/16/2004
  • Status: Active Grant
First Claim
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1. A computer implemented method, comprising;

  • (a) providing a user interface to a consumer via a computer network;

    wherein a computerized system provider executed by a computing system provides the user interface;

    (b) presenting a plurality of questions to the consumer via the user interface for obtaining consumer credit related information;

    wherein the plurality of questions seek to obtain a number of identity theft related items a credit report for the consumer, a number of credit cards that the consumer has, and a combined balance owed by the consumer on the number of credit cards;

    (c) answering the plurality of questions provided to the consumer in step (b), wherein the consumer answers the plurality of questions via the user interface provided by the computerized system provider executed by the computing system;

    (d) analyzing the answers in step (c) for determining credit data for the consumer, wherein the computerized system provider executed by the computing system analyzes the answers in step (c); and

    wherein the credit data includes an estimated credit score of the consumer, an estimated future credit score of the consumer, an identity theft risk for the consumer and a potential loss to the consumer from the identity theft;

    (e) storing the answers to the plurality of questions in step (c) in a leads database that is used for storing consumer credit related information and for enrolling the consumer for services offered by the computerized system provider for improving consumer credit and for protecting consumer identity;

    wherein the computerized system provider executed by the computing system stores the answers;

    (f) storing the answers to the plurality of questions in step (c) in a credit analysis database that is used for determining the estimated credit score of the consumer, the estimated future credit score of the consumer, the identity theft risk for the consumer and the potential loss to the consumer from the identity theft;

    wherein the computerized system provider executed by the computing system stores the answers;

    (g) displaying the credit data to the consumer on a display device;

    wherein the computerized system provider executed by the computing system displays the credit data via the user interface;

    (h) inquiring into whether the consumer wants to register for managing credit online, offered by the computerized system provider;

    wherein the computerized system provider executed by the computing system makes the inquiry via the user interface;

    (i) registering the consumer as a customer if the customer wants to register in step (h);

    wherein the computerized system provider executed by the computing system registers the consumer; and

    (j) if the consumer does not want to register in step (h), sending the consumer information from step (c) to a marketing analysis engine to categorize the consumer information for marketing credit improvement services to the consumer based on (i) if the consumer is a candidate for improving the consumer credit score, (ii) if the consumer has a potential for identity theft and (iii) if the consumer is a candidate for credit improvement;

    wherein the computerized system provider executed by the computing system sends the consumer information to the marketing analysis engine executed by the same computing system or a different computing system.

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