User-created trade cards

• US 7,909,238 B2
• Filed: 12/21/2007
• Issued: 03/22/2011
• Est. Priority Date: 12/21/2007
• Status: Active Grant

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Sheppard, Adam, Aguera, Blaise H., Lawler, Stephen L., Estrada, Julio, Szeliski, Richard Stephen, Drucker, Steven, Farouki, Karim, Weare, Christopher B., Lindsay, Donald James, Brewer, Brett D., Flake, Gary W.
• Primary Examiner(s): LE, THIEN MINH
• Application Number:
  US11/962,700
• Publication Number:
  US 20090159656A1
• Time in Patent Office: 1,187 Days
• Field of Search: 235/375, 235/431, 235/495, 707/6, 707/203, 715/201, 715/221, 715/234, 715243-255, 715/277
• US Class Current: 235/375
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

The claimed subject matter provides a system and/or a method that facilitates identifying relationships between two or more trade cards. A schema component can implement a portion of user-assisted schema to create a trade card that represents a distillation of a document with document-specific data. A relationship component can identify at least one of a hard link or a soft link associated with the trade card in connection with at least one of a network or one or more trade cards, wherein the hard link is a source that derived the trade card and the soft link is directed toward a disparate trade card with a portion of substantially similar document-specific data.

Claims

1. A computer-implemented system embodied on a computer-readable storage medium and configured to facilitate identifying relationships between two or more trade cards, the computer-implemented system comprising:

a schema component configured to implement a portion of schema to create a trade card with first document-specific data configured to represent a distillation of a document,

wherein the portion of schema is configured to create the trade card without user assistance, and

wherein the trade card includes an editorial experience that is a collection of data defined by an owner of the trade card, wherein the collection of data is a video including at least one image of the owner of the trade card;

an edit component configured to automatically identify a type of the trade card to create based on content determined to be in the document; and

a relationship component configured to identify at least one of a hard link or a soft link associated with the trade card in connection with at least one of a network or one or more trade cards, wherein the hard link is a link to a source that derived the trade card and the soft link is a link to a disparate trade card having at least a portion of second document-specific data that is substantially similar to the first document-specific data of the trade card.

2. The computer-implemented system of claim 1, wherein the trade card includes at least one of static data or active data.

3. The computer-implemented system of claim 1, wherein the trade card is configured to incorporate at least one of a portion of a graphic, a portion of audio, a portion of video, a portion of an image, an applet, a gadget, or a real-time data update.

4. The computer-implemented system of claim 1, wherein the trade card is granular with one or more sections of data, wherein each section includes at least one of a view, a scale, or a resolution.

5. The computer-implemented system of claim 4, wherein the trade card is configured to be universally implemented in an environment independent of a format of the environment, wherein the environment is at least one of a desktop computer, a component, a machine, a machine with a computer operating system, a media device, a portable media player, a cellular device, a portable digital assistant (PDA), a gaming device, a laptop, a web-browsing device, a gaming console, a portable gaming device, a mobile device, a portion of hardware, a portion of software, a smartphone, a wireless device, or a third-party service.

6. The computer-implemented system of claim 5, wherein at least one section of data related to the trade card is exposed based, at least, in part, upon one of the following:

the environment accessing the trade card or a user accessing the trade card.

7. The computer-implemented system of claim 1, wherein the document is at least one of an item, a website, a good, a service, a user, a network, a company, an enterprise, a home, or a group of users.

8. The computer-implemented system of claim 1, wherein the source that derived the trade card is an entity, and the entity is at least one of a corporation, a business, a company, a machine, a website, or a web page.

9. The computer-implemented system of claim 1, wherein the portion of schema is configured to enable creation of at least a portion of the trade card, wherein the at least a portion of the trade card includes at least one of one or more aesthetic characteristics, a layout, a font, a size, a format, a portion of populated data, a portion of data related to the source, an editorial experience, a portion of resolution data, a relationship, a security setting, or a display setting.

10. The computer-implemented system of claim 1, wherein the edit component is further configured to implement a preference for a portion of the trade card, wherein the preference is defined by an entity configured to create the trade card.

11. The computer-implemented system of claim 10, wherein the edit component is further configured to implement at least one feature for the portion of the trade card, wherein the feature is at least one of:

a portion of data to include with the trade card, a syndication of the portion of the trade card, a portion of editorial experience data, the source, a relationship, a link, a security setting, an exposure for the portion of the trade card, an aesthetic characteristic, a portion of resolution data, or a display setting.

12. The computer-implemented system of claim 1, further comprising:

a syndication component configured to utilize a portion of the trade card as a web feed to a host, wherein the host is at least one of a website, the disparate trade card, a network, a server, a user, a web address, an email address, or a device.

13. The computer-implemented system of claim 1, further comprising:

a rank component configured to collect a ranking associated with a portion of the trade card, wherein the rank component is configured to receive the ranking from at least one of a network, a community, a user, a group of users, a machine, a forum, a website, a collection of entities, business, a company, a third-party service, or a social network.

14. A computer-implemented method that facilitates creating a portion of a trade card that is a summarization of data, the computer-implemented method comprising:

utilize a portion of schema to automatically generate the portion of the trade card, wherein automatically generating the portion of the trade card is performed without receiving an input from a user,

wherein the trade card is granular with one or more sections of data, and one or more of the sections of data includes at least one of a view, a scale, or a resolution, and

wherein the trade card includes an editorial experience that is a collection of data defined by an owner of the trade card, wherein the collection of data is a video including at least one image of the owner of the trade card;

automatically identify a type of the trade card to create based on the data; and

locate at least one of a hard link or a soft link for the trade card, wherein the hard link is a link to a source that derived the portion of the trade card and the soft link is a link to a disparate trade card having a portion of data that correlates to the summarization of data.

15. The computer-implemented method of claim 14, further comprising:

employing the processor to execute the computer-executable instructions that, when executed by the processor, also cause the processor to;

expose the portion of the trade card based, at least, in part, upon at least one of an environment that accesses the trade card or a user that accesses the trade card; and

expand the trade card to provide a creator-defined editorial experience based, at least, in part, upon at least one of the environment that accesses the trade card or the user that accesses the trade card.

16. The computer-implemented method of claim 14, further comprising:

employing the processor to execute the computer-executable instructions that, when executed by the processor, also cause the processor to;

provide a web syndication of the portion of the trade card; and

enable the trade card to be ranked on a granular level.

17. The computer-implemented method of claim 14, wherein the collection of data is a collection of audio data.

18. A computer-readable storage medium storing computer-executable instructions for performing:

implementing a portion of schema to create a trade card that represents, with first document-specific data, a distillation of a document,

wherein the portion of schema is configured to create the trade card without receiving information from a user, and

wherein the trade card includes an editorial experience that is a collection of data defined by an owner of the trade card, wherein the collection of data is a video including at least one image of the owner of the trade card and detailing information about products or services offered in connection with the trade card;

automatically identifying a type of the trade card to create based on content determined to be in the document; and

identifying at least one of a hard link or a soft link associated with the trade card in connection with at least one of a network or one or more trade cards, wherein the hard link is a link to a source that derived the trade card and the soft link is a link to a disparate trade card with at least a portion of second document-specific data that is substantially similar to the first document-specific data.