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Method and system for generating and controlling the distribution and use of personal promotion codes by targeted customers

  • US 7,912,214 B2
  • Filed: 07/20/2007
  • Issued: 03/22/2011
  • Est. Priority Date: 07/20/2007
  • Status: Active Grant
First Claim
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1. A method for generating unique personal promotion codes from computing resources of a provider of services, the method comprising the steps of:

  • generating internal promotion codes including a family ID field and a serial ID field comprised of alphanumeric characters;

    encoding the internal promotion codes into a corresponding series of external promotion codes, comprised of alphanumeric characters, to render the internal promotion codes unintelligible,wherein the step of encoding each internal promotion code into a corresponding external promotion code includes the steps of;

    converting the alphanumeric characters of the internal promotion codes to integers;

    calculating a first and a second checksum;

    converting the integers to a binary array;

    shifting a binary encoding key according to the second checksum;

    shifting the binary array according to the first checksum;

    xoring (bitwise adding modulo 2) the shifted binary encoded key and the shifted binary array;

    converting back the xored binary array to integers;

    inserting the first checksum and the second checksum into the xored array of integers;

    converting back the inserted array of integers to alphanumeric characters;

    thus, obtaining the corresponding external promotion code.

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