Method and system for collecting online merchandising data
First Claim
Patent Images
1. A method of populating a merchandising product database at a first network location, comprising:
- rendering a Web-page at a presentation device located at a second network location, wherein the rendered Web-page is provided from a server at a third network location, and wherein the rendered Web-page comprises product information about a product;
obtaining merchandising data related to the product, wherein the obtained merchandising data includes selected product information, wherein the rendered Web-page is embedded with executable code that is configured to cause said obtained merchandising data at said presentation device to be transmitted to said first network location; and
transmitting the obtained merchandising data to the first network location for storing in the merchandising product database, wherein the executable code embedded in the rendered web page is configured to transmit the obtained merchandising data to said first network location upon rendering of the Web-page.
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Abstract
A method and system for automating electronic merchandising and product recommendation by creating a third party merchandising product database populated with data obtained directly at the point of sale. According to one embodiment, collection or direct importation of such data from an existing physical source or a product or merchandising database, which can be complex and costly, is not required. As a result, the cost of creating a usable merchandising system and database is reduced.
22 Citations
29 Claims
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1. A method of populating a merchandising product database at a first network location, comprising:
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rendering a Web-page at a presentation device located at a second network location, wherein the rendered Web-page is provided from a server at a third network location, and wherein the rendered Web-page comprises product information about a product; obtaining merchandising data related to the product, wherein the obtained merchandising data includes selected product information, wherein the rendered Web-page is embedded with executable code that is configured to cause said obtained merchandising data at said presentation device to be transmitted to said first network location; and transmitting the obtained merchandising data to the first network location for storing in the merchandising product database, wherein the executable code embedded in the rendered web page is configured to transmit the obtained merchandising data to said first network location upon rendering of the Web-page. - View Dependent Claims (2, 3, 4, 5, 6)
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7. A merchandising database system, comprising:
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a computer server at a first network location; the computer server comprises an interface configured to be coupled to a network and to obtain selected product data related to a product presented at a second network location on a Web-page hosted by a server at a third network location, wherein the Web-page is sent to the second network location from the server at the third network location in response to a user request for the Web-page, wherein the Web-page comprises embedded executable code that is configured to cause a device at the second network location to transmit said selected product data to said interface, and wherein rendering of the Web-page at the device at the second network location causes execution of the embedded executable code for transmitting the selected product data from the second network location to the interface; and a storage device at the first network location configured to store the obtained selected product information transmitted from the second network location. - View Dependent Claims (8, 9, 10)
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11. A non-transitory computer-readable storage medium having stored thereon a computer program product executable by a processor for populating a merchandising product database at a first network location, the computer program product executable to perform:
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obtaining selected product information related to a product presented at a second network location on a Web-page hosted by a server at a third network location, wherein the Web-page is sent to the second network location from the server at the third network location in response to a user request for the Web-page, wherein the Web-page comprises embedded executable code that is configured to cause a device at the second network location to transmit said selected product information to said first network location, and wherein rendering of the Web-page at the device causes execution of the embedded executable code for transmitting the selected product information from the second network location to the first network location; and storing the obtained selected product information transmitted from the second network location in the merchandising product database. - View Dependent Claims (12, 13, 14)
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15. A method for populating a merchandising product database located at a first network location, comprising:
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sending, in response to user interaction with an interactive catalog, at least a portion of the interactive catalog to a second network location for rendering by a presentation device, wherein content of the rendered portion includes selected data related to one or more products displayed by the rendered portion of the interactive catalog, and wherein the portion of the interactive catalog is sent to the second network location from one or more source product databases at a third network location in response to the user interaction with the interactive catalog; wherein the portion of the interactive catalog comprises embedded executable code that is configured to cause said presentation device to transmit said selected data related to the products to said first network location, and wherein said rendering of the portion of the interactive catalog causes execution of the embedded executable code to communicate the selected data related to the products from the second network location to the merchandising product database at the first network location, wherein upon rendering of the portion of the interactive catalog, the selected data is communicated from the one or more source product databases to the merchandising product database using the presentation device at the second network location without requiring a direct data transfer between the one or more source product databases at the third network location and the merchandising product database at the first network location, wherein the merchandising product database is populated with the selected data transmitted from the presentation device. - View Dependent Claims (16, 17, 18, 19, 20, 21)
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22. A method of populating a merchandising product database at a first network location, comprising:
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at said first network location, obtaining merchandising data related to a product, wherein said product is presented at a presentation device, wherein said presentation device is located at a second network location, wherein said obtaining comprises receiving product data transmitted by said presentation device, wherein said product data is embedded in a Web-page transmitted to said presentation device from a third network location, wherein said Web-page is transmitted to said presentation device for rendering from said third network location in response to a user request from said presentation device, wherein said transmitted Web-page comprises embedded executable code that is configured to cause said presentation device to transmit said product data to said first network location, and wherein rendering of said Web-page causes execution of the embedded executable code such that said presentation device transmits said product data to said first network location upon rendering of said Web-page; and storing at least in part a representation of said received product data transmitted from said presentation device in said merchandising product database at said first network location. - View Dependent Claims (23, 24, 25, 26, 27, 28, 29)
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Specification