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Technique for continually assisting a user during an information assistance call

  • US 7,929,681 B2
  • Filed: 04/27/2005
  • Issued: 04/19/2011
  • Est. Priority Date: 04/27/2005
  • Status: Expired due to Fees
First Claim
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1. A method for providing an information assistance service, comprising:

  • receiving a call from a user, the call including an information assistance request;

    conducting a search on a database in response to the request;

    retrieving a result based on said search on said database including connection data for connecting said user to a communications device associated with a desired party;

    connecting said user to said communications device associated with said desired party;

    storing a result of the search in association with the call, wherein said information assistance request and said retrieved result of connection data for connecting said user to a communications device associated with said desired party constitutes an information exchange stored in said result;

    reconnecting the user to an information assistance provider to further assist the user during the call;

    retrieving the search result;

    performing an analysis of the search result; and

    further assisting the user based on the analysis, wherein the further assistance involves a second search, and wherein said assistance for the user being included as part of said information exchange stored in said result;

    reviewing said information exchange in said stored result, corresponding to at least a portion of the call transcript to derive a context of said information assistance request, said context being derived from, but not explicitly contained in said information exchanges in the call, wherein said context relates to but is not the same as said information assistance request and said connection data for connecting said user to said communications device associated with said desired party; and

    delivering at least one advertisement to said user based on said derived context.

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