Incentive network for distributing incentives on a network-wide basis and for permitting user access to individual incentives from a plurality of network servers

• US 7,958,224 B2
• Filed: 02/17/1999
• Issued: 06/07/2011
• Est. Priority Date: 02/17/1999
• Status: Expired due to Fees

• Current Assignee: Catalina Marketing Corporation
• Original Assignee: Catalina Marketing Corporation
• Inventors: Amjadi, Kamran
• Primary Examiner(s): Dinh; Khanh Q
• Application Number:
  US09/251,480
• Publication Number:
  US 20020198957A1
• Time in Patent Office: 4,493 Days
• Field of Search: 709/200, 709/201, 709/220, 709/221, 709/224, 709/227, 709/228, 709/225, 709/226, 709/232, 348/473, 235/487, 345/329, 705/1, 705/10, 705/14, 705/67, 713/175, 702/78
• US Class Current: 709/224
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0236 Incentive or reward received by requiring registration or ID from user
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/04 Billing or invoicing
• CPC Class Codes: H04L 69/329 in the application layer [OSI layer 7]
• CPC Class Codes: H04L 9/40 Network security protocols

Abstract

An incentive network equipped with methods for distributing incentives on a network-wide basis and for permitting user access to individual incentives from any network server. In accordance with one aspect of the invention, a method performed by a server for accessing incentives in an network, comprises steps of receiving an access request from a device associated with a user and connected to the network, transmitting identifying information corresponding to the access request to a host, receiving incentive information from the host reflecting available incentives corresponding to the identifying information, and transmitting a network document, including the incentive information, to the device associated with the user in response to the access request. In accordance with another aspect of the present invention, a computer-implemented method for accessing incentives in an network, comprises transmitting an access request to access a server in the network, receiving a subscriber request for a subscriber ID associated with the access request, transmitting the subscriber ID to the server, and receiving in response to the access request incentive information reflecting available incentives corresponding to the subscriber ID, wherein the server provides the subscriber ID to a host that selects and transmits the incentive information to the server.

Claims

1. A computer implemented method for providing access to incentives via a computer network, the computer network comprising at least one incentive host server and at least two network servers for providing a user with access to incentives from the incentive host server, comprising:

receiving, at a network server, an access request from a client device associated with the user;

transmitting a first identifier and a network server identifier (NID) corresponding to the access request to the incentive host server;

determining at the incentive host server available incentives using at least the first identifier and the NID, wherein the NID is used to identify available incentives in an incentive server database associated with the NID; and

transmitting information regarding the determined available incentives to the client device.

2. The method of claim 1, wherein receiving the access request from the client device, includes:

receiving a request for a document stored at least in part on the network server.

3. The method of claim 1, further comprising:

determining whether an indication exists that the user subscribes to receive information associated with available incentives.

4. The method of claim 3, wherein determining whether an indication exists that the user subscribes to receive information associated with available incentives, includes:

transmitting a subscriber request to the client device; and

receiving a response from the client device, including the first identifier.

5. The method of claim 1, wherein transmitting the first identifier and the NID to the incentive host server includes:

transmitting an identifier corresponding to the client device to the incentive host server; and

transmitting a network server identifier corresponding to the network server.

6. The method of claim 5, wherein determining available incentives, includes:

receiving incentive information reflecting a selection of incentives based on at least one of the identifier corresponding to the client device and the network server identifier corresponding to the network server.

7. The method of claim 1, wherein the first identifier corresponds to the device associated with the user.

22. The computer implemented method of claim 1, wherein the available incentives include coupons.

23. The computer implemented method of claim 1, wherein the available incentives include discounts.

24. The computer implemented method of claim 1, wherein the available incentives include awards.

75. The method of claim 22 wherein said coupon data is in a form designed to be printed on paper to form a paper coupon.

8. A computer-implemented method for providing access to incentives via a computer network, the computer network comprising at least one incentive host server and at least two network servers for providing a user with access to incentives from the incentive host server, comprising:

transmitting an access request to access one of the network servers in the network;

transmitting a first identifier and a network server identifier (NID) corresponding to the access request to the incentive host server; and

determining available incentives using at least the first identifier and the NID, wherein an incentive host server identifies available incentives in an incentive server database associated with the NID.

9. The method of claim 8, wherein transmitting the access request to access one of the network servers, includes:

providing a browser enabling a user to formulate and transmit the access request.

10. The method of claim 8, wherein determining available incentives using at least the first identifier and the NID, includes:

receiving incentive information reflecting a server identification associated with the server, wherein the network server provides the NID to the incentive host server for identification of the incentive information.

25. The computer implemented method of claim 8, wherein the available incentives include coupons.

26. The computer implemented method of claim 8, wherein the available incentives include discounts.

27. The computer implemented method of claim 8, wherein the available incentives include awards.

11. A system for providing access to incentives via a computer network, the computer network comprising at least one incentive host server and at least two network servers for providing a user with access to incentives from the incentive host server, comprising:

access request receiving means for receiving, at a network server, an access request from a client device associated with at least one user;

identifying information transmitting means for transmitting a first identifier and a network server identifier (NID) corresponding to the access request to an incentive host server;

incentive information determining means for determining available incentives using the NID and the first identifier, wherein the NID is used to identify available incentives in an incentive server database associated with the NID; and

incentive transmitting means for transmitting information regarding the determined available incentives to the client device.

12. The system of claim 11, wherein the access request receiving means includes:

partial document receiving means for receiving a request for a document stored at least in part on the network server.

13. The system of claim 11, wherein the identifying information transmitting means includes:

subscriber determining means for determining whether an indication exists that the user subscribes to receive information associated with available incentives.

14. The system of claim 13, wherein the subscriber determining means includes:

request transmitting means for transmitting a subscriber request to the client device; and

response receiving means for receiving a response from the client device, including the first identifier.

15. The system of claim 11, wherein the identifying information transmitting means includes:

identification transmitting means for transmitting an identifier corresponding to the client device to the incentive host server and transmitting a network server identifier corresponding to the network server.

16. The system of claim 15, wherein the incentive information determining means includes:

incentive obtaining means for obtaining incentive information reflecting a selection of incentives based on at least one of the network server identifier and the identifier corresponding to the client device.

17. The system of claim 11, wherein the incentive information determining means includes:

subscriber transmitting means for transmitting the identifier corresponding to the client device to the incentive host server.

28. The system of claim 11, wherein the available incentives include coupons.

29. The system of claim 11, wherein the available incentives include discounts.

30. The system of claim 11, wherein the available incentives include awards.

18. A system for providing access to incentives via a computer network, the computer network comprising at least one incentive host server and at least two network servers for providing a user with access to incentives from the incentive host server, comprising:

access request transmitting means for transmitting an access request to access a network server in the network;

user request receiving means for receiving a user request for a first identifier associated with the access request;

transmitting means for transmitting the first identifier and a network server identifier (NID) to the incentive host server; and

incentive information determining means for determining, in response to the access request, available incentives using the first identifier and the NID, wherein the incentive host server identifies available incentives associated with the NID.

19. The system of claim 18, wherein the access request transmitting means includes:

a browser for enabling a user to formulate and transmit the access request.

20. The system of claim 18, wherein the network server provides the NID to the incentive host server for identification of the incentive information.

21. A system for distributing information in a network, comprising:

a host server having at least one of an incentive distribution module and an account creation module accessible to a plurality of users;

a plurality of network servers coupled to and selectively accessible to the host server for providing identifying information including a first identifier and a network server identifier (NID) to the host server, wherein the identifying information is used by the incentive distribution module, at least in part, to identify available incentives associated with the NID; and

at least one client machine coupled to and selectively accessible to at least one of the plurality of network servers for accessing network documents, wherein when at least one user causes the at least one client machine to access one of the plurality of network servers, the accessed network server communicates with the host server to obtain data corresponding to the at least one user, and wherein the at least one client machine is adapted to present the data from the host to the at least one user.

31. The system of claim 21, wherein the available incentives include coupons.

32. The system of claim 21, wherein the available incentives include discounts.

33. The system of claim 21, wherein the available incentives include awards.

34. A computer-implemented method for providing coupons over a network, comprising:

receiving a request for a document associated with a network server from a client device;

receiving, by a host server, information regarding the document request, wherein the received information includes a network server identifier (NID) associated with the network server;

receiving, by the host server, a first identifier stored by the client device;

determining, at the host server, information regarding a set of one or more coupons from a plurality of coupons based at least in part on the NID and the first identifier; and

transmitting, to the client device, at least some of the information regarding the set of one or more coupons.

35. The method of claim 34, further comprising:

transmitting a request to the client device for information to create an account;

receiving, in response to the transmitted request, information regarding the account;

determining a first identifier; and

transmitting the determined first identifier to the client device.

36. The method of claim 35, wherein the step of transmitting a request to the client device for information to create the account further comprises transmitting a registration form;

and

wherein the step of receiving information regarding the account further comprises receiving information in response to the transmitted registration form.

37. The method of claim 36, wherein the account includes demographic information regarding a user.

38. The method of claim 34, wherein the requested document associated with the network server is stored, at least in part, on the network server.

39. A computer-implemented method performed by an incentive host server for providing coupons over a network, comprising:

receiving information regarding a request from a client device for a document received at one of a plurality of network servers, wherein the information received by the incentive host server includes a network server identifier corresponding to the one of the plurality of network servers;

receiving a first identifier stored by the client device;

determining information regarding a set of one or more coupons from a plurality of coupons based at least in part on the network server identifier and the first identifier;

transmitting at least some of the information regarding the set of one or more coupons to the client device.

40. The method of claim 39, further comprising:

transmitting a request to the client device for information to create an account;

receiving, in response to the transmitted request, information regarding the account;

determining a first identifier; and

transmitting the first identifier to the client device.

41. The method of claim 40, wherein the step of transmitting a request to the client device for information to create the account further comprises transmitting a registration form;

and

wherein the step of receiving information regarding the account further comprises receiving information in response to the transmitted registration form.

42. The method of claim 41, wherein the account includes demographic information regarding a user.

43. The method of claim 39, wherein the requested document associated with the one of the plurality of network servers is stored, at least in part, on the one of the plurality of network servers.

44. A system for providing coupons via a network, comprising:

a client device associated for accessing the network;

a plurality of network servers for providing web pages;

a host server storing information regarding a plurality of coupons; and

wherein the host server is capable of receiving a network server identifier associated with at least one of the network servers, receiving a first identifier stored on the client device, determining information regarding a set of one or more coupons from the plurality of coupons based at least in part on the network server identifier and the first identifier, and transmitting at least some of the determined information regarding the set of one or more coupons to the client device.

45. The system of claim 44, wherein the client device includes software capable of determining if the first identifier is stored on the client device;

and

wherein the host server is further capable of transmitting a request to the client device for information to create an account, receiving from the client device, in response to the transmitted request, information regarding the account, determining the first identifier, and transmitting to the client device the first identifier.

46. The system of claim 45, wherein the host server is further capable of transmitting a registration form and receiving information from the client device in response to the transmitted registration form.

47. The system of claim 45, wherein the account includes demographic information regarding a user.

48. A system for providing coupons over a network, comprising:

one or more databases for storing information regarding a plurality of coupons, a plurality of first identifiers, and a plurality of network server identifiers; and

one or more processors capable of performing a method comprising the steps of;

receiving a request for information regarding one or more coupons, wherein the received request includes a network server identification associated with at least one network server;

receiving a first identifier stored by the client device;

determining information regarding one or more coupons based at least in part on the received network server identification and first identifier; and

transmitting at least some of the determined information.

49. The system of claim 48, wherein the one or more processors are further capable of performing a method comprising the steps of:

receiving a subscription request from a client device; and

transmitting a first identifier to the client device such that the client device stores the first identifier.

50. The system of claim 49, wherein the one or more processors are further capable of performing a method comprising the steps of transmitting a registration form to the client device;

and receiving information from the client device in response to transmitting the registration form.

51. The system of claim 50, wherein the information received in response to transmitting the registration form includes information regarding a user.

52. A system, comprising:

means for receiving a request for a document from a client device, wherein the requested document is associated with a network server;

means for receiving information regarding the document request, wherein the received information includes a network server identifier associated with the network server;

means for receiving a first identifier stored by the client device;

means for determining information regarding a set of one or more coupons from a plurality of coupons based at least in part on the network server identifier and the first identifier; and

means for transmitting to the client device at least some of the information regarding the set of one or more coupons.

53. A system, comprising:

means for receiving information regarding a request from a client device for a document received at one of a plurality of network servers, wherein the information includes a network server identifier associated with the network server;

means for receiving a first identifier stored by the client device;

means for determining information regarding a set of one or more coupons from a plurality of coupons based at least in part on the network server identifier and the first identifier; and

means for transmitting the information regarding the set of one or more coupons to the client device.

54. An incentive host server for use in an incentive network, the incentive network including the incentive host server and at least two incentive network servers, the incentive host server comprising:

an incentive database for storing incentives;

a registration module for receiving registration information from a client device, and for transmitting a Unique ID (UID) to the client device that submitted the registration information for storage on the client device to enable the UID to be subsequently used in connection with requesting incentives from any of the incentive network servers within the incentive network; and

an incentive determination module for;

i) receiving a request for incentives from any of the incentive network servers;

ii) receiving a UID and a Network ID (NID) associated with the request;

iii) determining currently available incentives based on the UID and NID; and

iv) transmitting information about the incentives determined to be currently available.

55. The incentive host server of claim 54, wherein the incentive determination module transmits information about the incentives determined to be currently available to a client device having the UID associated with the received request.

56. The incentive host server of claim 54, wherein the incentive determination module transmits information about the incentives determined to be currently available to the incentive network server having the NID associated with the received request.

57. An incentive network, comprising:

an incentive host server;

at least two incentive network servers, wherein an incentive network server comprises a network interface for receiving from a client device a request for access to incentives, and for communicating information about the request to the incentive host server; and

wherein the incentive host server comprises;

i) an incentive database for storing incentives;

ii) a registration module for receiving registration information from a client device, and for transmitting a Unique ID (UID) to the client device that submitted the registration information for storage on the client device to enable the UID to be subsequently used in connection with requesting incentives from any of the incentive network servers within the incentive network;

iii) a network interface for receiving from any of the incentive network servers a request for access to at least some of the stored incentives, and for receiving with the request a Network ID (NID) associated with the incentive network server from which the request is received;

iv) an incentive determination module for determining currently available incentives based on the NID and a UID of the client device from which the request was initiated; and

v) means for transmitting information about the incentives determined to be currently available to the UID and NID combination.

58. The incentive network of claim 57, wherein the information about the incentives determined to be currently available to the UID and NID combination is transmitted to a client device having the UID associated with the client device from which the request was initiated.

59. The incentive network of claim 57, wherein the information about the incentives determined to be currently available to the UID and NID combination is transmitted to the incentive network server having the NID associated with the received request.

60. An electronic coupon distribution system comprising:

an incentive host server system, an incentive network server system, a client system and a distributed computer network;

each one of said incentive host server system, said incentive network server system, and said client system comprising its own central processing unit, memory, input, and output;

said incentive host server system storing in its memory an incentive host server database, and storing in said incentive host server database coupon offers, subscriber IDs, and incentive network server IDs, wherein various ones of said incentive offers are associated with various ones of said subscriber IDs, and various ones of said incentive offers are associated with various ones of said incentive network server IDs, such that a particular subscriber ID is associated with a first set of incentive offers consisting of at least some of said incentive offers and a particular incentive network server ID is associated with a second set of incentive offers consisting of at least some of said incentive offers;

said incentive network server system storing therein said particular incentive network server system ID;

said distributed computer network configured to link linking said incentive host server system, said incentive network server system, and said client system, so that each may communicate with the others;

said incentive network server system programmed to respond to receipt of said particular subscriber ID by transmitting said particular subscriber ID and its particular incentive network server system, to said incentive host server system;

said incentive host server system programmed to respond to receipt of said particular subscriber ID and said particular incentive network server system ID by determining a difference set of incentive offers by excluding from said first set of incentive offers any incentive offer contained in said second set of incentive offers, and to transmit coupon data defining electronic coupons corresponding to said difference set of incentive offers to said client system.

61. The system of claim 60 wherein incentive server database defines fields in association with subscriber ID for storing one or more demographic characteristics include at least one of a postal zip code the state.

62. The system of claim 60 wherein said incentive host server system is programmed to provide web pages to said client system.

63. An electronic coupon distribution system comprising:

an incentive host server system comprising a central processing unit, memory, input, and output; and

a network interface;

an incentive host server database stored in said memory;

wherein said incentive host server database stores stored incentive offers, subscriber IDs, and incentive network server IDs;

wherein said incentive host server database stores associations of various ones of said stored incentive offers with various ones of said subscriber IDs;

wherein said incentive host server database stores associations of various ones of said incentive offers with various ones of said incentive network server IDs;

such that a particular subscriber ID stored in said incentive host server database is associated with a first set of incentive offers consisting of at least some of said stored incentive offers;

and such that a particular incentive network server ID stored in said incentive host server database is associated with a second set of incentive offers consisting of at least some of said stored incentive offers;

said incentive host server system programmed to respond to receipt of said particular subscriber ID and said particular incentive network server system ID by determining a difference set of incentive offers by excluding from said first set of incentive offers any incentive offer contained in said second set of incentive offers, and to transmit coupon data defining at least one electronic coupon corresponding to at least one incentive offer of said difference set of incentive offers to a network address.

64. The system of claim 63 wherein said network address is an address associated in said incentive host server database with said particular subscriber ID.

65. An electronic coupon distribution system comprising:

an incentive host server system comprising a central processing unit, memory, input, and output; and

a network interface;

an incentive host server database stored in said memory;

wherein said incentive host server database stores stored incentive offers, subscriber IDs, and incentive network server system IDs;

said incentive host server system programmed to respond to receipt of a particular subscriber ID in association with a particular incentive network server system ID, by making an incentive offer selection, said incentive offer selection defining at least one selected incentive offer, said incentive offer selection based upon associations in said incentive host server database between said particular subscriber ID, said particular incentive network server system ID, and said stored incentive offers; and

said incentive host server system programmed to transmit coupon data defining at least one of said at least one selected incentive offer to a network address.

66. The system of claim 65 wherein said network address is an address associated in said incentive host server database with said particular subscriber ID.

67. The system of claim 65 wherein said incentive host server system is programmed to compare incentive offer associated in said incentive host server database with said particular subscriber ID to incentive offers associated in said incentive host server database with said particular incentive network server system ID.

68. The system of claim 65 wherein the programming of said incentive host server system to make said incentive offer selection comprises programming to determine, from data stored in said incentive host server database, incentive offer selections associated with said particular subscriber ID that are not also associated with said particular incentive network server system ID.

69. An electronic coupon distribution method comprising:

storing, in an incentive host server database, stored incentive offers, subscriber IDs, and incentive network server system IDs, wherein said incentive host server database is stored in memory of an incentive host server system that comprises a central processing unit, said memory, an input, an output, and a network interface;

programming said incentive host server system to respond to receipt of a particular subscriber ID in association with a particular incentive network server system ID, by making an incentive offer selection defining at least one selected incentive offer, wherein said incentive offer selection is based upon associations in said incentive host server database between said particular subscriber IDs, said particular incentive network server system ID, and said stored incentive offers; and

programming said incentive host server system to transmit coupon data defining at least one of said at least one selected incentive offer to a network address.

70. The method of claim 69 wherein said network address is an address associated in said incentive host server database with said particular subscriber ID.

71. The method of claim 69 wherein said programming comprises comparing incentive offers associated in said incentive host server database with said particular subscriber ID to incentive offers associated in said incentive host server database with said particular incentive network server system ID.

72. The method of claim 69 wherein said programming comprises determining, from data stored in said incentive host server database, incentive offer selections associated with said particular subscriber ID that are not also associated with said particular incentive network server system ID.

73. The method of claim 69 wherein said programming is designed to determine incentive offers associated with said particular subscriber ID that are not also associated with said particular incentive network server system ID.

74. A method of operating an electronic coupon distribution system comprising the steps of:

storing, in memory of an incentive host server system, subscriber IDs;

storing, in said memory, coupon offers;

storing, in said memory, incentive network server IDs;

wherein, in said memory, various ones of said incentive offers are associated with various ones of said subscriber IDs, and various ones of said incentive offers are associated with various ones of said incentive network server IDs, such that a particular subscriber ID is associated with a first set of incentive offers consisting of at least some of said incentive offers and a particular incentive network server ID is associated with a second set of incentive offers consisting of at least some of said incentive offers;

programming said incentive host server system to respond to receipt of said particular subscriber ID in association with said particular incentive network server ID by

(1) determining a difference set of incentive offers by excluding from said first set of incentive offers any incentive offer contained in said second set of incentive offers, and

(2) transmitting coupon data defining electronic coupons corresponding to said difference set of incentive offers to an address associated with said particular subscriber ID.

76. The method of claim 74 further comprising transmitting from a particular incentive network server having said particular incentive network server ID to said incentive host server system, said particular incentive network server ID in association with said particular subscriber ID.

77. A method of operating an electronic coupon distribution system comprising:

storing in memory of an incentive host server system, subscriber IDs;

coupon offers, and incentive network server IDs;

wherein, in said memory, various ones of said incentive offers are associated with various ones of said subscriber IDs, and various ones of said incentive offers are associated with various ones of said incentive network server IDs, such that a particular subscriber ID is associated with a first set of incentive offers consisting of at least some of said incentive offers and a particular incentive network server ID is associated with a second set of incentive offers consisting of at least some of said incentive offers;

said incentive host server system responding to receipt of said particular subscriber ID in association with said particular incentive network server ID, by comparing associations in said memory between said particular subscriber IDs, said particular incentive network server ID, and said stored incentive offers as part of making an incentive offer selection defining at least one selected incentive offer; and

said incentive host server system transmitting coupon data defining at least one of said at least one selected incentive offer to a network address.

78. The method of claim 77 wherein said network address is an address associated in said memory with said particular subscriber ID.

79. The method of claim 77 wherein said programming comprises comparing incentive offers associated in said incentive host server database with said particular subscriber ID to incentive offers associated in said incentive host server database with said particular incentive network server ID.

80. The method of claim 77 wherein said incentive host server system to responding to receipt of said particular subscriber ID in association with said particular incentive network server ID comprises said incentive network host server system (1) determining a difference set of incentive offers by excluding from said first set of incentive offers any incentive offer contained in said second set of incentive offers, and to (2) transmitting coupon data defining electronic coupons corresponding to said difference set of incentive offers to an address associated with said particular subscriber ID.

81. The method of claim 77 wherein coupon data defining at least one of said at least one selected incentive offer, is in a form designed to be printed on paper to form a paper coupon.

82. The method of claim 77 further comprising transmitting from a particular incentive network server having said particular incentive network server ID to said incentive host server system, said particular incentive network server ID in association with said particular subscriber ID.

83. An electronic coupon distribution system comprising:

an incentive host server system comprising memory, an input, an output, a processor;

said memory storing subscriber IDs, coupon offers, and incentive network server IDs;

wherein, in said memory, various ones of said incentive offers are associated with various ones of said subscriber IDs, and various ones of said incentive offers are associated with various ones of said incentive network server IDs, such that a particular subscriber ID is associated with a first set of incentive offers consisting of at least some of said incentive offers and a particular incentive network server ID is associated with a second set of incentive offers consisting of at least some of said incentive offers;

said incentive host server system programmed to respond to receipt of said particular subscriber ID in association with said particular incentive network server ID, by comparing associations in said memory between said particular subscriber IDs, said particular incentive network server ID, and said stored incentive offers, as part of making an incentive offer selection defining at least one selected incentive offer; and

said incentive host server system programmed to transmit coupon data defining at least one of said at least one selected incentive offer to a network address.

84. The system of claim 83 wherein said network address is an address associated in said incentive host server database with said particular subscriber ID.

85. The system of claim 83 wherein said programming comprises comparing incentive offers associated in said memory with said particular subscriber ID to incentive offers associated in said memory with said particular incentive network server ID.

86. The system of claim 83 wherein said incentive host server system programmed to respond to receipt of said particular subscriber ID in association with said particular incentive network server ID comprises said incentive network host server system (1) determining a difference set of incentive offers by excluding from said first set of incentive offers any incentive offer contained in said second set of incentive offers, and to (2) transmitting coupon data defining electronic coupons corresponding to said difference set of incentive offers to an address associated with said particular subscriber ID.

87. The system of claim 83 wherein coupon data defining at least one of said at least one selected incentive offer, is in a form designed to be printed on paper to form a paper coupon.

88. The system of claim 83 further comprising a particular incentive network server having said particular incentive network server ID programmed to transmit to said incentive host server system, said particular incentive network server ID in association with said particular subscriber ID.