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Method and apparatus for evaluating visitors to a web server

  • US 7,991,640 B2
  • Filed: 08/23/2007
  • Issued: 08/02/2011
  • Est. Priority Date: 01/29/1999
  • Status: Expired due to Fees
First Claim
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1. A computer-implemented method for determining the quality of visitors to a website, comprising:

  • associating, using one or more computer processors, a first value with a first visitor when the first visitor visits a first web page;

    associating, using the one or more computer processors, a second value with the first visitor when the first visitor visits a second web page;

    associating, using the one or more computer processors, the first value with a second visitor when the second visitor visits the first web page;

    associating, using the one or more computer processors, a third value with the second visitor when the second visitor visits a third web page;

    determining, using the one or more computer processors, the quality of the first visitor based on at least one of the first and second values associated with the first visitor; and

    determining, using the one or more computer processors, the relative quality of the first and second visitors based on at least the second and third values.

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