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Method and system for characterization of online behavior

  • US 7,991,901 B2
  • Filed: 03/31/2009
  • Issued: 08/02/2011
  • Est. Priority Date: 09/20/2001
  • Status: Expired due to Fees
First Claim
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1. A method of collecting and classifying data about computer network traffic as user website visit recording sessions, comprising:

  • reading a plurality of log entries, comprising data relating to network requests from a user and directed to a plurality of network servers;

    determining an open site visit based on the log entries, the open site visit being associated with one or more network servers of interest to which the user directed at least one request;

    reading an additional log entry relating to an additional network request from the user and directed to a network server different from the network servers of interest;

    determining that the additional log entry is part of a user ongoing interaction in the open site visit based on a determination that the additional log entry relates to forced content; and

    creating a record of the log entry as a continuation of the open site visit based on the determination that the additional log entry is part of the user ongoing interaction;

    wherein the method is performed by a computer system.

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