Co-brands for user interface in travel booking
First Claim
1. A method for allowing a travel company client to present various travel inventory types through a plurality of online travel sub-websites, comprising:
- defining a plurality of co-brands for an existing default online travel website through use of a single instance of an administrator application, wherein each co-brand is a virtual wrapper or skin that customizes a respective one of the plurality of online travel sub-websites presented by the existing default online travel website, the administrator application utilizing information from the existing default online travel website to display an interface for;
allowing the travel company client to define a default URL for defining each co-brand;
andallowing the travel company client to configure respective co-brand settings for each co-brand, including receiving configurations from the travel company client for;
defining a set of one or more targeted geographic locations;
defining a language for each of the targeted geographic locations; and
defining a currency for each of the targeted geographic locations; and
providing a respective travel inventory search result to a user based on the respective co-brand settings.
1 Assignment
0 Petitions
Accused Products
Abstract
Co-brands, virtual wrappers for web sites that allow clients to expand client inventories across different web sites, are disclosed. Different types of travel inventory can be provided across these web sites. A client can create different URLs, domains, look and feel, product filters, pricing rules, business logic, payment methods, languages, currencies, etc. off a single instance. A client can create a co-brand and, using an administrator application, configure its settings to target specific geographic locations, targets markets or even themes. Additionally, co-brands are used to allow third party vendors to direct traffic to client sites. Co-brand tools are designed to make items such as navigation, images, buttons, domain names, colors, fonts, languages and currencies. Co-brands make it easier for travel companies to have sites based on demographics, destination, and events that can lead to greater adoption and conversion.
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Citations
21 Claims
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1. A method for allowing a travel company client to present various travel inventory types through a plurality of online travel sub-websites, comprising:
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defining a plurality of co-brands for an existing default online travel website through use of a single instance of an administrator application, wherein each co-brand is a virtual wrapper or skin that customizes a respective one of the plurality of online travel sub-websites presented by the existing default online travel website, the administrator application utilizing information from the existing default online travel website to display an interface for; allowing the travel company client to define a default URL for defining each co-brand; and allowing the travel company client to configure respective co-brand settings for each co-brand, including receiving configurations from the travel company client for; defining a set of one or more targeted geographic locations; defining a language for each of the targeted geographic locations; and defining a currency for each of the targeted geographic locations; and providing a respective travel inventory search result to a user based on the respective co-brand settings. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A non-transitory computer readable medium with program instructions for allowing a travel company client to present various travel inventory types to a user through a plurality of online travel sub-websites, comprising instructions for:
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defining a plurality of co-brands for an existing default online travel website through use of a single instance of an administrator application, wherein each co-brand is a virtual wrapper or skin that customizes a respective one of the plurality of online travel sub-websites presented by the existing default online travel website, the administrator application utilizing information from the existing default online travel website to display an interface for; allowing the travel company client to define a default URL for defining each co-brand; allowing the travel company client to configure respective co-brand settings for each co-brand, including receiving configurations from the travel company client for; defining a set of one or more geographic locations; defining a language for each of the targeted geographic locations; and defining a currency for each of the targeted geographic locations; and providing a respective travel inventory search result to the user based on the co-brand settings. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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21. A method for allowing a travel company client to present various travel inventory types through a plurality online travel sub-websites, comprising:
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defining a plurality of co-brands for an existing default online travel website through use of a single instance of an administrator application, wherein each co-brand is a virtual wrapper or skin that customizes a respective one of the plurality of online travel sub-websites presented by the existing default online travel website, the administrator application utilizing information from the existing default online travel website to display an interface for; allowing the travel company client to define a default URL for defining each co-brand; and allowing the travel company client to configure respective co-brand settings for each co-brand, including receiving configurations from the travel company client for; defining a set of one or more targeted geographic locations; defining a language for each of the targeted geographic locations; defining a currency for each of the targeted geographic locations; defining an airline filter that targets selected airlines; defining an activity filter corresponding to at least one of the targeted geographic locations; defining settings for a booking engine; and defining settings for a payment gateway; and providing a respective travel inventory search result to a user based on the respective co-brand settings, including; providing the targeted airlines; and providing activities filtered by the activity filter.
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Specification