Device and process for unique internet access identification

• US 8,042,164 B2
• Filed: 11/16/2007
• Issued: 10/18/2011
• Est. Priority Date: 11/17/2006
• Status: Active Grant

• Current Assignee: Qualcomm, Inc.
• Original Assignee: Qualcomm, Inc.
• Inventors: Oliva, Elio J., Sheynblat, Leonid, Rose, Gregory G.
• Primary Examiner(s): CHEN, SHIN HON
• Application Number:
  US11/941,756
• Publication Number:
  US 20080196095A1
• Time in Patent Office: 1,432 Days
• Field of Search: None
• US Class Current: 726/9
• CPC Class Codes: G06Q 30/0217 involving input on products or services in exchange for incentives or rewards
• CPC Class Codes: G06Q 30/0248 Avoiding fraud
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal
• CPC Class Codes: H04L 67/53 using third party service providers
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04W 4/02 Services making use of location information
• CPC Class Codes: H04W 4/029 Location-based management or tracking services
• CPC Class Codes: H04W 4/18 Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals

Abstract

A process and device for uniquely identifying an Internet enabled device with a unique identification. The process can include receiving an identification when an Internet user accesses an Internet resource, and determining position-based information for at least one of an Internet user and an Internet enabled device based on the identification. The identification may be authenticated, to reduce fraud. The identification may further be used to determine whether or not the device is in a particular geographic area of interest.

Claims

1. An Internet enabled device, comprising:

control logic to;

process a received indication of a selection of a particular Internet advertisement; and

initiate transmission via communication network, in response to receiving the indication of the selection of the particular Internet advertisement, information indicative of a unique device identifier of the Internet enabled device, a geographical location of the Internet enabled device, and information indicative of the selection of the particular Internet advertisement.

2. The Internet enabled device of claim 1, wherein the unique device identifier comprises a hardware-coded key.

3. The Internet enabled device of claim 1, wherein the control logic is further adapted to encrypt the unique device identifier.

4. The Internet enabled device of claim 1, wherein the control logic is further adapted to:

determine information indicative of a selection time associated with the selection of the Internet advertisement; and

initiate transmission of the information indicative of the selection time.

5. The Internet enabled device of claim 1, further comprising one or more physical motion sensors configured to generate information indicative of physical motion of the Internet enabled device, and wherein the control logic is further adapted to initiate transmission of the information indicative of the physical motion.

6. The Internet enabled device of claim 1, wherein the control logic is adapted to obtain the geographical location of the Internet enabled device.

7. The Internet enabled device of claim 1, wherein the unique device identifier is hardware-coded.

8. A system comprising:

a receiver to receive one or more signals via a communication network; and

control logic to;

process information, received via the one or more signals, indicative of a unique identifier and a geographical location of an Internet enabled device; and

determine whether a selection of an Internet advertisement at the Internet enabled device is authenticated, based at least in part on the processed information indicative of the unique identifier and the geographical location.

9. The system of claim 8, wherein the control logic is further adapted to decrypt the information indicative of the unique identifier and the geographical location of the Internet enabled device with a locally stored cryptographic key.

10. The system of claim 8, wherein the control logic is further adapted to

generate an indication that the selection of the Internet advertisement is a valid click in response to the selection of the Internet advertisement being authenticated.

11. The system of claim 8, wherein the control logic is further adapted to

generate an indication that the selection of the Internet advertisement is an invalid click in response to the selection of the Internet advertisement not being authenticated.

12. The system of claim 8, wherein the control logic is further adapted to

indicate that the selection of the Internet advertisement is provisionally an invalid click in response to the selection of the Internet advertisement not being authenticated.

13. The system of claim 8, wherein the control logic is further adapted to

compare the geographical location of the Internet-enabled device to a geographical area of applicability for the Internet advertisement;

and

designate the selection of the Internet advertisement as a valid click associated with the Internet advertisement in response to the geographical location of the Internet enabled device being included within the geographical area of applicability for the Internet advertisement.

14. The system of claim 13, wherein a designation of the selection of the Internet advertisement as a valid click comprises counting the click.

15. The system of claim 13, wherein the geographical location is based at least in part on at least one of:

satellite positioning signals, wireless network location, IP address location, or a proxy server location.

16. The system of claim 8, wherein the control logic is further adapted to process information having at least one information type comprising at least one of:

time information associated with a time of the selection of the Internet advertisement , information indicative of physical movement of the Internet enabled device, or information indicative of an IP address of the Internet enabled device.

17. The system of claim 8 wherein the information indicative of a unique identifier includes abstracted information.

18. The system of claim 8, wherein the information indicative of a unique identifier includes encrypted information encrypted with a first hardware-included key, and wherein a second locally stored key is configured to decrypt information encrypted with the first key.

19. The system of claim 8, wherein the system further includes a server associated with a service provider hosting the Internet advertisement, and wherein the control logic is included in the server.

20. A system comprising:

means for receiving one or more signals via a communication network; and

means for processing the information, received via the one or more signals, indicative of a unique identifier and a geographical location of an Internet enabled device; and

means for determining whether a selection of an Internet advertisement at the Internet enabled device is authenticated based at least in part on the processed information indicative of the unique identifier and the geographical location.

21. The system of claim 20, wherein the means for processing the information indicative of the unique identifier and the geographical location comprises means for decrypting the information indicative of the unique identifier with a locally stored cryptographic key.

22. The system of claim 20, further comprising means for generating an indication that the selection of the Internet advertisement is a valid click in response to the selection of the Internet advertisement being authenticated.

23. The system of claim 20, further comprising means for generating an indication that the selection of the Internet advertisement is an invalid click in response to the selection of the Internet advertisement not being authenticated.

24. The system of claim 20, further comprising

means for comparing the geographical location of the Internet-enabled device to a geographical area of applicability for the Internet advertisement;

and

means for designating the selection of the Internet advertisement as a valid click associated with the Internet advertisement in response to the location of the Internet-enabled device being included in the geographical area of applicability for the Internet advertisement.

25. A process for uniquely identifying an Internet enabled device with a unique device identifier, comprising:

processing, by one or more processors, received information indicative of the unique device identifier and a geographical location of the Internet enabled device in response to the Internet enabled device selecting an Internet advertisement;

determining whether the selection of the Internet enabled device is authentic based at least in part on the information indicative of the unique device identifier; and

transmitting information relating to the Internet advertisement to the Internet enabled device via a communication network in response to determining that the selection of the Internet enabled device is authentic.

26. The process of claim 25, further comprising determining whether the geographical location of the Internet enabled device is included in a geographic area of applicability of the Internet advertisement, based at least in part on the information indicative of the geographical location of the Internet enabled device.

27. The process of claim 26, further comprising, in response to the geographical location of the Internet enabled device being included in the geographic area of applicability, determining that the selection of the Internet advertisement is valid.

28. The process of claim 27, further comprising counting the selection of the Internet advertisement as a click in response to determining that the selection of the Internet advertisement is valid.

29. The process of claim 26, further comprising, in response to the geographical location of the Internet enabled device not being included in the geographic area of applicability, indicating that the selection of the Internet advertisement is not valid.

30. The process of claim 26, further comprising, in response to the geographical location of the Internet enabled device not being included in the geographic area of applicability, not counting the access of the Internet advertisement as a click.

31. The process of claim 25, wherein determining whether the selection of the Internet enabled device is authentic based at least in part on the information indicative of the unique device identifier comprises decrypting the information indicative of the unique identifier with a locally stored cryptographic key.

32. An article comprising a non-transitory computer readable medium having instructions stored thereon that are executable by a processor to:

process received information indicative of a unique device identifier and a geographical location of an Internet enabled device in response to the Internet enabled device selecting an Internet advertisement;

determine whether the selection of the Internet enabled device is authentic based at least in part on the information indicative of the unique device identifier; and

initiate transmission of information relating to the Internet advertisement to the Internet enabled device via a communication network in response to determining that the selection of the Internet enabled device is authentic.

33. The article of claim 32, wherein the instructions are further executable by the processor to determine whether the geographical location of the Internet enabled device is included in a geographic area of applicability of the Internet advertisement, based at least in part on the information indicative of the geographical location of the Internet enabled device.

34. The article of claim 33, wherein the instructions are further executable by the processor to determine that the selection of the Internet advertisement is valid in response to the geographical location of the Internet enabled device being included in the geographic area of applicability.

35. The article of claim 34, wherein the instructions are further executable by the processor to count the selection of the Internet advertisement as a click in response to determining that the selection of the Internet advertisement is valid.

36. The article of claim 33, wherein the instructions are further executable by the processor to indicate that the selection of the Internet advertisement is not valid in response to the Internet enabled device not being included in the geographic area of applicability.

37. The article of claim 32, wherein the instructions are further executable by the processor to decrypt the information indicative of the unique identifier with a cryptographic key.

38. An Internet enabled device, comprising:

means for receiving an indication of a selection of a particular Internet advertisement; and

means for transmitting, via a communication network, information indicative of a unique device identifier, a geographical location of the Internet enabled device, and information indicative of the selection of the particular Internet advertisement in response to receiving the indication of the selection of the particular Internet advertisement.

39. The Internet enabled device of claim 38, wherein the unique device identifier comprises a hardware-coded key.

40. The Internet enabled device of claim 38, further comprising means for encrypting the unique device identifier.

41. The Internet enabled device of claim 38, further comprising means for determining information indicative of a selection time associated with the selection of the Internet advertisement, and wherein the means for transmitting information indicative of the unique device identifier, the geographical location of the Internet enabled device, and the information indicative of the selection of the particular Internet advertisement includes means for transmitting the information indicative of the selection time.

42. The Internet enabled device of claim 38, further comprising means for generating information indicative of physical motion of the Internet enabled device, and wherein the means for transmitting information indicative of the unique device identifier, the geographical location of the Internet enabled device, and information indicative of the selection of the particular Internet advertisement includes means for transmitting the information indicative of the physical motion.

43. A process, comprising:

processing, by one or more processors, a received indication of a selection of a particular Internet advertisement; and

in response to receiving the indication of the selection of the particular Internet advertisement, transmitting, via a communication network, information indicative of a unique device identifier and a geographical location of an Internet enabled device, and information indicative of the selection of the particular Internet advertisement.

44. The process of claim 43, wherein the unique device identifier comprises a hardware-coded key.

45. The process of claim 43, further comprising encrypting the unique device identifier.

46. The process of claim 43, further comprising determining information indicative of a selection time associated with selection of the Internet advertisement, and initiating transmission of the information indicative of the selection time.

47. The process of claim 43, further comprising accessing information indicative of physical motion of the Internet enabled device, and transmitting the information indicative of the physical motion.

48. An article comprising a non-transitory computer-readable medium having instructions stored thereon that are executable by a processor to

process a received indication of a selection of a particular Internet advertisement;

and

initiate transmission, via a communication network, of information indicative of a unique device identifier and a geographical location of an Internet enabled device, and information indicative of the selection of the particular Internet advertisement in response to receiving the indication of the selection of the particular Internet advertisement.

49. The article of claim 48, wherein the instructions are further executable by the processor to determine information indicative of the geographical location of the Internet enabled device, and to initiate transmission of the information indicative of the geographical location of the Internet enabled device.

50. The article of claim 48, wherein the unique device identifier comprises a hardware-coded key.

51. The article of claim 48, wherein the instructions are further executable by the processor to encrypt the unique device identifier.

52. The article of claim 48, wherein the instructions are further executable by the processor to determine information indicative of a selection time associated with selection of the Internet advertisement, and to initiate transmission of the information indicative of the selection time.

53. The article of claim 48, wherein the instructions are further executable by the processor to access information indicative of physical motion of the Internet enabled device, and to transmit the information indicative of the physical motion.