Methods and system for providing real time offers to a user based on obsolescence of possessed items
First Claim
1. A method for providing real-time offers to a user of an electronic communication device comprising:
- obtaining data of a transaction initiated by a user for a purchase of a first good or service upon receiving a search for the first good or service in a search engine, the data relating to an identity of the user;
during the course of the user initiated transaction for the first good or service, determining at least one good or service currently possessed by the user; and
generating, by a computer, an offer for sale of a second good or service to the user based on the data relating to an identity of the user and an obsolescence of the at least one good or service possessed by the user, wherein obsolescence is measured by passage of time.
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Accused Products
Abstract
In a remote communication environment, a method for real-time presentation of information to one or more users accessing one or more websites using an electronic communications device. Various aspects of the method comprise at least the following. Communication is established via the electronic communications device between the user and the website to conduct one or more primary transactions. One or more electronic identifiers associated with the user are obtained. One or more further or additional data elements related to the user are obtained from a third party using the at least one electronic identifier. Based at least on the electronic identifier and the further data element, the information is selected for presentation to the user in real time with the primary transaction. The information is presented to the user in real time with the primary transaction.
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Citations
20 Claims
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1. A method for providing real-time offers to a user of an electronic communication device comprising:
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obtaining data of a transaction initiated by a user for a purchase of a first good or service upon receiving a search for the first good or service in a search engine, the data relating to an identity of the user; during the course of the user initiated transaction for the first good or service, determining at least one good or service currently possessed by the user; and generating, by a computer, an offer for sale of a second good or service to the user based on the data relating to an identity of the user and an obsolescence of the at least one good or service possessed by the user, wherein obsolescence is measured by passage of time. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A system for providing real-time offers to users of a system, comprising:
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an interface configured to receive a transaction from a user for purchase of a first good or service based on a search conducted using a search engine; and an upsell system configured to; determine during the course of the transaction, at least one good or service currently possessed by the user; determine at least one offer for sale of a second good or service for the user based on the data of the transaction relating to the user and an obsolescence of the at least one good or service possessed by the user, wherein obsolescence is based on a passage of time; and provide the offer for sale of the second good or service to the user during a course of the transaction for the first good or service. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification