System and method for managing advertising campaign data
First Claim
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1. A computer-implemented method for managing ad campaign data, comprising:
- receiving, by at least one processor, a request to store data associated with an ad campaign;
obtaining, by at least one processor, context information based on information received in the request, the context information including information regarding an ad type;
validating, by at least one processor and based on the information regarding the ad type, the context information when the context information is sufficient to define a valid ad campaign of a type associated with the ad type; and
responsive to the request, storing, by at least one processor, one or more output files and the validated context information associated with the data in a package file, with the validated context information being assembled according to a pre-defined data format defining a role of the data within the ad campaign.
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Abstract
A method and system for managing ad campaign data. According to one embodiment, an application receives a request to store data associated with an ad campaign, and responsive to the request, stores one or more output files and context information associated with the data, the context information assembled according to a pre-defined data format defining a role of the data within the ad campaign.
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Citations
23 Claims
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1. A computer-implemented method for managing ad campaign data, comprising:
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receiving, by at least one processor, a request to store data associated with an ad campaign; obtaining, by at least one processor, context information based on information received in the request, the context information including information regarding an ad type; validating, by at least one processor and based on the information regarding the ad type, the context information when the context information is sufficient to define a valid ad campaign of a type associated with the ad type; and responsive to the request, storing, by at least one processor, one or more output files and the validated context information associated with the data in a package file, with the validated context information being assembled according to a pre-defined data format defining a role of the data within the ad campaign. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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21. A machine-readable medium having stored thereon a plurality of executable instructions for managing ad campaign data, the plurality of executable instructions causing a processor to:
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receive a request to store data associated with an ad campaign; obtain context information based on information received in the request, the context information including information regarding an ad type; validate, based on the information regarding the ad type, the context information when the context information is sufficient to define a valid ad campaign of a type associated with the ad type; and responsive to the request, store one or more output files and the validated context information associated with the data in a package file, with the validated context information being assembled according to a pre-defined data format defining a role of the data within the ad campaign. - View Dependent Claims (22)
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23. A system for managing ad campaign data, comprising:
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means for receiving a request to store data associated with an ad campaign; means for obtaining context information based on information received in the request, the context information including information regarding an ad type; a processor operable to determine whether the obtained context information is sufficient to define a valid ad campaign of a type associated with the ad type based on analysis of obtained context information; means for obtaining additional context information when the obtained context information is not sufficient to define a valid ad campaign of the type associated with the ad type; and means for storing, in response to the request and when the obtained context information is valid, one or more output files and the obtained context information associated with the data in a package file, with the obtained context information being assembled according to a pre-defined data format defining a role of the data within the ad campaign.
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Specification