Personalized network searching

• US 8,150,830 B2
• Filed: 06/30/2011
• Issued: 04/03/2012
• Est. Priority Date: 12/03/2003
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Badros, Gregory Joseph, Lawrence, Stephen
• Primary Examiner(s): LEWIS, CHERYL RENEA
• Application Number:
  US13/172,991
• Publication Number:
  US 20110258174A1
• Time in Patent Office: 278 Days
• Field of Search: 707/706, 707/769, 709/203, 705/10, 705/14.4
• US Class Current: 707/706
• CPC Class Codes: A61N 1/36003 of motor muscles, e.g. for walking assistance
• CPC Class Codes: A61N 1/36017 with leads or electrodes penetrating the skin
• CPC Class Codes: A61N 1/36021 for treatment of pain
• CPC Class Codes: A61N 1/36057 adapted for stimulating afferent nerves
• CPC Class Codes: A61N 1/36071 Pain
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9536 Search customisation based on social or collaborative filtering
• CPC Class Codes: G06F 16/9538 Presentation of query results
• CPC Class Codes: G06F 16/972 Access to data in other repository systems, e.g. legacy data or dynamic Web page generation
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: Y10S 707/99933 Query processing, i.e. searching
• CPC Class Codes: Y10S 707/99943 Generating database or data structure, e.g. via user interface
• CPC Class Codes: Y10S 707/99945 Object-oriented database structure processing

Abstract

Personalized network searching, in which a search query is received from a user, and a request is received to personalize a search result. Responsive to the search query and the request to personalize the search result, a personalized search result is generated by searching a personalized search object. Responsive to the search query, a general search result is generated by searching the general search object. The personalized search result and the general search result are provided to a client device, an advertisement is selected based at least in part upon the personalized search object, and the advertisement, the personalized search result, and the general search result are displayed.

Claims

1. A method comprising:

providing an association of a term and a primary resource identifier;

receiving a search query input;

determining whether the search query matches the term;

if the search query matches the term, presenting the primary resource identifier without initiating a search; and

if the search query does not match the term, initiating a search and presenting a search result based on the search query.

2. The method of claim 1, wherein the primary resource identifier is in a form of a Uniform Resource Locator (URL).

3. The method of claim 1, further comprising:

outputting a resource corresponding to the primary resource identifier, and

receiving a user selection of a control while the resource is being output, thereby associating the term with the primary resource identifier.

4. The method of claim 1, wherein the term is in a form of a Uniform Resource Locator (URL).

5. The method of claim 1, further comprising:

receiving a user input associating the term and the primary resource identifier through a selection of a control.

6. The method of claim 5, wherein the user input associating the term and the primary resource identifier comprises an entry of the term in a first text box, an entry of the primary resource identifier in a second text box, and the selection of the control.

7. The method of claim 1, wherein the search query is received in an address field of a browser.

8. The method of claim 1, wherein the search query is received in a search field of a browser.

9. The method of claim 1, wherein the association of the term and the primary resource identifier is specific to the user.

10. The method of claim 1, wherein the association of the term and the primary resource identifier is not common to all users of a search engine.

11. The method of claim 1, further comprising presenting a resource associated with the primary resource identifier without initiating a search if the search query matches the term.

12. A method comprising:

storing, in a bookmark database, resource identifiers identified by a user;

storing personalized annotations for the resource identifiers in the bookmark database, the personalized annotations input by the user;

receiving a search query from the user;

generating separate result sets based on searching a global index, the resource identifiers, and the annotations, in parallel, using the search query;

combining the separate result sets into a final result set; and

outputting the final result set.

13. The method of claim 12, further comprising:

storing personalized ratings for the resource identifiers in the bookmark database, the personalized ratings input by the user,

wherein the separate result sets are generated further based on searching the global index, the resource identifiers, the annotations, and the ratings, in parallel, using the search query.

14. The method of claim 12, wherein combining the separate result sets further comprises filtering the separate result sets.

15. The method of claim 12, wherein combining the separate result sets further comprises ranking the final result set.

16. The method of claim 12, wherein combining the separate result sets further comprises marking the final result set.

17. The method of claim 16, wherein marking the final result set further comprises marking a resource in the final result set if the resource is included in two or more of the separate result sets.

18. A method comprising:

receiving a signal from a user identifying a resource identifier as significant;

determining whether the identified resource identifier has been saved in a bookmark database associated with the user;

determining whether the user has previously accessed the resource identifier, if the identified resource identifier has not been saved in the bookmark database;

assigning a rating to the resource identifier if the user has not previously accessed the resource identifier;

increasing the rating if the user has previously accessed the resource identifier;

determining whether the rating exceeds a threshold; and

marking the resource identifier as a favorite resource in the bookmark database if the rating exceeds the threshold.

19. The method of claim 18, further comprising increasing the rating if the user has accessed the resource identified by the resource identifier for more than a predetermined period of time.

20. The method of claim 18, further comprising identifying the resource identifier in a result set of a search.

21. The method of claim 20, further comprising marking the identified resource identifier based on the rating.

22. The method of claim 20, further comprising sorting the identified resource identifier based on the rating.

23. The method of claim 20, further comprising excluding the identified resource identifier from the result set based on the rating.

24. A computer program product, tangibly embodied on a machine readable medium, the computer program product comprising instructions that, when read by a machine, operate to cause data processing apparatus to:

provide an association of a term and a primary resource identifier, the association input by a user;

receive a search query input from a user;

determine whether the search query matches the term;

if the search query matches the term, present the primary resource identifier without initiating a search; and

if the search query does not match the term, initiate a search and present a search result based on the search query.

25. The computer program product of claim 24, wherein the primary resource identifier is in a form of a Uniform Resource Locator (URL).

26. The computer program product of claim 24, further comprising instructions to:

output a resource corresponding to the primary resource identifier, and

receive a user selection of a control while the resource is being output, thereby associating the term with the primary resource identifier.

27. The computer program product of claim 24, wherein the term is in a form of a Uniform Resource Locator (URL).

28. The computer program product of claim 24, further comprising instructions to:

receive a user input associating the term and the primary resource identifier through a selection of a control.

29. The computer program product of claim 28, wherein the user input associating the term and the primary resource identifier comprises an entry of the term in a first text box, an entry of the primary resource identifier in a second text box, and the selection of the control.

30. The computer program product of claim 24, wherein the search query is received in an address field of a browser.

31. The computer program product of claim 24, wherein the search query is received in a search field of a browser.

32. The computer program product of claim 24, wherein the association of the term and the primary resource identifier is specific to the user.

33. The computer program product of claim 24, wherein the association of the term and the primary resource identifier is not common to all users of a search engine.

34. The computer program product of claim 24, further comprising instructions to present a resource associated with the primary resource identifier without initiating a search if the search query matches the term.

35. A computer program product, tangibly embodied on a machine readable medium, the computer program product comprising instructions that, when read by a machine, operate to cause data processing apparatus to:

receive a signal from a user identifying a resource identifier as significant;

determine whether the identified resource identifier has been saved in a bookmark database associated with the user;

determine whether the user has previously accessed the resource identifier, if the identified resource identifier has not been saved in the bookmark database;

assign a rating to the resource identifier if the user has not previously accessed the resource identifier;

increase the rating if the user has previously accessed the resource identifier;

determine whether the rating exceeds a threshold; and

mark the resource identifier as a favorite resource in the bookmark database if the rating exceeds the threshold.

36. The computer program product of claim 35, further comprising instructions to increase the rating if the user has accessed a resource identified by the resource identifier for more than a predetermined period of time.

37. The computer program product of claim 35, further comprising instructions to identify the resource identifier in a result set of a search.

38. The computer program product of claim 37, further comprising instructions to mark the identified resource identifier based on the rating.

39. The computer program product of claim 37, further comprising instructions to sort the identified resource identifier based on the rating.

40. The computer program product of claim 37, further comprising instructions to exclude the identified resource identifier from the result set based on the rating.