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Using joint communication and search data

  • US 8,150,868 B2
  • Filed: 06/11/2007
  • Issued: 04/03/2012
  • Est. Priority Date: 06/11/2007
  • Status: Active Grant
First Claim
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1. A system for proposing content to a user of an electronic device, comprising:

  • a processor;

    a receiver component executable by the processor to obtain information from the electronic device concerning at least one communication session engaged in by the user of the electronic device with an additional user of an additional electronic device; and

    a suggestion component executable by the processor to;

    determine a probability that the content is related to an interest of the user of the electronic device;

    determine whether to recommend the content to the user of the electronic device by comparing the probability that the content is related to the interest of the user to a threshold, wherein the threshold becomes higher when the user of the electronic device has a history of not accepting recommendations from the suggestion component; and

    when the probability that the content is related to the interest of the user is greater than the threshold, recommend the content to the user of the electronic device based on words, phrases, or a combination thereof, included in the at least one communication session engaged in by the user of the electronic device with the additional user of the additional electronic device, based on interests of the additional user of the additional electronic device, and based on a record of recommended searches that were not performed by the user of the electronic device.

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