Methods and apparatus for providing for disposition of promotional offers in a wagering environment
First Claim
1. In a wager-based gaming network, a data processing apparatus coupled to the gaming network for providing for disposition of promotional offers in a wager-based gaming environment, the data processing apparatus comprising:
- a monitoring engine coupled to receive an identification of a promotional offer associated with a customer relationship management program in the wager-based gaming network as having an unredeemed status;
a determining engine coupled to determine that the promotional offer having the unredeemed status has one or more attributes satisfying one or more parameters to designate the promotional offer for an auction, the designation and the one or more parameters being independent of real-time wager-based game play in the gaming network;
an auction control engine coupled to provide the designated promotional offer as an item to be auctioned in the wager-based gaming network; and
an auction resolution engine coupled to generate a report including data indicating results of the auction, the report capable of being output to provide the auction results data as a part of customer relationship management data maintained by the customer relationship management program in the wager-based gaming network.
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Accused Products
Abstract
Disclosed are data processing apparatus, systems, and methods, implemented over a gaming network for providing for disposition of promotional offers in a wager-based gaming environment. A monitoring engine is coupled to receive an identification of a promotional offer associated with a customer relationship management program in the wager-based gaming network as having an unredeemed status. A determining engine is coupled to determine that the promotional offer having the unredeemed status has one or more attributes satisfying one or more parameters to designate the promotional offer for an auction. Such designation is independent of real-time wager-based game play in the gaming network. An auction control engine is coupled to provide the designated promotional offer as an item to be auctioned in the wager-based gaming network. An auction resolution engine is coupled to generate a report including data indicating results of the auction. The report can be output to provide the auction results data as a part of customer relationship management data maintained by the customer relationship management program in the wager-based gaming network.
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Citations
43 Claims
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1. In a wager-based gaming network, a data processing apparatus coupled to the gaming network for providing for disposition of promotional offers in a wager-based gaming environment, the data processing apparatus comprising:
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a monitoring engine coupled to receive an identification of a promotional offer associated with a customer relationship management program in the wager-based gaming network as having an unredeemed status; a determining engine coupled to determine that the promotional offer having the unredeemed status has one or more attributes satisfying one or more parameters to designate the promotional offer for an auction, the designation and the one or more parameters being independent of real-time wager-based game play in the gaming network; an auction control engine coupled to provide the designated promotional offer as an item to be auctioned in the wager-based gaming network; and an auction resolution engine coupled to generate a report including data indicating results of the auction, the report capable of being output to provide the auction results data as a part of customer relationship management data maintained by the customer relationship management program in the wager-based gaming network. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. In a wager-based gaming network, a system for providing for disposition of promotional offers in a wager-based gaming environment, the system comprising:
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a customer relationship management server coupled to the wager-based gaming network, the customer relationship management server configured to maintain customer relationship management data for players participating in a customer relationship management program in the wager-based gaming environment; a data processing apparatus coupled to the wager-based gaming network, the data processing apparatus including; a monitoring engine coupled to receive an identification of a promotional offer associated with the customer relationship management program as having an unredeemed status, a determining engine coupled to determine that the promotional offer having the unredeemed status has one or more attributes satisfying one or more parameters to designate the promotional offer for an auction, the designation and the one or more parameters being independent of real-time wager-based game play in the gaming network, an auction control engine coupled to provide the designated promotional offer as an item to be auctioned in the wager-based gaming network, and an auction resolution engine coupled to generate a report including data indicating results of the auction, the report capable of being provided to the customer relationship management server for providing the auction results data as a part of the customer relationship management data maintained by the customer relationship management program in the wager-based gaming network. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. A method for providing for disposition of promotional offers in a wagering environment, the method comprising:
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receiving an identification of a promotional offer associated with a customer relationship management (CRM) program as having an unredeemed status; determining that the promotional offer having the unredeemed status has one or more attributes satisfying one or more parameters to designate the promotional offer for an auction, the designation and the one or more parameters being independent of real-time wager-based game play; and providing the designated promotional offer as an item to be auctioned. - View Dependent Claims (24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43)
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Specification