Systems and methods for providing a network link between broadcast content and content located on a computer network
First Claim
1. A system for providing tokens for reinsertion within a television distribution network subsequent to prior insertion of said tokens by another token insertion apparatus, said system comprising:
- a database in communication with a first data stream server, said database configured to store data confirming that said first data stream server previously caused a playlist of tokens to be inserted into a television data stream within a television distribution network in response to a plurality of triggers, said data comprising a sequence and schedule for insertion of said playlist of tokens; and
a second data stream server in communication with said database, said second data stream server configured to;
receive from said database said data confirming that said first data stream server previously caused said playlist of tokens to be inserted into said television data stream; and
in response to receipt of said data, cause said playlist of tokens to be reinserted within said television distribution system in response to a single trigger, said reinsertion comprising insertion of said tokens into a broadcast television data stream for broadcast to a plurality of set top boxes within said television distribution network, said tokens for causing said plurality of set top boxes to monitor for and process responses from users of said set top boxes,wherein said second data stream server comprises a packet generator for generating packets for broadcast over said television distribution network to said plurality of set top boxes, wherein said packets comprise token data associated with said tokens, and wherein the packet generator provides said packets for insertion into a private data section or packetized elementary stream associated with one or more programs of a transport stream and being representative of television content broadcast over the television distribution network.
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Accused Products
Abstract
The invention relates, in various aspects, to systems and methods for linking content stored on a computer network with content broadcast over a television network. The system includes a database, a trigger mechanism, a communications interface, and a packet generator. The database stores tokens representative of links to the stored content and delivery information representative of at least a duration for delivering the token. The trigger mechanism indicates an instruction to deliver a token over the television network, generating a signal indicating a respective one of the stored tokens and a time for starting the delivery of the respective token. The communications interface has a channel in communication with a television set top box device for transferring the respective token to the television set top box device. The packet generator generates packets within a stream of television content to be broadcast over the television network.
478 Citations
24 Claims
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1. A system for providing tokens for reinsertion within a television distribution network subsequent to prior insertion of said tokens by another token insertion apparatus, said system comprising:
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a database in communication with a first data stream server, said database configured to store data confirming that said first data stream server previously caused a playlist of tokens to be inserted into a television data stream within a television distribution network in response to a plurality of triggers, said data comprising a sequence and schedule for insertion of said playlist of tokens; and a second data stream server in communication with said database, said second data stream server configured to; receive from said database said data confirming that said first data stream server previously caused said playlist of tokens to be inserted into said television data stream; and in response to receipt of said data, cause said playlist of tokens to be reinserted within said television distribution system in response to a single trigger, said reinsertion comprising insertion of said tokens into a broadcast television data stream for broadcast to a plurality of set top boxes within said television distribution network, said tokens for causing said plurality of set top boxes to monitor for and process responses from users of said set top boxes, wherein said second data stream server comprises a packet generator for generating packets for broadcast over said television distribution network to said plurality of set top boxes, wherein said packets comprise token data associated with said tokens, and wherein the packet generator provides said packets for insertion into a private data section or packetized elementary stream associated with one or more programs of a transport stream and being representative of television content broadcast over the television distribution network. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17)
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18. A method for providing tokens for reinsertion within a television distribution network subsequent to prior insertion of said tokens by another token insertion apparatus, said method comprising:
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storing, in a database in communication with a first data stream server, data confirming that said first data stream server previously caused a playlist of tokens to be inserted into a television data stream within a television distribution network in response to a plurality of triggers, said data comprising a sequence and schedule for insertion of said playlist of tokens; receiving, by a second data stream server in communication with said database, said data confirming that said first data stream server previously caused said playlist of tokens to be inserted into said television data stream; and in response to receipt of said data, causing by said second data stream server said playlist of tokens to be reinserted within said television distribution system in response to a single trigger, said reinsertion comprising insertion of said tokens into a broadcast television data stream for broadcast to a plurality of set top boxes within said television distribution network, said tokens for causing said plurality of set top boxes to monitor for and process responses from users of said set top boxes, wherein said second data stream server comprises a packet generator for generating packets for broadcast over said television distribution network to said plurality of set top boxes, wherein said packets comprise token data associated with said tokens, and wherein the packet generator provides said packets for insertion into a private data section or packetized elementary stream associated with one or more programs of a transport stream and being representative of television content broadcast over the television distribution network. - View Dependent Claims (19, 20, 21, 22, 23, 24)
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Specification