Method and system for compiling a consumer-based electronic database, searchable according to individual internet user-defined micro-demographics
First Claim
1. A method comprising the steps of:
- (a) storing, on one or more processor readable media that are operatively coupled to one or more processors, at least one database comprising;
(i) electronic user information representing at least one selected from a group of trait and preference of a respective person of a plurality of persons;
(ii) electronic identification information representing at least one selected from a group of visual, audio and textual information of a respective person of the plurality of persons;
(iii) electronic advertiser relevant information representing at least one selected from a group of products and services associated with a respective one of a plurality of advertisers and further related to at least one selected from a group of trait and preference respectively valued by one or more of the plurality of advertisers; and
(iv) electronic advertiser information representing at least one selected from a group of advertiser name, product and service associated with a respective advertiser of the plurality of advertisers;
(b) receiving, via a communication device that is operatively connected to the one or more processors, a first electronic request for information, from a first user computing device operated by a first user, related to at least one person in a first group of persons, wherein the first group of persons is defined by at least one selected from a first group of trait information and preference information stored in the at least one database;
(c) determining, by the one or more processors, first electronic responsive information that is at least responsive to the first electronic request;
(d) transmitting, via the communication device to the first user computing device, the first electronic responsive information;
(e) generating, by the one or more processors, first electronic advertiser information in accordance with at least a determination that at least some of the electronic user information associated with the first user corresponds with at least some of the electronic advertiser relevant information associated with at least one of the plurality of advertisers, wherein the first electronic advertiser information includes a brand of the at least one of the plurality of advertisers and further wherein the first electronic advertiser information relates to a second group of persons defined by at least one selected from a second group of trait information and preference information, stored in the at least one database,wherein at least one selected from the second group of trait information and preference information relates to at least one person in the first group of persons, further wherein the second group of trait information and preference information is distinct from the first group of trait information and preference information by at least one of a trait and preference and further wherein the second group of persons is distinct from the first group of persons by at least one person;
(f) selecting, by the one or more processors, first electronic identification information from the electronic identification information that is associated with at least one person who is within the second group of persons;
(g) transmitting, via the communication device to the first user computing device, at least some of the first electronic advertiser information and the first electronic identification information; and
(h) transmitting, via the communication device to the first user computing device, at least one electronic prompt that provides at least access to initiate an exchange of content between the first user and at least one user associated with the second group of persons.
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Abstract
A system and method for providing an individual with advertisement information. At least one database including electronic trait information, electronic preference information and electronic advertiser information is stored on at least one database. One or more communication devices receive a first electronic request for first information from a first computing device, and determine first electronic responsive information that comprises information that is at least responsive to the first electronic request. Further, a user relevance factor is determined that represents a relevance of the advertiser information to the first user. First advertisement information is determined for at least one of branded products and services. The first advertisement information and the first electronic responsive information are transmitted to the first user computing device.
238 Citations
75 Claims
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1. A method comprising the steps of:
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(a) storing, on one or more processor readable media that are operatively coupled to one or more processors, at least one database comprising; (i) electronic user information representing at least one selected from a group of trait and preference of a respective person of a plurality of persons; (ii) electronic identification information representing at least one selected from a group of visual, audio and textual information of a respective person of the plurality of persons; (iii) electronic advertiser relevant information representing at least one selected from a group of products and services associated with a respective one of a plurality of advertisers and further related to at least one selected from a group of trait and preference respectively valued by one or more of the plurality of advertisers; and (iv) electronic advertiser information representing at least one selected from a group of advertiser name, product and service associated with a respective advertiser of the plurality of advertisers; (b) receiving, via a communication device that is operatively connected to the one or more processors, a first electronic request for information, from a first user computing device operated by a first user, related to at least one person in a first group of persons, wherein the first group of persons is defined by at least one selected from a first group of trait information and preference information stored in the at least one database; (c) determining, by the one or more processors, first electronic responsive information that is at least responsive to the first electronic request; (d) transmitting, via the communication device to the first user computing device, the first electronic responsive information; (e) generating, by the one or more processors, first electronic advertiser information in accordance with at least a determination that at least some of the electronic user information associated with the first user corresponds with at least some of the electronic advertiser relevant information associated with at least one of the plurality of advertisers, wherein the first electronic advertiser information includes a brand of the at least one of the plurality of advertisers and further wherein the first electronic advertiser information relates to a second group of persons defined by at least one selected from a second group of trait information and preference information, stored in the at least one database, wherein at least one selected from the second group of trait information and preference information relates to at least one person in the first group of persons, further wherein the second group of trait information and preference information is distinct from the first group of trait information and preference information by at least one of a trait and preference and further wherein the second group of persons is distinct from the first group of persons by at least one person; (f) selecting, by the one or more processors, first electronic identification information from the electronic identification information that is associated with at least one person who is within the second group of persons; (g) transmitting, via the communication device to the first user computing device, at least some of the first electronic advertiser information and the first electronic identification information; and (h) transmitting, via the communication device to the first user computing device, at least one electronic prompt that provides at least access to initiate an exchange of content between the first user and at least one user associated with the second group of persons. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37)
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38. A system, the system comprising:
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(a) one or more processor readable media; (b) one or more processors operatively coupled to the one or more processor readable media; (c) at least one database stored on the one or more processor readable media, the at least one database comprising; (i) electronic user information representing at least one selected from a group of trait and preference of a respective person of a plurality of persons; (ii) electronic identification information representing at least one selected from a group of visual, audio and textual information of a respective person of the plurality of persons; (iii) electronic advertiser relevant information representing at least one selected from a group of products and services associated with a respective one of a plurality of advertisers and further related to at least one selected from a group of trait and preference respectively valued by one or more of the plurality of advertisers; and (iv) electronic advertiser information representing at least one selected from a group of advertiser name, product and service associated with a respective advertiser of the plurality of advertisers; (d) the one or more processor readable media having instructions for causing the following steps to be performed by the one or more processors; (i) receiving, via a communication device that is operatively connected to the one or more processors, a first electronic request for information, from a first user computing device operated by a first user, related to at least one person in a first group of persons, wherein the first group of persons is defined by at least one selected from a first group of trait information and preference information stored in the at least one database; (ii) determining, by the one or more processors, first electronic responsive information that is at least responsive to the first electronic request; (iii) transmitting, via the communication device to the first user computing device, the first electronic responsive information; (iv) generating, by the one or more processors, first electronic advertiser information in accordance with at least a determination that at least some of the electronic user information associated with the first user corresponds with at least some of the electronic advertiser relevant information associated with at least one of the plurality of advertisers, wherein the first electronic advertiser information includes a brand of the at least one of the plurality of advertisers and further wherein the first electronic advertiser information relates to a second group of persons defined by at least one selected from a second group of trait information and preference information, stored in the at least one database, wherein at least one selected from the second group of trait information and preference information relates to at least one person in the first group of persons, further wherein the second group of trait information and preference information is distinct from the first group of trait information and preference information by at least one of a trait and preference and further wherein the second group of persons is distinct from the first group of persons by at least one person; (v) selecting, by the one or more processors, first electronic identification information from the electronic identification information that is associated with at least one person who is within the second group of persons; (vi) transmitting, via the communication device to the first user computing device, at least some of the first electronic advertiser information and the first electronic identification information; and (vii) transmitting, via the communication device to the first user computing device, at least one electronic prompt that provides at least access to initiate an exchange of content between the first user and at least one user associated with the second group of persons. - View Dependent Claims (39, 40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60, 61, 62, 63, 64, 65, 66, 67, 68, 69, 70, 71, 72, 73, 74, 75)
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Specification