Systems and methods for optimizing smart mail
First Claim
Patent Images
1. A method for obtaining information for use in dynamic mailings, the method comprising:
- storing a set of processed-based questions;
providing a user an opportunity to opt-into a system;
upon receipt of confirmation of an opt-in, querying the user with a plurality of processed-based questions selected from the stored set via a network, wherein selection of at least one of the processed-based questions during the query is based on the user'"'"'s response to a previous question during the query;
storing at least one of the user'"'"'s responses to the plurality of processed-based questions as information in a computer database and storing an association between the information and the user;
generating a dynamic mailing including content that is selected based on the stored information; and
transmitting the dynamic mailing to an email address of the user via the network.
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Abstract
Methods and systems provide for creating and generating dynamic mailings which include providing for static and dynamic content to be included in a dynamically generated e-mail; establishing filters for determining dynamic content; establishing a generic e-mail including static and dynamic content; selecting dynamic content using the filters; generating a dynamic e-mail based upon the generic e-mail and the dynamic content selected; and transmitting the dynamically generated e-mail.
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Citations
18 Claims
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1. A method for obtaining information for use in dynamic mailings, the method comprising:
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storing a set of processed-based questions; providing a user an opportunity to opt-into a system; upon receipt of confirmation of an opt-in, querying the user with a plurality of processed-based questions selected from the stored set via a network, wherein selection of at least one of the processed-based questions during the query is based on the user'"'"'s response to a previous question during the query; storing at least one of the user'"'"'s responses to the plurality of processed-based questions as information in a computer database and storing an association between the information and the user; generating a dynamic mailing including content that is selected based on the stored information; and transmitting the dynamic mailing to an email address of the user via the network. - View Dependent Claims (2, 3, 4, 5, 6)
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7. An apparatus for obtaining information for use in dynamic mailings, comprising:
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memory storing instructions; and a processor for executing the instructions to perform a method including; storing a set of process-based questions; providing a user an opportunity to opt-into a system; upon receipt of confirmation of an opt-in, querying the user with a plurality of processed-based questions selected from the stored set, wherein selection of at least one of the process-based questions during the query is based on the user'"'"'s response to a previous question during the query; storing at least one of the user'"'"'s responses to the plurality of processed-based questions as information and storing an association between the information and the user; generating a dynamic mailing including content that is selected based on the stored information; and transmitting the dynamic mailing to an email address of the user. - View Dependent Claims (8, 9, 10, 11, 12)
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13. A non-transitory computer-readable medium storing instructions, executed by a processor, for performing a method for obtaining information for use in dynamic mailings, the method comprising:
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storing a set of processed-based questions; providing a user an opportunity to opt-into a system; upon receipt of confirmation of an opt-in, querying the user a plurality of processed-based questions selected from a stored set, wherein selection of at least one of the processed-based questions during the query is based on the user'"'"'s response to a previous question during the query; storing at least one of the user'"'"'s responses to the plurality of processed-based questions as information and storing an association between the information and the user; generating a dynamic mailing including content that is selected based on the stored information; and transmitting the dynamic mailing to an email address of the user. - View Dependent Claims (14, 15, 16, 17, 18)
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Specification