Information distribution system and method for a mobile network
First Claim
1. A system for distributing information forming part of an information campaign to a user'"'"'s mobile device in a mobile communication network, the system comprising:
- a campaign message capturing module to capture information defining campaign messages to be distributed on behalf of an information provider to a mobile device;
a communication module to receive a campaign message request associated with a mobile device, the campaign message request generated by embedded architecture content forming part of art application program of a mobile device service provider, the campaign message request being generated on the activation or use of the application program of the service provider on the mobile device, anddistribute a selected campaign message to the mobile device or mobile device service provider, in response to the received campaign message request; and
a distribution management module to associate the campaign message request with target profile information defined by the information provider in order to select a suitable campaign message for distribution by the communication module.
1 Assignment
0 Petitions
Accused Products
Abstract
A method of and system for distributing information forming part of an information campaign to a user'"'"'s mobile device in a mobile communication network are provided. The method comprises receiving campaign message information defining campaign messages to be distributed on behalf of an information provider to a mobile device. A campaign message request associated with a mobile device is received by the system, with the campaign message being generated by embedded architecture content forming part of an application program of a mobile device service provider. The system associates the campaign request with target profile information defined by the information provider in order to select a suitable campaign message for distribution and distributes the selected campaign message to the service provider or mobile device, in response to the received campaign request.
-
Citations
31 Claims
-
1. A system for distributing information forming part of an information campaign to a user'"'"'s mobile device in a mobile communication network, the system comprising:
-
a campaign message capturing module to capture information defining campaign messages to be distributed on behalf of an information provider to a mobile device; a communication module to receive a campaign message request associated with a mobile device, the campaign message request generated by embedded architecture content forming part of art application program of a mobile device service provider, the campaign message request being generated on the activation or use of the application program of the service provider on the mobile device, and distribute a selected campaign message to the mobile device or mobile device service provider, in response to the received campaign message request; and a distribution management module to associate the campaign message request with target profile information defined by the information provider in order to select a suitable campaign message for distribution by the communication module. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17)
-
-
18. A method of distributing information forming part of an information campaign to a user'"'"'s mobile device in a mobile communication network, the method comprising:
-
receiving campaign message information defining campaign messages to be distributed on behalf of an information provider to a mobile device; receiving a campaign message request associated with a mobile device, the campaign message request generated by embedded architecture content forming part of an application program of a mobile device service provider and being generated on the activation or use of the application program of the service provider on the mobile device; associating the campaign message request with target profile information defined by the information provider in order to select a suitable campaign message for distribution; and distributing the selected campaign message to the service provider or mobile device, in response to the received campaign message request. - View Dependent Claims (19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31)
-
Specification