Using customer relationship management data exhibiting unique user identifiers in a cellular network for creating geo statistical representations of the users

• US 8,285,307 B2
• Filed: 04/22/2009
• Issued: 10/09/2012
• Est. Priority Date: 05/15/2008
• Status: Active Grant

• Current Assignee: Zone Technologies, Inc. (Helios & Matheson Analytics, Inc.)
• Original Assignee: Brane World Ltd.
• Inventors: Weinroth, Erez
• Primary Examiner(s): Gonzalez, Amancio
• Application Number:
  US12/428,073
• Publication Number:
  US 20090286554A1
• Time in Patent Office: 1,266 Days
• Field of Search: 455/437, 455/456, 370/310.2, 370/328, 370/332, 370/333, 375/220
• US Class Current: 455/456.3
• CPC Class Codes: H04W 60/00 Affiliation to network, e.g. registration; Terminating affiliation with the network, e.g. de-registration
• CPC Class Codes: H04W 8/10 between location register and external networks

Abstract

A computer implemented data processing system for using customer relationship management (CRM) data exhibiting unique user identifiers in a cellular network for creating geo-statistical representations of the users. The system is arranged to: repeatedly identify all network-connected devices which are both active and idle in each location area using the unique identifier; repeatedly create a table for all location areas, each table exhibiting: location area identifier, unique user identifier, time of inflow to the location area, time of outflow from the location area; and differentiate table of time N−1 over table of time N thereby detecting inflow outflow quantities of unique identifiers for each location area; decipher the difference table by the authentication center of the network; analyze the deciphered tables using CRM profiles; and join over time, the deciphered tables with corresponding location area thereby creating at least one GIS data layer.

Claims

1. A computer implemented data processing system for using customer relationship management (CRM) data exhibiting unique user identifiers in a cellular network comprising a plurality of location areas and further in operative association with network-connected devices associated with users, for creating geo-statistical representations of the users, the system comprising:

a network-connected devices identifier;

a CRM data categorizer; and

a location-based combiner, wherein the a network-connected devices identifier is arranged to;

repeatedly identify, every a first time period, all network-connected devices which are both active and idle in each location area using the unique identifier;

repeatedly create a table, every a second time period comprising a plurality of the first time period, for all location areas, each table exhibiting;

location area identifier, unique user identifier, time of inflow to the location area, time of outflow from the location area; and

differentiate table of time N−

1 over table of time N thereby detecting inflow outflow quantities of unique identifiers for each location area; and

wherein the CRM data categorizer is arranged to;

decipher the difference table by the authentication center of the network; and

analyze the deciphered tables using CRM profiles; and

wherein the location-based combiner is arranged to join over time, the deciphered tables with corresponding location area thereby creating at least one GIS (geographic information system) data layer.

2. A method of using customer relationship management data exhibiting unique user identifiers in a cellular network comprising a plurality of location areas and further in operative association with network-connected devices associated with users, for creating geo-statistical representations of the users, the method comprising:

repeatedly identifying, every a first time period, all network-connected devices which are both active and idle in each location area using the unique identifier;

repeatedly creating a table, every a second time period comprising a plurality of the first time period, for all location areas, each table exhibiting;

location area identifier, unique user identifier, time of inflow to the location area, time of outflow from the location area;

differentiating table of time N−

1 over table of time N thereby detecting inflow outflow quantities of unique identifiers for each location area;

deciphering the difference table by the authentication center of the network; and

analyzing the deciphered tables using CRM profiles.

3. A computer program product, comprising a non-transitory computer usable medium having a computer readable program code embodied therein, the computer readable program code adapted to be executed to implement a method of using customer relationship management data exhibiting unique user identifiers in a cellular network comprising a plurality of location areas and further in operative association with network-connected devices associated with users, for creating geo-statistical representations of the users, the method comprising:

repeatedly identifying, every a first time period, all network-connected devices which are both active and idle in each location area using the unique identifier;

repeatedly creating a table, every a second time period comprising a plurality of the first time period, for all location areas, each table exhibiting;

location area identifier, unique user identifier, time of inflow to the location area, time of outflow from the location area;

differentiating table of time N−

1 over table of time N thereby detecting inflow outflow quantities of unique identifiers for each location area;

deciphering the difference table by the authentication center of the network; and

analyzing the deciphered tables using CRM profiles.