Pay-for-visit advertising based on visits to physical locations
First Claim
1. A system for creating a pay-for-visit account for an advertiser, comprising:
- a processor; and
one or more components that are configured to, when executed by the processor;
receive information from the advertiser about the pay-per-visit account and about a visit location;
identify a telephone number associated with the visit location independently of any telephone number information supplied by the advertiser;
place a call to the identified telephone number and obtain confirmation from an answering party to open the pay-per-visit account; and
complete creation of the pay-per-visit account in response to obtaining the confirmation from the answering party.
8 Assignments
0 Petitions
Accused Products
Abstract
A method and system for providing a pay-for-visit billing model for advertisements is provided. The advertisement system provides advertisements that have associated physical visit locations. The advertisement system provides advertisements to a mobile device or fixed of a user when the user is in the vicinity of or examining locations in the vicinity of the visit location. If the user subsequently visits the visit location of the advertisement by physically going to the location, the advertisement system then bills the advertiser for the advertisement. The advertisement system bills the advertiser under the assumption that but for the advertisement, the user would not have visited the visit location.
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Citations
29 Claims
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1. A system for creating a pay-for-visit account for an advertiser, comprising:
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a processor; and one or more components that are configured to, when executed by the processor; receive information from the advertiser about the pay-per-visit account and about a visit location; identify a telephone number associated with the visit location independently of any telephone number information supplied by the advertiser; place a call to the identified telephone number and obtain confirmation from an answering party to open the pay-per-visit account; and complete creation of the pay-per-visit account in response to obtaining the confirmation from the answering party. - View Dependent Claims (2, 3, 4, 5, 6)
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7. A computer-implemented method comprising:
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receiving, by one or more programmed computer systems, information from an advertiser about an account to be opened and about an associated visit location; identifying, by the one or more programmed computer systems and independently of any telephone number information supplied by the advertiser, a telephone number associated with the visit location; placing, by the one or more programmed computer systems, a call to the identified telephone number and obtaining confirmation from an answering party to open the account; and completing, by the one or more programmed computer systems, creation of the account in response to obtaining the confirmation from the answering party. - View Dependent Claims (8, 9, 10, 11, 12, 13, 14, 15, 16)
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17. A non-transitory computer-readable storage medium having stored contents that configure a computer system to perform a method, the method comprising:
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receiving, by the configured computer system, information for an advertiser about an account to be opened and about an associated visit location; identifying, by the configured computer system and independently of any telephone number information supplied for the advertiser, a telephone number associated with the visit location; using, by the configured computer system, the identified telephone number to contact an answering party and obtaining confirmation from the answering party to open the account; and completing, by the configured computer system, creation of the account in response to obtaining the confirmation from the answering party. - View Dependent Claims (18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29)
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Specification