User interface and methods for recommending items to users
First Claim
1. A method of recommending items to users of a system that provides electronic shopping carts, the method comprising:
- receiving a request from a user computing device to add a selected item to a shopping cart; and
responding to the request by generating and returning a first page that includes a condensed shopping cart portion and a recommendations portion, said condensed shopping cart portion providing information regarding a set of one or more items represented in the shopping cart, including the item selected to add to the shopping cart, the recommendations portion providing recommendations of a plurality of additional items;
said condensed shopping cart portion including a link to a second page that provides additional information regarding the set of one or more items represented in the shopping cart, and which provides shopping cart editing functionality that is not provided on said first page, said second page additionally providing a user option to initiate a transaction to purchase the set of one or more items represented in the shopping cart;
said method performed by a server system that comprises one or more physical servers.
0 Assignments
0 Petitions
Accused Products
Abstract
Improved user interfaces and methods are provided for presenting item recommendations to a user when the user selects an item to add to an electronic shopping cart. In response to the user'"'"'s selection, a page generation process generates and returns a page that includes a condensed shopping cart portion and a recommendations portion. The condensed shopping cart portion displays the contents of the shopping cart, but omits some of the item information and/or controls provided on a shopping cart page, thereby preserving more screen real estate for the display of item recommendations. The condensed shopping cart portion also includes a link to the shopping cart page.
-
Citations
25 Claims
-
1. A method of recommending items to users of a system that provides electronic shopping carts, the method comprising:
-
receiving a request from a user computing device to add a selected item to a shopping cart; and responding to the request by generating and returning a first page that includes a condensed shopping cart portion and a recommendations portion, said condensed shopping cart portion providing information regarding a set of one or more items represented in the shopping cart, including the item selected to add to the shopping cart, the recommendations portion providing recommendations of a plurality of additional items; said condensed shopping cart portion including a link to a second page that provides additional information regarding the set of one or more items represented in the shopping cart, and which provides shopping cart editing functionality that is not provided on said first page, said second page additionally providing a user option to initiate a transaction to purchase the set of one or more items represented in the shopping cart; said method performed by a server system that comprises one or more physical servers. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
-
-
13. A system, comprising:
a server system comprising on or more physical servers that respond to requests from user computing devices, said server system configured to implement shopping carts for enabling users to select items from an electronic catalog for prospective purchase, said server system programmed to respond to a request from a user computing device to add a selected item to a shopping cart by at least; generating a first page that includes a condensed shopping cart portion and a recommendations portion, said condensed shopping cart portion providing information regarding a set of one or more items represented in the shopping cart, including the item selected to add to the shopping cart, the recommendations portion providing recommendations of a plurality of additional items, said condensed shopping cart portion including a link to a second page that provides additional information regarding the set of one or more items represented in the shopping cart, and which provides shopping cart editing functionality that is not provided on said first page, said second page additionally providing a user option to initiate a transaction to purchase the set of one or more items represented in the shopping cart; and transmitting the first page to the user computing device for presentation to a user. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24)
-
25. A method of recommending items to users of a system that provides access to an electronic catalog of items, the method comprising:
-
receiving a request from a user computing device, said request identifying a catalog item selected from the electronic catalog by a user to add to a list associated with the user; and responding to the request by generating and returning a first page that includes a list portion and a recommendations portion, said list portion providing information regarding a set of one or more catalog items included on said list, including the catalog item selected by the user to add to the list, the recommendations portion providing recommendations of a plurality of additional catalog items; said list portion including a link to a second page that provides additional information regarding the set of one or more catalog items on the list, said second page additionally providing, in connection with said list, list editing functionality that is not provided on said first page, said second page additionally providing a user option to initiate a transaction in connection with one or more catalog items included on the list; said method performed by a server system that comprises one or more physical servers.
-
Specification