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System and method for analyzing web paths

  • US 8,326,986 B2
  • Filed: 01/06/2012
  • Issued: 12/04/2012
  • Est. Priority Date: 12/07/2006
  • Status: Active Grant
First Claim
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1. A method for analyzing web page paths associated with accesses to one or more web pages of one or more websites, comprising:

  • storing in a storage, for each instance of a web page access of the one or more web pages, time of access data reflecting a time of access associated with the instance of the web page access, page access data reflecting an identification of the web page accessed, and entity data reflecting the entity associated with the instance of the web page access;

    for each entity reflected in the storage, determining one or more web page paths traversed by the entity based at least on the time of access data and the page access data, wherein each path includes accesses to at least two web pages;

    analyzing, by a processor, at least one of the one or more websites or at least one of the one or more web pages to determine whether a web page of the one or more web pages was bypassed, based on the determined one or more web page paths; and

    providing the analysis to one or more users or software processes.

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