Method for monetizing online content on the internet

• US 8,401,917 B2
• Filed: 05/26/2012
• Issued: 03/19/2013
• Est. Priority Date: 10/06/2009
• Status: Active Grant

• Current Assignee: Jolly Seven, Series 70 of Allied Security Trust I (Allied Security Trust)
• Original Assignee: Roddy Mckee Bullock
• Inventors: Bullock, Roddy McKee
• Primary Examiner(s): Choi, Peter
• Assistant Examiner(s): PALAVECINO, KATHLEEN GAGE
• Application Number:
  US13/481,825
• Publication Number:
  US 20120239518A1
• Time in Patent Office: 297 Days
• Field of Search: 705 261- 272
• US Class Current: 705/26.1
• CPC Class Codes: G06Q 20/02 involving a neutral party, e.g. certification authority, notary or trusted third party [TTP]
• CPC Class Codes: G06Q 20/04 Payment circuits
• CPC Class Codes: G06Q 20/12 specially adapted for electronic shopping systems
• CPC Class Codes: G06Q 20/123 Shopping for digital content
• CPC Class Codes: G06Q 20/3255 using mobile network messaging services for payment, e.g. SMS
• CPC Class Codes: G06Q 20/382 insuring higher security of transaction
• CPC Class Codes: G06Q 20/425 using two different networks, one for transaction and one for security confirmation
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]

Abstract

A computer-implemented system for monetizing internet content. In an embodiment, the system includes an internet content provider providing online content and an online section with the online content for containing an expression of at least one reader'"'"'s posted thoughts or opinion. The online section is capable of having posted thereto the expression of the at least one reader'"'"'s thoughts or opinion in a free default format or a fee-paid distinctive format. The system also has a processor for executing the computer executable instructions and a memory for storing at least the computer executable instructions.

Claims

1. A computer-implemented system for monetizing internet content, the system comprising:

a. an internet content provider providing online content, said online content including an online section for containing an expression of at least one reader'"'"'s posted thoughts or opinion, said online section capable of having posted thereto for viewing in said online content said expression of said at least one reader'"'"'s thoughts or opinion in a free default format or a distinctive format;

b. computer executable instructions for performing steps comprising;

i. receiving, in response to being prompted by an on screen prompt to pay a fee in exchange for said expression of said at least one reader'"'"'s thoughts or opinion to be posted in said distinctive format, a fee from said at least one reader;

ii, receiving, in response to said prompt, for display in said online content, said expression of said at least one reader'"'"'s thoughts or opinion for posting in said online content in said distinctive format;

iii, displaying said received expression in said distinctive format relative to said default format in said online content;

c. a processor for executing said computer executable instructions; and

d. a memory for storing at least said computer executable instructions.

2. The system of claim 1, wherein said distinctive format differs from said default format by being posted in non-chronological order relative to said default format.

3. The system of claim 1, wherein said distinctive format is posted for a fixed time with a predetermined start time and stop time.

4. The system of claim 1, wherein said distinctive format differs from said default format by said distinctive format comprising a distinctive border or text.

5. The system of claim 1, wherein said at least one reader is prompted at the time of making said expression of thoughts or opinions to pay for said distinctive format.

6. The system of claim 1, wherein said expression of said at least one user'"'"'s thoughts or opinion posted in said distinctive format comprises advertising.

7. The system of claim 1, wherein said distinctive format does not have an indication of the date of posting.

8. The system of claim 1, wherein said fee is dynamically adjustable.

9. The system of claim 1, wherein said at least one reader'"'"'s expression is made distinctive relative to other readers having paid an equal or lesser fee in a manner selected from the group consisting of, altered appearance and altered placement.

10. A computer-implemented method for monetizing internet content, the method comprising:

a. publishing via a computer server online content by an internet content provider;

b. providing with said online content a page with an online section for containing an expression of a first user'"'"'s posted thoughts or opinion, wherein thoughts and opinions can be posted for viewing in said online content, said online section of said page capable of having entered by said first user said expression of said first user'"'"'s thoughts or opinion, wherein said expression can be posted in said online content in a free default format or a distinctive format for viewing by a second user;

c. receiving by said internet content provider or a third party on behalf of said internet content provider, in response to being prompted on said page by an on screen prompt to pay a fee in exchange for said expression of said first user'"'"'s thoughts or opinion to be posted in said distinctive format, a fee from said first user;

d. receiving from said first user, in response to said prompt, for display in said online content said expression of said first user'"'"'s thoughts or opinion for posting in said distinctive format; and

e. displaying to said second user said expression of said received first user'"'"'s thoughts or opinions in said distinctive format relative to said default format in said published internet content.

11. The method of claim 10, wherein said distinctive format differs from said default format by being posted in non-chronological order relative to said default format.

12. The method of claim 10, wherein said distinctive format is posted for a fixed time with a predetermined start time and stop time.

13. The method of claim 10, wherein said distinctive format differs from said default format by comprising a distinctive border or text.

14. The method of claim 10, wherein said first user is prompted at the time of making said expression of said thoughts or opinions to pay for distinctiveness, and said method includes the step of said first user choosing by clicking on a hyperlink.

15. The method of claim 10, wherein said distinctive format does not have an indication of the date of posting.

16. A computer-implemented method for monetizing internet content, the method comprising:

a. publishing via a computer server online content by an internet content provider;

b. providing with said online content an online section for containing an expression of at least one user'"'"'s thoughts or opinion for posting in said online content, said online section capable of having posted thereto the expression of said at least one user'"'"'s thoughts or opinion for posting in said online content in a free default format or a distinctive format, said distinctive format comprising one of distinctive text, a distinctive border or a distinctive color, said thoughts or opinion, once posted in either said free default format or said distinctive format, being viewable by a second user in said online content;

c. receiving, in response to an offer made to said at least one user, by said internet content provider, or a third party on behalf of said internet content provider, a fee from said at least one user;

d. receiving from said at least one user for display in said online content section said user'"'"'s thoughts or opinion for posting in said distinctive format; and

e. displaying said user'"'"'s thoughts or opinions in said distinctive format relative to said default format in said online content for a fixed time with a predetermined start time and stop time.

17. The method of claim 16, wherein said distinctive format differs from said default format in that said distinctive format is posted in said online content in non-chronological order relative to said default format.

18. The method of claim 16, wherein said distinctive format further comprises distinctive text such that said expression in said distinctive format is visibly changed and stands out from said expression in said default format.

19. The method of claim 16, wherein said expression of said user'"'"'s thought or opinion posted in said distinctive format comprises advertising.

20. The method of claim 16, wherein said user is prompted at the time of making said thoughts or opinions to pay for distinctiveness.