Social network analysis

• US 8,412,706 B2
• Filed: 03/15/2007
• Issued: 04/02/2013
• Est. Priority Date: 09/15/2004
• Status: Active Grant

• Current Assignee: 3degrees LLC
• Original Assignee: Within3, Inc.
• Inventors: McGuire, Heather A., Markus, Michael J., Kionga-Kamau, Peter M., Smith, Brian N.
• Primary Examiner(s): Kim, Charles
• Assistant Examiner(s): MUELLER, KURT A
• Application Number:
  US11/686,394
• Publication Number:
  US 20070271272A1
• Time in Patent Office: 2,210 Days
• Field of Search: 707/732, 707/733, 707/734
• US Class Current: 707/732
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06Q 10/10 Office automation; Time management

Abstract

This invention is generally directed to one or more systems or methods relating to social network analysis. More specifically, this invention is generally directed to one or more systems or methods relating to personal communication networks and the analysis of personal-communication-network data.

Claims

1. A computer implemented method for classifying a member of an internet or computer-based personal-communication-network as an opinion leader or innovator in a field of interest, the personal-communication-network including a number of members, the method comprising the steps of:

gathering explicit personal-communication-network data from information entered on the personal-communication-network;

gathering implicit personal-communication-network data from activities conducted on the personal-communication-network, wherein the implicit personal-communication-network data includes historical data describing interactions of the personal-communication-network members within the personal-communications-network, and wherein the implicit personal-communication-network data is based upon a quantity of personal-communication-network keyword or name searches that list the member in the search results or the number of times that other personal-communication-network members access the member'"'"'s profile; and

classifying the member as an opinion leader or innovator in a field of interest based at least in part on inferences made about the member based upon the gathered explicit personal-communication-network data and implicit personal-communication-network data;

wherein the step of classifying includes classifying a person'"'"'s innovativeness based upon;

a quantity of personal-communication-network invitations the person has received from one or more personal-communication-network members, wherein each is classified as an innovator, early adopter, early majority, late majority, or laggard, wherein each is a first, second, or third degree contact in the personal-communication-network, and wherein each is weighted accordingly in the classifying step;

a weighting of the received invitations based on the classification of the personal-communication-network members; and

a factor selected from the group comprising;

length of time required for the person to respond to a personal-communication-network invitation, a number of invitations sent to the person, a percentage of the population that has already adopted an innovation, a time between a similar recent development'"'"'s introduction to a market and a time when the person adopted the similar recent development, the person'"'"'s participation in experimental studies, publications by the person, and a combination thereof; and

wherein the personal-communication-network includes a plurality of nodes and a plurality of communication links, each communication link connecting a pair of the plurality of nodes and annotated with a field of interest.

2. The method of claim 1, wherein the implicit and explicit personal-communication-network data is gathered from one or more of the following sources:

information in profiles of members, communication links by and among members of the personal-communication-network, information in communications by and among members of the personal-communication-network, invitations to join personal-communication-networks, and information regarding previously performed searches.

3. The method of claim 1, wherein the step of classifying is based upon the quantity of electronic communications that a person has sent from or received from personal-communication-network members in a field of interest.

4. The method of claim 1, wherein the step of classifying is based upon a variable selected from the group consisting of:

the quantity of communications between members, the frequency of communication between members, the number of words in a communication between members, the direction of communication between members, the number of key words in a communication between members, and combinations thereof.

5. The method of claim 1, wherein the implicit personal-communication-network data relates to personal-communication-network keyword searching that the personal-communication-network members have performed.

6. The method of claim 1, wherein the step of classifying involves a relative comparison that includes a plurality of personal-communication-networks having the field of interest in common.

7. The method of claim 1, wherein the step of classifying involves a relative comparison of the member'"'"'s quantity of personal-communication-network memberships within the field of interest to at least one other member'"'"'s quantity of personal-communication-network memberships within the field of interest.

8. The method of claim 1, wherein the field of interest is medicine, pediatrics, aerospace medicine, diagnosis and treatment, pharmacology, asthma, allergy and immunology, anesthesiology, colon and rectal surgery, dermatology, emergency medicine, family practice, general preventive medicine, internal medicine, critical care medicine, medical genetics, neurology, physical medicine and rehabilitation, preventive medicine, psychiatry, molecular genetic pathology, neurological surgery, diagnostic radiology, neuroradiology, nuclear medicine, obstetrics, gynecology, occupational medicine, ophthalmology, orthopaedic surgery, otolaryngology, pathology-anatomic and clinical pediatrics, plastic surgery, preventive medicine, public health, radiation oncology, radiology-diagnostic surgery, thoracic surgery, urology, abdominal radiology addiction psychiatry, adolescent medicine, adult reconstructive orthopaedics, blood banking/transfusion medicine, cardiothoracic radiology, cardiovascular disease, chemical pathology, child neurology, clinical cardiac electrophysiology, clinical neurophysiology, clinical and laboratory immunology, craniofacial surgery, critical care medicine, cytopathology, dermatopathology, developmental-behavioral pediatrics, endovascular surgical neuroradiology, foot and ankle orthopaedics, forensic pathology, forensic psychiatry, gastroenterology, geriatric medicine, geriatric psychiatry, hand surgery, hematology, oncology, infectious disease, interventional cardiology, medical microbiology, medical toxicology, musculoskeletal oncology, musculoskeletal radiology, neonatal-perinatal medicine, nephrology, neurodevelopmental disabilities, neuropathology, neuroradiology, neurotology, nuclear radiology, oncology, orthopaedic sports medicine, orthopaedic surgery of the spine, orthopaedic trauma, pain medicine, pediatric anesthesiology, pediatric cardiology, pediatric critical care medicine, pediatric emergency medicine, pediatric emergency medicine, pediatric endocrinology, pediatric gastroenterology, pediatric hematology/oncology, pediatric infectious diseases, pediatric nephrology, pediatric orthopaedics, pediatric otolaryngology, pediatric pathology, pediatric pulmonology, pediatric radiology, pediatric rehabilitation medicine, pediatric rheumatology, pediatric sports medicine, pediatric surgery, pediatric urology, procedural dermatology, pulmonary disease, rheumatology, selective pathology, spinal cord injury, sports medicine, surgical critical care, undersea and hyperbaric medicine, vascular neurology, vascular surgery, vascular and interventional radiology, or a combination thereof.

18. The method of claim 1, wherein the personal-communication-network includes a plurality of nodes representing the personal-communication-network members, each of the plurality of nodes connected to another node in the personal-communication-network by a communication link, the communication link directed to a field of interest between the corresponding nodes, and wherein the implicit and explicit personal-communication-network data is gathered from communication links by and among members of the personal-communication-network.

9. A computer implemented method for displaying search results of an internet or computer-based personal-communication-network search, the personal-communication-network including a number of members, the method comprising the steps of:

gathering explicit personal-communication-network data from information entered on the personal-communication-network;

gathering implicit personal-communication-network data from activities conducted on the personal-communication-network, wherein the implicit personal-communication-network data includes historical data describing interactions of the personal-communication-network members within the personal-communications-network, and wherein the implicit personal-communication-network data is based upon a quantity of personal-communication-network keyword or name searches that list a member in the search results or the number of times that other personal-communication-network members access the member'"'"'s profile;

searching at least one of the gathered explicit and implicit personal-communication-network data for a key word or phrase identified by a party conducting the search;

making inferences about at least one personal-communication-network member based upon the key word or phrase identified by the party conducting the search;

displaying results of the search by at least one of;

showing the at least one personal-communication-network member that is identified by the search and showing how the party conducting the search is linked to the at least one personal-communication-network member identified by the search; and

showing at least one personal-communication-network communication that is identified by the search and showing how the party conducting the search is linked to the at least one personal-communication-network communication identified by the search; and

classifying the member as an opinion leader or innovator in a field of interest based at least in part on inferences made about the member based upon the gathered explicit personal-communication-network data and implicit personal-communication-network data;

wherein the step of classifying includes classifying a person'"'"'s innovativeness based upon;

a quantity of personal-communication-network invitations the person has received from one or more personal-communication-network members, wherein each is classified as an innovator, early adopter, early majority, late majority, or laggard, wherein each is a first, second, or third degree contact in the personal-communication-network, and wherein each is weighted accordingly in the classifying step;

a weighting of the received invitations based on the classification of the personal-communication-network members; and

a factor selected from the group comprising;

length of time required for the person to respond to a personal-communication-network invitation, a number of invitations sent to the person, a percentage of the population that has already adopted an innovation, a time between a similar recent development'"'"'s introduction to a market and a time when the person adopted the similar recent development, the person'"'"'s participation in experimental studies, publications by the person, and a combination thereof; and

wherein the personal-communication-network includes a plurality of nodes and a plurality of communication links, each communication link connecting a pair of the plurality of nodes and annotated with a field of interest.

10. The method of claim 9, wherein in the step of displaying the results, each way that a party conducting the search is linked to the at least one personal-communication-network communication identified by the search is shown.

11. The method of claim 9, further comprising the step of indicating in the results whether a personal-communication-network member identified in the results is an opinion leader or innovator in a field of interest.

12. The method of claim 9, further comprising the step of indicating in the results a relationship between the party and the member identified in the search or a relationship between the party and an author of the communication identified in the search;

wherein the relationship is determined by a search of at least one of the gathered explicit and implicit personal-communication-network data and is expressed in terms of degrees of separation to the party conducting the search.

13. The method of claim 9, wherein the results are displayed in a tabular form, wherein the tabular form has at least one horizontal row and at least one vertical column wherein the at least one row shows a personal-communication-network path to a node, and the at least one column shows the degrees of separation between the node and the person that initiated the search.

14. A method for displaying search results of an internet or computer-based personal-communication-network search, the personal-communication-network including a number of members, the method comprising one or more computers performing the steps of:

gathering explicit personal-communication-network data from information entered on the personal-communication-network;

gathering implicit personal-communication-network data from activities conducted on the personal-communication-network, wherein the implicit personal-communication-network data includes historical data describing interactions of the personal-communication-network members within the personal-communications-network, and wherein the implicit personal-communication-network data is based upon a quantity of personal-communication-network keyword or name searches that list a member in the search results or the number of times that other personal-communication-network members access the member'"'"'s profile;

searching at least one of the gathered explicit and implicit personal-communication-network data for a key word or phrase identified by a party;

obtaining results of the search including at least one personal-communication-network member that is identified as being associated with information related to the key word or phrase;

determining whether the at least one personal-communication-network member is likely to possess information about the key word or phrase by

searching at least one of the gathered explicit and implicit personal-communication-network data, and

making inferences about the at least one personal-communication-network member based upon at least one of the gathered explicit and implicit personal-communication-network data;

displaying the results of the search by showing the at least one personal-communication-network member who is likely to possess information about the key word or phrase; and

classifying the member as an opinion leader or innovator in a field of interest based at least in part on inferences made about the member based upon the gathered explicit personal-communication-network data and implicit personal-communication-network data;

wherein the step of classifying includes classifying a person'"'"'s innovativeness based upon;

a quantity of personal-communication-network invitations the person has received from one or more personal-communication-network members, wherein each is classified as an innovator, early adopter, early majority, late majority, or laggard, wherein each is a first, second, or third degree contact in the personal-communication-network, and wherein each is weighted accordingly in the classifying step;

a weighting of the received invitations based on the classification of the personal-communication-network members; and

a factor selected from the group comprising;

length of time required for the person to respond to a personal-communication-network invitation, a number of invitations sent to the person, a percentage of the population that has already adopted an innovation, a time between a similar recent development'"'"'s introduction to a market and a time when the person adopted the similar recent development, the person'"'"'s participation in experimental studies, publications by the person, and a combination thereof; and

wherein the personal-communication-network includes a plurality of nodes and a plurality of communication links, each communication link connecting a pair of the plurality of nodes and annotated with a field of interest;

wherein the implicit personal-communication-network data relates to personal-communication-network keyword searching that the personal-communication-network members have performed.

15. The method of claim 14, further comprising the step of electronically processing the key word or phrase identified by the party and determining additional topics, subtopics, or fields of interests associated with the key word or phrase, and including the additional topics, subtopics, or fields of interest in the search.

16. A computer implemented method for defining links between two members of an internet or computer-based personal-communication-network, the personal-communication-network including a number of members, the method comprising the steps of:

gathering explicit personal-communication-network data from information entered on the personal-communication-network;

gathering implicit personal-communication-network data from activities conducted on the personal-communication-network, wherein the implicit personal-communication-network data includes historical data describing interactions of the personal-communication-network members within the personal-communications-network, and wherein the implicit personal-communication-network data is based upon a quantity of personal-communication-network keyword or name searches that list a member in the search results or the number of times that other personal-communication-network members access the member'"'"'s profile;

recording one or more electronic communications from a first personal-communication-network member to a second personal-communication-network member;

quantifying or qualifying the use of a key word or key phrase within the electronic communication;

making inferences about at least one of the first personal-communication-network member and the second personal-communication-network member based upon the quantifying or qualifying and at least one of the gathered explicit and implicit personal-communication-network data;

defining the links between the two members based on the inferences, wherein the links between members are defined as a field of interest related to the key word or key phrase; and

classifying the member as an opinion leader or innovator in a field of interest based at least in part on inferences made about the member based upon the gathered explicit personal-communication-network data and implicit personal-communication-network data;

wherein the step of classifying includes classifying a person'"'"'s innovativeness based upon;

a quantity of personal-communication-network invitations the person has received from one or more personal-communication-network members, wherein each is classified as an innovator, early adopter, early majority, late majority, or laggard, wherein each is a first, second, or third degree contact in the personal-communication-network, and wherein each is weighted accordingly in the classifying step;

a weighting of the received invitations based on the classification of the personal-communication-network members; and

a factor selected from the group comprising;

length of time required for the person to respond to a personal-communication-network invitation, a number of invitations sent to the person, a percentage of the population that has already adopted an innovation, a time between a similar recent development'"'"'s introduction to a market and a time when the person adopted the similar recent development, the person'"'"'s participation in experimental studies, publications by the person, and a combination thereof; and

wherein the personal-communication-network includes a plurality of nodes and a plurality of communication links, each communication link connecting a pair of the plurality of nodes and annotated with a field of interest.

17. The method of claim 16, wherein the step of quantifying or qualifying includes a step selected from the group consisting of:

quantifying the number of electronic communications between the members, recording the frequency of electronic communication between the members, recording the number of words in an electronic communication between the members, recording the direction of communication between the members, or recording the use of keywords in an electronic communication between the members, and a combination thereof.