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Methods and systems to facilitate a purchase of an item on a network-based marketplace

  • US 8,438,069 B2
  • Filed: 04/16/2008
  • Issued: 05/07/2013
  • Est. Priority Date: 08/23/2007
  • Status: Active Grant
First Claim
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1. A method to facilitate a purchase of an item on a network-based marketplace, the method comprising:

  • generating, at the network-based marketplace, a virtual gift based on an item for sale on the network-based marketplace;

    receiving, at a network-based marketplace server, a request from a first user at a network-based social platform that received the virtual gift from a second user at the network-based social platform, the request identifying the virtual gift, the receiving done at least in part through the use of one or more processors;

    associating the virtual gift to the item for sale on the network-based marketplace, the associating done at least in part through the use of one or more processors; and

    communicating item interface information to the network-based social platform responsive to receiving the request, the item interface information to enable the first user that received the virtual gift from the second user to purchase the item for sale on the network-based marketplace.

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