Encoding and decoding data in an image for social networking communication
First Claim
Patent Images
1. A printed medium having an encoded image printed thereon, the encoded image including a value encoded therein and comprising:
- a primary image, wherein the primary image is associated with at least a portion of the value;
a secondary marketing image associated with a url,wherein the value is referenced to at least a marketing database and an associated social networking environment; and
wherein the value further enables communication through the social networking environment; and
wherein the encoded image is adapted to be captured by an image capture device.
13 Assignments
0 Petitions
Accused Products
Abstract
A printed medium comprises an encoded image, the encoded image including a value encoded therein, wherein the value is referenced to at least a marketing database and an associated social networking environment and wherein the value further enables communication through the social networking environment.
92 Citations
23 Claims
-
1. A printed medium having an encoded image printed thereon, the encoded image including a value encoded therein and comprising:
-
a primary image, wherein the primary image is associated with at least a portion of the value; a secondary marketing image associated with a url, wherein the value is referenced to at least a marketing database and an associated social networking environment; and wherein the value further enables communication through the social networking environment; and wherein the encoded image is adapted to be captured by an image capture device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
-
-
10. A method of encoding an image with a value, comprising:
-
providing a primary image to a user, the primary image being a human readable logo and the primary image associated with a portion of the value; a secondary marketing image associated with a url, referencing the value to at least a marketing database and an associated social networking environment; enabling person-to-person communication through the social networking environment. - View Dependent Claims (11, 12, 13, 14, 15, 16)
-
-
17. A system for social networking and communication comprising:
-
an image capture device; a printed medium having an encoded image printed thereon, the encoded image including a value encoded therein, the encoded image comprising; a primary image, wherein the primary image is associated with at least a portion of the value; a secondary marketing image, wherein the value is associated with a url that directs the user to a web page associated with the secondary marketing image wherein the value is referenced to at least a marketing database and an associated social networking environment; and wherein the value further enables communication through the social networking environment. - View Dependent Claims (18, 19)
-
-
20. A printed medium comprising:
-
an encoded image printed thereon, the encoded image including a value encoded therein; a secondary marketing image wherein the value is associated with a web page associated with the secondary marketing image wherein the value is referenced to at least a marketing database and an associated social networking environment; and wherein the value further enables communication through the social networking environment; and wherein the encoded image is adapted to be captured by an image capture device. - View Dependent Claims (21, 22, 23)
-
Specification