Method and apparatus for providing a user traffic weighted search

• US 8,510,299 B2
• Filed: 10/23/2007
• Issued: 08/13/2013
• Est. Priority Date: 10/23/2007
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Inventors: Weinman, Joseph B. Jr.
• Primary Examiner(s): LE, UYEN T
• Application Number:
  US11/877,374
• Publication Number:
  US 20090106228A1
• Time in Patent Office: 2,121 Days
• Field of Search: None
• US Class Current: 707/732
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0256 User search

Abstract

A method and apparatus for providing a user traffic weighted search in a network are disclosed. For example, the method receives a query from a customer and determines whether the customer has opted-in for a service for traffic data monitoring. The method then provides one or more search results to the customer in response to the query, where the one or more search results are prioritized in accordance with collected user usage data if the customer has opted-in for the service for traffic data monitoring.

Claims

1. A method for providing a search result in a network, comprising:

receiving, via a processor, a query from a customer, wherein the query comprises a usage parameter specified by the customer, wherein the usage parameter comprises a parameter associated with an amount of time spent by a visitor visiting a web site, wherein the customer and the visitor are different entities;

determining, via the processor, whether the customer has opted-in for a service for traffic data monitoring, wherein a network service provider of the service for traffic data monitoring provides an incentive to the customer who has opted-in for the service for traffic data monitoring; and

providing, via the processor, the search result to the customer in response to the query, where the search result is prioritized in accordance with collected user usage data and the usage parameter specified by the customer when the customer has opted-in for the service for traffic data monitoring.

2. The method of claim 1, further comprising:

providing a second search result to the customer in response to the query, where the second search result is not prioritized in accordance with the collected user usage data when the customer has opted-out for the service for traffic data monitoring.

3. The method of claim 1, wherein the customer opts-in of the service for traffic data monitoring by providing a selection in a browser window.

4. The method of claim 1, wherein the collected user usage data comprises data associated with accessing activities.

5. The method of claim 1, wherein the incentive comprises a financial incentive.

6. The method of claim 5, wherein the financial incentive comprises a price reduction for a service.

7. A tangible computer-readable medium storing a plurality of instructions which, when executed by a processor, cause the processor to perform operations for providing a search result in a network, the operations comprising:

receiving a query from a customer, wherein the query comprises a usage parameter specified by the customer, wherein the usage parameter comprises a parameter associated with an amount of time spent by a visitor visiting a web site, wherein the customer and the visitor are different entities;

determining whether the customer has opted-in for a service for traffic data monitoring, wherein a network service provider of the service for traffic data monitoring provides an incentive to the customer who has opted-in for the service for traffic data monitoring; and

providing the search result to the customer in response to the query, where the search result is prioritized in accordance with collected user usage data and the usage parameter specified by the customer when the customer has opted-in for the service for traffic data monitoring.

8. The tangible computer-readable medium of claim 7, further comprising:

providing a second search result to the customer in response to the query, where the second search result is not prioritized in accordance with the collected user usage data when the customer has opted-out for the service for traffic data monitoring.

9. The tangible computer-readable medium of claim 7, wherein the customer opts-in of the service for traffic data monitoring by providing a selection in a browser window.

10. The tangible computer-readable medium of claim 7, wherein the incentive comprises a financial incentive.

11. The tangible computer-readable medium of claim 10, wherein the financial incentive comprises a price reduction for a service.

12. The tangible computer-readable medium of claim 7, wherein the collected user usage data comprises data associated with accessing activities.

13. A method for providing a search result in a network, comprising:

receiving, via a processor, a query from a user, wherein the query comprises a usage parameter specified by the user, wherein the usage parameter comprises a parameter associated with an amount of time spent by a visitor visiting a web site, wherein the user and the visitor are different entities; and

providing, via the processor, the search result to the user in response to the query, where the search result is prioritized in accordance with collected user usage data derived from a plurality of other users other than the user who have provided a first preference associated with opting-in for traffic data monitoring and the usage parameter specified by the user, wherein a network service provider provides an incentive to the plurality of other users who have provided the first preference associated with opting-in for traffic data monitoring.

14. The method of claim 13, wherein the first preference comprises a preference by each of the plurality of other users as to whether traffic of each of the other users is to be monitored.

15. The method of claim 14, wherein the traffic comprises outgoing traffic.

16. The method of claim 13, further comprising wherein the search result is prioritized in accordance with collected user usage data derived from a plurality of content providers who have provided a second preference associated with opting in for traffic data monitoring, wherein the second preference comprises a preference by each of the plurality of content providers as to whether traffic of each of the content providers is to be monitored.

17. The method of claim 16, wherein the traffic comprises outgoing traffic.

18. The method of claim 13, wherein the first preference is capable of being selectively changed by one of the plurality of the other users.