Creating and sharing interest lists in a social networking system

• US 8,510,380 B2
• Filed: 01/09/2012
• Issued: 08/13/2013
• Est. Priority Date: 01/09/2012
• Status: Active Grant

• Current Assignee: Meta Platforms, Inc. (f/k/a Facebook, Inc.)
• Original Assignee: Meta Platforms, Inc. (f/k/a Facebook, Inc.)
• Inventors: Faller, Eric, Wiseman, Joshua, Zuckerberg, Mark E., Carpen Rait, Zachary Ethan
• Primary Examiner(s): Meky, Moustafa M
• Application Number:
  US13/346,001
• Publication Number:
  US 20130179502A1
• Time in Patent Office: 582 Days
• Field of Search: 709200-205, 709217-228
• US Class Current: 709/204
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 65/403 Arrangements for multi-party communication, e.g. for conferences data switching systems for conference H04L12/18; arrangements for connecting several subscribers to a common circuit, i.e. affording conference facilities H04M3/56; television conferencing systems H04N7/15

Abstract

A social networking service allows a user of the service to create an interest list associated with a topic of interest, where the interest list includes members that may post content via the social networking service. Members of the interest list may post content associated with the topic. Other users of the social network service may subscribe to the list, and these subscribers may then receive a feed that contains the content posted by the members of the interest list.

Claims

1. A computer-implemented method comprising:

receiving a request from a user of a social networking system to create an interest list that is associated with a topic, the interest list comprising a plurality of members that provide content in the social networking system that is associated with the topic of the interest list;

maintaining a set of subscribers to the interest list, wherein the set of subscribers are users of the social networking system who are interested in the topic that is associated with the interest list;

receiving posted content from one or more of the plurality of members of the interest list;

receiving a request from a subscriber to the interest list for a feed of content associated with the interest list;

generating the feed of content that comprises the posted content received from the one or more of the plurality of members of the interest list; and

providing the generated feed of content for display to the subscriber to the interest list.

2. The computer-implemented method of claim 1, wherein the plurality of members are not aware that they are included in the interest list.

3. The computer-implemented method of claim 1, wherein receiving the request from the user of the social networking system to create the interest list comprises:

receiving a request from the user to add the plurality of members to the interest list.

4. The computer-implemented method of claim 1, further comprising:

automatically suggesting to the user a member to add to the interest list based on a number of posted content by the member in the social networking system that is associated with the topic of the interest list.

5. The computer-implemented method of claim 4, wherein automatically suggesting to the user the member to add to the interest list is further based on a frequency of posted content that is associated with the topic of the interest list.

6. The computer-implemented method of claim 1, further comprising:

receiving a request from the user to add at least one of the plurality of members to the interest list.

7. The computer-implemented method of claim 1, further comprising:

receiving a request from another user of the social networking system to become a subscriber to the interest list; and

adding the another user to the set of subscribers.

8. The computer-implemented method of claim 1, further comprising:

identifying interests of users in the social networking system that are associated with the topic of the interest list; and

inviting the users to subscribe to the interest list.

9. The computer-implemented method of claim 8, wherein the interests are identified from profiles of the users.

10. The computer-implemented method of claim 8, wherein identifying the interests of users comprises:

inferring the interests of the users based on activities of the users in the social networking system.

11. The computer-implemented method of claim 10, wherein inferring the interests comprises:

logging the activities of the users in the social networking system; and

identifying which of the logged activities are indicative of the users'"'"' interest in the topic associated with the interest list.

12. The computer-implemented method of claim 11, wherein logging the activities comprises:

logging posts by the users in the social networking system; and

identifying, for each post, a topic associated with content of the post.

13. The computer-implemented method of claim 11, wherein logging the activities comprises:

logging geographic locations in which the users in the social networking system indicate the users have visited; and

identifying, for each geographic location, a topic associated with the geographic location.

14. The computer-implemented method of claim 11, wherein logging the activities comprises:

logging events in which the users in the social networking system indicate the users have attended; and

identifying, for each event, a topic associated with the event.

15. The computer-implemented method of claim 11, wherein logging the activities comprises:

logging declared interests in other users'"'"' activities by the users in the social networking system; and

identifying, for each declared interest, a topic associated with the declared interest.

16. The computer-implemented method of claim 8, wherein the users are connected to the user in the social networking system.

17. The computer-implemented method of claim 8, wherein the users are not connected to the user in the social networking system.

18. The computer-implemented method of claim 11, wherein logging the activities comprises:

logging positive interactions with advertising content by the users in the social networking system, wherein a positive interaction indicate interest in the advertising content; and

identifying, for each positive interaction, a topic associated with the advertising content associated with the positive interaction.

19. A computer program product comprising a non-transitory computer readable storage medium storing executable instructions, the instructions when executed perform steps comprising:

receiving a request from a user of a social networking system to create an interest list that is associated with a topic, the interest list comprising a plurality of members that provide content in the social networking system that is associated with the topic of the interest list;

maintain a set of subscribers to the interest list, wherein the set of subscribers are users of the social networking system who are interested in the topic that is associated with the interest list;

receiving posted content from one or more of the plurality of members of the interest list;

receiving a request from a subscriber to the interest list for a feed of content associated with the interest list;

generating the feed of content that comprises the posted content received from the one or more of the plurality of members of the interest list; and

providing the generated feed of content for display to the subscriber to the interest list.

20. The computer program product of claim 19, wherein the instructions when executed perform steps comprising:

automatically suggesting to the user a member to add to the interest list based on a number of posted content by the member in the social networking system that is associated with the topic of the interest list.