Card carrier having extended transaction card

• US 8,540,160 B2
• Filed: 09/09/2010
• Issued: 09/24/2013
• Est. Priority Date: 09/09/2010
• Status: Active Grant

• Current Assignee: Apple Inc.
• Original Assignee: Apple Inc.
• Inventors: Luongo, Philip J. Jr., Biskupski, Ted
• Primary Examiner(s): Haupt, Kristy A
• Application Number:
  US12/879,001
• Publication Number:
  US 20120061472A1
• Time in Patent Office: 1,111 Days
• Field of Search: 235/487, 235/486, 235/383, 186/224, 186/206
• US Class Current: 235/486
• CPC Class Codes: B42D 15/00 Printed matter of special format or style not otherwise provided for
• CPC Class Codes: Y10T 29/49826 Assembling or joining

Abstract

A transaction card carrier is disclosed. The transaction card carrier may include a transaction card having substantially the same width as the transaction card carrier. The transaction card may also be secured on the transaction card carrier such that at least one scan bar positioned on the back surface of the transaction card is visible and accessible without manipulating the transaction card carrier.

Claims

1. A transaction card carrier, comprising:

a holder having a first width, a top edge, a bottom edge, and a recessed portion extending to the bottom edge of the holder;

a transaction card having a front surface, a back surface, and second width, the back surface of the transaction card mounted on the holder and configured to be positioned within the recessed portion; and

at least one scan bar positioned on the back surface of the transaction card;

wherein, when the transaction card is mounted on the holder within the recessed portion, the at least one scan bar extends beyond the bottom edge of the holder, and

wherein the first width is substantially the same as the second width.

2. The transaction card carrier of claim 1, wherein the first width is the same as the second width.

3. The transaction card carrier of claim 1, wherein the at least one scan bar is a magnetic strip or a bar code.

4. The transaction card carrier of claim 1, wherein the holder comprises a recessed portion sized and dimensioned to receive the transaction card therein so that the transaction card appears to be substantially flush mounted with a front surface of the holder when the transaction card is positioned inside the recessed portion of the holder, the recessed portion being positioned at a bottom portion of the holder so that the at least one scan bar of the transaction card extends beyond the bottom half of the holder when the transaction card is positioned inside the recessed portion of the holder.

5. The transaction card carrier of claim 1, further comprising one or more retention mechanisms disposed on the holder, the retention mechanisms being configured to hold the transaction card against the holder.

6. The transaction card carrier of claim 1, wherein the holder has a height of approximately 9.8 cm and a width of approximately 8.5 cm.

7. The transaction card carrier of claim 1, wherein the transaction card has a height of approximately 5.3 cm and a width of approximately 8.5 cm.

8. The card carrier of claim 1, wherein a purchaser pays the price to purchase the transaction card, and wherein the transaction card enables its possessor to acquire a digital download of one or more digital media assets without further cost.

9. The card carrier of claim 1, wherein a purchaser pays the price to purchase the transaction card, and wherein the transaction card enables its possessor to acquire a digital download of a collection of digital media assets without further cost.

10. The transaction card carrier of claim 9, further comprising an image disposed on the front surface of the transaction card, wherein the image is associated with the collection of digital media assets.

11. A method of manufacturing a transaction card carrier, comprising:

providing a transaction card panel having a first width and a bottom edge, the first width between a first edge and a second edge;

providing a transaction card having a front surface and a back surface, the back surface including at least a scan bar;

forming a recessed portion at a bottom portion of the transaction card panel, the recessed portion extending beyond the bottom edge; and

securing the transaction card on the transaction card panel within the recessed portion such that at least the one scan bar on a back surface of the transaction card extends beyond the bottom edge of the transaction card panel.

12. The method of claim 11, wherein the transaction card has a second width between the first edge and the second edge, and wherein the first width and the second width is substantially the same.

13. The method of claim 11, wherein the securing of the transaction card on the transaction card panel comprises aligning a first side of the transaction card with the first edge of the transaction card panel.

14. The method of claim 11, wherein the recess portion sized and dimensioned to receive the transaction card therein.

15. The method of claim 14, wherein the securing comprises flush mounting the transaction card in the recessed portion of the transaction card panel so that the transaction card appears to be flush mounted when the transaction card is positioned inside the recessed portion, wherein the at least one scan bar extends beyond the bottom portion of the holder when the transaction card is positioned inside the recessed portion of the holder.

16. The method of claim 11, wherein the at least one scan bar is a magnetic strip or a bar code.

17. The method of claim 11, further comprising affixing one or more retention mechanisms on the transaction card panel, the one or more retention mechanisms being configured to hold the transaction card against the transaction card panel.

18. The method of claim 11, wherein the transaction card panel has a height of approximately 9.8 cm and a width of approximately 8.5 cm.

19. The method of claim 11, wherein the transaction card has a height of approximately 5.3 cm and a width of approximately 8.5 cm.

20. The method of claim 19, wherein a purchaser pays the price to purchase the transaction card, and wherein the transaction card enables its possessor to acquire a digital download of a one or more of digital media assets without further cost.

21. The method of claim 20, wherein a purchaser pays the price to purchase the transaction card, and wherein the transaction card enables its possessor to acquire a digital download of at least one particular digital media asset without further cost, and

wherein the method further comprising presenting an image on a front surface of the transaction card, the image being associated with the at least one particular digital media asset.