Method and system for electronic delivery of incentive information based on user proximity

• US 8,554,611 B2
• Filed: 09/10/2004
• Issued: 10/08/2013
• Est. Priority Date: 09/11/2003
• Status: Active Grant

• Current Assignee: Catalina Marketing Corporation
• Original Assignee: Catalina Marketing Corporation
• Inventors: Wills, Scott, Roberts, Greg
• Primary Examiner(s): Lastra, Daniel
• Application Number:
  US10/937,503
• Publication Number:
  US 20050228719A1
• Time in Patent Office: 3,315 Days
• Field of Search: 705/14, 705/14.1
• US Class Current: 705/14.1
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0224 based on user history
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute

Abstract

A method and system for the electronic distribution of product or service promotion information to a mobile user are disclosed. A user may provide profile information to an online promotion service, such as user interests and preferences with respect to products and services as well as other information. The online promotion service may receive location information of point-of-sale facilities associated with particular promotions for products or services. The online promotion service may generate one or more targeted promotions to a mobile user when the user travels within a predetermined distance of an associated point-of-sale facility. A mobile user'"'"'s location may be identified by a global positioning system and conveyed to the online promotion service. The user location information may be transmitted via a cell phone, a PDA, a pager or other device. This enables the user to take advantage of targeted or requested promotions while the user is within a close proximity to an associated point-of-sale facility.

Claims

1. A system for generating incentive information for a user based on at least user profile information for said user and user location information for said user, said system comprising:

at least one database storing information regarding available incentives and redemption location information for said available incentives; and

at least one server operatively connected to said at least one database, said at least one server configured to;

receive user profile information from a device associated with a user identification of said user;

receive, in response to a query requesting a distance that said user would be willing to travel to take advantage of an available incentive, a user proximity preference value from said device;

store, in said at least one database, said user proximity preference value in association with said user profile information;

select, from said available incentives and said user profile information, a group of user targeted incentives;

transmit to a device associated with said user identification, for display on said device, said group of user targeted incentives;

store, in said at least one database, a user print record specifying at least a subset of said group of user targeted incentives printed in association with said user identification;

receive a mobile device location transmitted from a mobile device associated with said user identification;

determine, from (1) said user print record, (2) said mobile device location, (3) said user proximity preference value, and (4) a redemption location, a proximate redemption facility, wherein said proximate redemption facility;

(1) is located a distance from said mobile device location, wherein said distance from said mobile device location is not greater than said user proximity preference value, and (2) has a processor to redeem incentives which are a subset of said user print record;

generate a notification message comprising identification of said proximate redemption facility; and

transmit said notification message to said mobile device.

2. The system of claim 1, wherein said mobile device associated with said user identification comprises a global positioning system enabled mobile device.

3. The system of claim 1, wherein said mobile device associated with said user identification comprises at least one of a cellular phone, a personal digital assistant, or a pager.

4. The system of claim 1, wherein said user proximity preference value comprises a distance radius measured from said mobile device location.

5. The system of claim 1, wherein said user proximity preference value comprises a city.

6. The system of claim 1, wherein said notification message includes directions to said redemption location.

7. The system of claim 1, wherein said notification message includes a map of said mobile device location with respect to said redemption location.

8. The system of claim 1, wherein said user profile information specifies a category or type of incentives for which said user desires to receive notifications.

9. The system of claim 1, wherein said user proximity preference value further includes one or more store restrictions.

10. The system of claim 1, wherein said redemption location information includes street addresses of redemption locations.

11. The system of claim 1, wherein said notification message pertains to an incentive that said user has previously selected and printed.

12. The system of claim 1, wherein said user proximity preference value comprises a zip code.

13. The system of claim 1, wherein said redemption location information includes inventory information for redemption locations.

14. The system of claim 1, wherein said at least one server is further configured to target incentive information to users having common interests.

15. A method of generating incentive information for a user based on at least user profile information for said user and user location information for said user, said method comprising:

storing information regarding available incentives;

storing redemption location information for said available incentives;

receiving user profile information from a device associated with a user identification of said user;

receiving, in response to a query requesting a distance that said user would be willing to travel to take advantage of an available incentive, a user proximity preference value from said device;

storing said user proximity preference value in association with said user profile information;

selecting, from said available incentives and said user profile information, a group of user targeted incentives;

transmitting to a device associated with a user identification, for displaying on said device, said group of targeted incentives;

storing a user print record specifying at least a subset of said group of user targeted incentives printed in association with said user identification,

receiving a mobile device location transmitted from a mobile device associated with said user identification,

determining, from (1) said user printed record, (2) said mobile device location, (3) said user proximity preference value, and (4) a redemption location, a proximate redemption facility, wherein said proximate redemption facility;

(1) is located a distance from said mobile device location, wherein said distance from said mobile device location is not greater than said user proximity preference value, and (2) has a processor to redeem incentives which are a subset of said user print record;

generating a notification message comprising identification of said proximate redemption facility; and

transmitting said notification message to said mobile device.

16. The method of claim 15, wherein said mobile device associated with said user identification comprises a global positioning system enabled mobile device.

17. The method of claim 15, wherein said mobile device associated with said user identification comprises at least one of a cellular phone, a personal digital assistant, or a pager.

18. The method of claim 15, wherein said user proximity preference value comprises a distance radius measured from said mobile device location.

19. The method of claim 15, wherein said user proximity preference value comprises a city.

20. The method of claim 15, wherein said notification message includes directions to said redemption location.

21. The method of claim 15, wherein said notification message includes a map of said mobile device location with respect to said redemption location.

22. The method of claim 15, wherein said user profile information specifies a category or type of incentives for which said user desires to receive notifications.

23. The method of claim 15, wherein said user proximity preference value further includes one or more store restrictions.

24. The method of claim 15, wherein said redemption location information includes street addresses of redemption locations.

25. The method of claim 15, wherein said notification message pertains to an incentive that said user has previously selected and printed.

26. The method of claim 15, wherein said user proximity preference value comprises a zip code.

27. The method of claim 15, wherein said redemption location information includes inventory information for redemption locations.

28. The method of claim 15, further comprising:

targeting incentive information to users having common interests.

29. A system for providing incentives to users, said system comprising:

at least one database storing information regarding available incentives and redemption location information for said available incentives; and

at least one server operatively connected to said at least one database, said at least one server configured to;

receive user profile information from a device associated with a user identification of said user;

receive, in response to a query requesting a distance that said user would be willing to travel to take advantage of an available incentive, a user proximity preference value from said device;

store, in said at least one database, said user proximity preference value in association with said user profile information;

select, from said available incentives and said user profile information, a group of user targeted incentives;

transmit to a device associated with said user identification for display on said device, said group of user targeted incentives;

store, in said at least one database, a user selection record specifying at least a subset of said group of user targeted incentives selected in association with said user identification;

receive, subsequent in time to said storing a record of incentives that said user has selected, a mobile device location transmitted from a mobile device associated with said user identification,

determine, from (1) said user selection record, (2) said mobile device location, (3) said user proximity preference value, and (4) a redemption location, a proximate redemption facility, wherein said proximate redemption facility;

(1) is located a distance from said mobile device location, wherein said distance from said mobile device location is not greater than said user proximity preference value, and (2) has a processor to redeem incentives which are a subset of said user selection record;

generate a notification message comprising identification of said proximate redemption facility; and

transmit said notification message to said mobile device associated with said user identification.

30. A method of providing incentives to users, said method comprising:

storing information regarding available incentives;

storing redemption location information for said available incentives;

receiving user profile information from a device associated with a user identification of said user;

receiving, in response to a query requesting a distance that said user would be willing to travel to take advantage of an available incentive, a user proximity preference value from said device;

storing, in at least one database, said user proximity preference value in association with said user profile information;

selecting, from said available incentives and said user profile information, a group of user targeted incentives;

transmitting to a device associated with a user identification for displaying on said device, said group of user targeted incentives;

storing, in said at least one database, a user selection record specifying at least a subset of said group of user targeted incentives selected in association with said user identification,

receiving, subsequent in time to said storing a record of incentives that said user has selected, a mobile device location transmitted from a mobile device associated with said user identification;

determining, from (1) said user selection record, (2) said mobile device location, (3) said user proximity preference value, and (4) a redemption location, a proximate redemption facility, wherein said proximate redemption facility;

(1) is located a distance from said mobile device location, wherein said distance from said mobile device location is not greater than said user proximity preference value, and (2) has a processor to redeem incentives which are a subset of said user selection record;

generating a notification message comprising identification of said proximate redemption facility; and

transmitting said notification message to said mobile device associated with said user identification number.