Receiving location based advertisements on a wireless communication device
First Claim
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1. A method comprising:
- wirelessly transmitting identification information that indicates a user of a wireless communication device from the wireless communication device to an information provider, wherein the wireless communication device is configured to be carried by the user;
receiving, at the wireless communication device from the information provider via a wireless access point that provides network access to the wireless communication device, promotion information customized for the user, the promotion information corresponding to possible future actions of the user, dependent upon geographic information based on a geographical location of the access point and past transactions of the user corresponding to the identification information, and generated in response to the geographic information and the identification information, wherein the promotion information comprises at least one promotion of at least one of goods and a service associated with the geographic information; and
presenting the promotion information at the wireless communication device after receiving the promotion information.
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Abstract
A geographic-based communications service system has a mobile unit for transmitting/receiving information, and access points connected to a network. The access points are arranged in a known geographic location and transmit and receive information from the mobile unit. When one of the access points detects the presence of the mobile unit, it sends a signal to the network indicating the location of the mobile unit and the information requested by the mobile unit. Based on the signal received from the access point, the network communicates with information providers connected to the network and provides data to the mobile unit through the access point corresponding to the location of the mobile unit.
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Citations
9 Claims
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1. A method comprising:
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wirelessly transmitting identification information that indicates a user of a wireless communication device from the wireless communication device to an information provider, wherein the wireless communication device is configured to be carried by the user; receiving, at the wireless communication device from the information provider via a wireless access point that provides network access to the wireless communication device, promotion information customized for the user, the promotion information corresponding to possible future actions of the user, dependent upon geographic information based on a geographical location of the access point and past transactions of the user corresponding to the identification information, and generated in response to the geographic information and the identification information, wherein the promotion information comprises at least one promotion of at least one of goods and a service associated with the geographic information; and presenting the promotion information at the wireless communication device after receiving the promotion information. - View Dependent Claims (2, 3)
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4. A wireless communication device comprising:
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a wireless receiver and a wireless transmitter respectively configured to receive and transmit information over a wireless communication link, wherein the wireless receiver and the wireless transmitter are operable to communicate over the wireless communication link with a wireless access point coupled to the wireless communication device and a network, and wherein the wireless communication device is configured to be carried by a user; and computing logic configured to be executed by a processor of the wireless communication device to wirelessly transmit identification information that identifies the user of the wireless communication device, and wirelessly receive promotion information customized for the user from an information provider via the wireless access point, wherein the promotion information comprises at least one promotion of at least one of goods and a service proximate to a geographic location of the wireless access point, the promotion information corresponds to possible future actions of the user and is determined by an information provider based on the geographic location, the identification information, and past transactions of the user corresponding to the identification information and is generated in response to the geographic location and the identification information, and wherein the computing logic is further configured to be executable by the processor to present the promotion information at the wireless communication device after receiving the promotion information. - View Dependent Claims (5, 6, 7)
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8. A system comprising:
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a processor; a transmitter coupled to the processor and configured to transmit first data via at least one wireless communication link to a wireless access point; a receiver coupled to the processor and configured to receive second data via the at least one wireless communication link from the wireless access point; and a memory coupled to the processor, wherein the memory stores program instructions which are executable by the processor to cause the system to; transmit, via the transmitter and the wireless access point, the first data that includes identification information that indicates a user of the system; receive, via the receiver and the wireless access point from an information provider, the second data that includes promotion information customized for the user, the promotion information comprising at least one promotion of at least one of goods and a service proximate to a geographic location of the wireless access point, the promotion information corresponding to possible future actions of the user, and determined by the information provider dependent upon the geographic location of the access point and past transactions of the user corresponding to the identification information, and the promotion information generated in response to the geographic location and the identification information; and present the promotion information to the user after receiving the promotion information; wherein the system is configured to be carried by the user. - View Dependent Claims (9)
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Specification