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Online ordering system and method utilizing normalized product feeds and insertion of order data without redirect

  • US 8,600,822 B2
  • Filed: 07/22/2009
  • Issued: 12/03/2013
  • Est. Priority Date: 06/15/2000
  • Status: Expired due to Fees
First Claim
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1. A method comprising:

  • receiving, by a host computer, a product feed from a source;

    extracting, by the host computer, an image from the product feed;

    retrieving, by the host computer, an image from a web site;

    creating, by the host computer, a normalized product feed from a plurality of product feeds wherein the plurality of the product feeds comprise a first format;

    storing, by the host computer, the product feed image, the web site image, and the product feed in a database, wherein the database includes product data from a plurality of web sites;

    displaying, by the host computer, the product data including the product feed image and the website image for viewing on a single user interface;

    receiving, by the host computer, a request to purchase an item from among the product data, wherein the request includes order data entered into a first electronic form of a first website, and wherein the request is received at the first website; and

    placing an order, by the host computer, for the item on a second website by inserting the order data into a second electronic form of the second website, without redirecting to the second website, wherein the second website offers the item.

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