Item recommendations

• US 8,606,653 B2
• Filed: 09/14/2012
• Issued: 12/10/2013
• Est. Priority Date: 06/29/2005
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Stoppelman, Michael
• Primary Examiner(s): Shah, Amee A
• Application Number:
  US13/615,731
• Publication Number:
  US 20130103536A1
• Time in Patent Office: 452 Days
• Field of Search: 705/26.7
• US Class Current: 705/26.7
• CPC Class Codes: G06F 16/904 Browsing; Visualisation therefor for navigating the web G06F16/954; browsing optimisation for the web G06F16/957
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0631 Item recommendations
• CPC Class Codes: G06Q 30/0633 Lists, e.g. purchase orders, compilation or processing
• CPC Class Codes: G06Q 30/0641 Shopping interfaces

Abstract

A system gathers user behavior data from a group of web retailers and/or non-web retailers, analyzes the user behavior data to identify product recommendations for products offered by the web retailers, and provides one of the identified product recommendations in connection with a product page associated with one of the web retailers.

Claims

1. A method comprising:

receiving, by at least one of one or more devices, information identifying a plurality of items that are related to an item available via a web site,

the information identifying the plurality of items being received from a plurality of servers associated with a plurality of web sites,

the plurality of web sites being different than the web site;

identifying, by at least one of the one or more devices, one or more items, of the plurality of items, that are offered for sale via the web site; and

providing, by at least one of the one or more devices, a recommendation for the item available via the web site based on the identified one or more items that are offered for sale via the web site,

the recommendation including information identifying the one or more items that are offered for sale via the web site.

2. The method of claim 1, where the plurality of servers includes one or more servers that provide information identifying items for sale or for rent,

the information identifying the plurality of items including the information identifying the items for sale or for rent, and

identifying the one or more items that are offered for sale via the web site including:

identifying the one or more items as recommended for the item available via the web site, based on the information identifying the items offered for sale or for rent.

3. The method of claim 2, where the items offered for sale or for rent include at least one of:

one or more products,

one or more services, or

information, and

the information identifying the items offered for sale or for rent indicating that the item, available via the web site, was purchased with at least one of the one or more products or the one or more services.

4. The method of claim 1, where the plurality of servers includes one or more servers that provide information identifying items that are not offered for sale,

the information identifying the plurality of items including the information identifying the items that are not offered for sale, and

identifying the one or more items that are offered for sale via the web site including:

identifying the one or more items as recommended for the item available via the web site, based on the information identifying the items that are not offered for sale.

5. The method of claim 4, where the information, identifying the items that are not offered for sale, includes information regarding:

one or more products, or

one or more services, and

where the information identifying the items that are not offered for sale indicates that information identifying the item was accessed with information identifying the one or more products or the one or more services.

6. The method of claim 5, where the information regarding the one or more products or the one or more services includes:

reviews of the one or more products or the one or more services,

descriptions of the one or more products or the one or more services, or

prices of the one or more products or the one or more services.

7. A non-transitory computer-readable medium storing instructions, the instructions comprising:

a plurality of instructions which, when executed by one or more processors, cause the one or more processors to;

receive information identifying a plurality of items that are related to an item available via a web site,

the information identifying the plurality of items being received from a plurality of entities associated with a plurality of web sites,

the plurality of web sites being different than the web site;

identify one or more first items, of the plurality of items, that are offered for sale via the web site,

the plurality of items including one or more second items that are not offered for sale via the web site; and

provide a recommendation for the item available via the web site based on the one or more first items that are offered for sale via the web site,

the recommendation including information identifying the one or more first items that are offered for sale via the web site.

8. The non-transitory computer-readable medium of claim 7, where the plurality of entities include at least one of:

one or more web retailers, or

one or more non-web retailers.

9. The non-transitory computer-readable medium of claim 7, where the information identifying the plurality of items includes information indicating that a plurality of users spent a particular amount of time accessing web pages related to the plurality of items and the item available via the web site.

10. The non-transitory computer-readable medium of claim 7, where the plurality of web sites are associated with one or more servers that provide information identifying items for sale or for rent,

the information identifying the plurality of items including the information identifying the items for sale or for rent, and

where one or more instructions, of the plurality of instructions, to identify the one or more first items include:

one or more instructions to identify the one or more first items as recommended for the item available via the web site, based on the information identifying the items offered for sale or for rent.

11. The non-transitory computer-readable medium of claim 10, where the items offered for sale or for rent include at least one of:

one or more products,

one or more services, and

the information identifying the items offered for sale or for rent indicating that the item, available via the web site, was purchased with at least one of the one or more products or the one or more services.

12. The non-transitory computer-readable medium of claim 7, where the plurality of web sites are associated with one or more servers that provide information identifying items that are not offered for sale,

the information identifying the plurality of items including the information identifying the items that are not offered for sale, and

where one or more instructions, of the plurality of instructions, to identify the one or more first items include:

one or more instructions to identify the one or more first items as recommended for the item available via the web site, based on the information identifying the items that are not offered for sale.

13. The non-transitory computer-readable medium of claim 12, where the information, identifying the items that are not offered for sale, includes information regarding:

one or more products, or

one or more services, and

where the information identifying the items that are not offered for sale indicates that information identifying the item was accessed with information identifying the one or more products or the one or more services.

14. The non-transitory computer-readable medium of claim 13, where the information regarding the one or more products or the one or more services includes:

reviews of the one or more products or the one or more services,

descriptions of the one or more products or the one or more services, or

prices of the one or more products or the one or more services.

15. One or more devices comprising:

a memory to store instructions; and

one or more processors to execute the instructions to;

receive information identifying a plurality of items that are related to an item available via a web site,

the information identifying the plurality of items being received from a plurality of entities associated with a plurality of web sites,

the plurality of web sites being different than the web site;

identify one or more first items, of the plurality of items, that are offered for sale via the web site,

the plurality of items including one or more second items that are not offered for sale via the web site; and

provide a recommendation for the item available via the web site based on the one or more first items that are offered for sale via the web site,

the recommendation including information identifying the one or more first items that are offered for sale via the web site.

16. The one or more devices of claim 15, where the one or more processors are further to:

receive, from another device, a request that includes information identifying the item,

where, when providing the recommendation, the one or more processors are to;

provide the recommendation, to the other device, based on receiving the request.

17. The one or more devices of claim 15, where the information identifying the plurality of items includes information indicating that a plurality of users spent a particular amount of time accessing, during a particular online session, documents related to:

the plurality of items, and

the item available via the web site.

18. The one or more devices of claim 15, where the plurality of web sites are associated with one or more servers that provide information identifying items for sale or for rent,

the information identifying the plurality of items including the information identifying the items for sale or for rent, and

where, when identifying the one or more first items that are offered for sale via the web site, the one or more processors are further to:

identify the one or more first items as recommended for the item available via the web site, based on the information identifying the items offered for sale or for rent.

19. The one or more devices of claim 18, where the items offered for sale or for rent include at least one of:

one or more products,

one or more services, and

where the information identifying the items offered for sale or for rent indicates that the item, available via the web site, was purchased with at least one of the one or more products or the one or more services.

20. The one or more devices of claim 15, where the plurality of web sites are associated with one or more servers that provide information identifying items that are not offered for sale,

the information identifying the plurality of items including the information identifying the items that are not offered for sale, and

where, when identifying the one or more first items that are offered for sale via the web site, the one or more processors are further to:

identify the one or more first items as recommended for the item available via the web site, based on the information identifying the items that are not offered for sale.