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Systems and methods for promoting personalized search results based on personal information

  • US 8,620,915 B1
  • Filed: 08/28/2007
  • Issued: 12/31/2013
  • Est. Priority Date: 03/13/2007
  • Status: Active Grant
First Claim
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1. A computer-implemented method performed at a server system having one or more processors and memory, the method comprising:

  • receiving a search query from a user;

    identifying a list of search results associated with the search query, wherein each search result has an initial position in the list;

    identifying a user profile associated with the user, wherein the user profile includes a set of user-preferred search results that is determined, at least in part, by;

    identifying a set of candidate search results in a search history of the user, wherein each of the candidate search results has been selected by the user for at least a predefined minimum number of times;

    determining a popularity metric for each of the candidate search results; and

    selecting a subset of the candidate search results whose associated popularity metrics exceed a predefined threshold as the set of user-preferred search results;

    identifying in the list of search results, one or more search results that are associated with at least one of the user-preferred search results;

    reordering the list of search results by moving each of the identified search results from its initial position by an offset; and

    providing the reordered list of search results to the user.

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