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Offline advertising services

  • US 8,621,046 B2
  • Filed: 12/26/2009
  • Issued: 12/31/2013
  • Est. Priority Date: 12/26/2009
  • Status: Expired due to Fees
First Claim
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1. A method comprising:

  • determining whether to store content data from a remote content server in a local memory of a computing device in response to a determination that the computing device has an active coupling with the remote content server and context information of the computing device, wherein the context information is to indicate processor utilization and power state;

    storing the content data in the local memory of the computing device if it is determined to store the content data from the remote content server; and

    in response to a detection that the active coupling with the remote content server has become unavailable, providing a portion of the stored content data to an output device of the computing device,wherein determining whether to store the content data is performed based on an item selected from a list consisting of;

    a user cluster, an algorithm cluster, and a publisher/property cluster,wherein each cluster is assigned a unique weighting factor that is defined by a policy and contains its own unique set of elements,wherein determining whether to store the content data is performed based on the publisher/property cluster,wherein the publisher/property cluster is to group one or more elements that are dependent on a web property,wherein the one or more elements comprise a server response time element corresponding to an expected response time of the remote content server to a request for one or more portions of the content data.

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