Systems and methods for visual presentation and selection of IVR menu

• US 8,625,756 B1
• Filed: 02/08/2011
• Issued: 01/07/2014
• Est. Priority Date: 02/03/2010
• Status: Active Grant

• Current Assignee: Tal Lavian, Zvi Or-Bach
• Original Assignee: Tal Lavian, Zvi Or-Bach
• Inventors: Lavian, Tal, Or-Bach, Zvi
• Primary Examiner(s): WOO, STELLA L
• Application Number:
  US13/022,883
• Time in Patent Office: 1,064 Days
• Field of Search: 379/93.17, 379/93.25, 379/90.01, 379/88.17, 379/88.13, 379/88.14
• US Class Current: 379/93.17
• CPC Class Codes: H04M 1/64 Automatic arrangements for answering calls; Automatic arrangements for recording messages for absent subscribers; Arrangements for recording conversations centralised dictation systems H04M11/10
• CPC Class Codes: H04M 2203/254 where the visual mode comprises menus
• CPC Class Codes: H04M 3/493 Interactive information services, e.g. directory enquiries ; Arrangements therefor, e.g. interactive voice response [IVR] systems or voice portals

Abstract

Embodiments of the invention provide a system for providing advertisements to a caller. The system comprises a database having advertisements associated with a list of telephone numbers. The telephone numbers are associated with destinations implementing Interactive Voice Response (IVR). Further, the system comprises a device configured to display a visual menu for the IVR and the associated advertisements.

Claims

1. A system for providing advertisements to a caller during a call to an Interactive Voice Response (“

IVR”

) destination, the system comprising;

processor, memory, wherein said memory comprises a database comprising visual menu and one or more advertisements, which are associated with a list of telephone numbers, and

wherein said memory comprises instructions executable by said processor to;

pull an advertisement from said database according to a telephone number dialed by the caller; and

transfer said advertisement to be displayed to said caller, wherein said advertisement is to be displayed to said caller during said call and together with the display of said visual menu.

2. The system of claim 1, wherein said list of telephone numbers comprises multiplicity of Interactive Voice Response (IVR) destinations.

3. The system of claim 1, wherein at least one of said advertisements is associated with business domain of the related telephone number.

4. The system of claim 1, wherein said transfer said advertisement comprises the use of internet protocol (IP).

5. The system of claim 1, wherein said pull an advertisement from said database according to a telephone number dialed by the caller comprises the use of said caller personal data.

6. A system of claim 1, wherein said instruction pulls said advertisement according to a telephone number dialed by the caller comprises the use of internet protocol (IP).

7. The system of claim 6, wherein said transfer said advertisement to be displayed to said caller comprises transferring a visual menu.

8. The system of claim 1, wherein said transfer said advertisement to be displayed to said caller comprises transferring to a television display or picture frame display.

9. The system of claim 1, wherein the advertisements comprise one or more hyperlinks.

10. A system for constructing and advertisement database, the system comprising:

a processor; and

a memory coupled to the processor, the memory comprising;

a database comprising a list of telephone numbers associated with a plurality of destinations implementing IVR and a corresponding visual IVR menu for each destination, wherein the destinations are grouped based on a business domain;

instructions executable by the processor for downloading one or more advertisements based on the business domain; and

instructions executable by the processor for associating the advertisements with the telephone numbers in the database.

11. The system of claim 10, wherein the database comprises one or more visual menus associated with the IVR.

12. The system of claim 10, wherein said memory further comprises instructions executable by the processor for associating the advertisements with personal data of a caller.

13. A method for providing enhanced advertisements, comprising:

identifying a number dialed by a caller from a telephone system;

comparing the dialed number to one or more telephone numbers stored in a database, to automatically select an advertisement from said database, wherein the database comprises a list of telephone numbers associated with a plurality destinations implementing IVR, and one or more advertisements corresponding to business domains related to the destinations associated with said telephone numbers; and

transferring said advertisement and at least one related visual menu to be displayed to said caller during said call.

14. The method of claim 13 wherein said identifying a number dialed from a telephone system comprises the use of interne protocol (IP).

15. The method of claim 13 wherein said telephone numbers comprise telephone numbers of multiplicity of Interactive Voice Response (IVR) destinations.

16. The method of claim 13, wherein said comparing the dialed number comprises the use of interne protocol (IP).

17. The method of claim 13 wherein said transfer said advertisement to be displayed comprises transferring a visual menu.

18. The method of claim 13, wherein said advertisement is selected automatically by using personal data of said caller.

19. The method of claim 13, wherein said transfer said advertisement to be displayed comprise transferring to a television display or picture frame display.

20. The method of claim 13, wherein the advertisements comprise one or more hyperlinks.