On-line design of consumer products

• US 8,639,585 B2
• Filed: 05/28/2010
• Issued: 01/28/2014
• Est. Priority Date: 05/30/2009
• Status: Active Grant

• Current Assignee: Nike, Inc.
• Original Assignee: Nike, Inc.
• Inventors: Paul, Tiffany L., Mahoney, Heather A., Wood, Michael J.
• Primary Examiner(s): Desai, Resha
• Application Number:
  US12/789,935
• Publication Number:
  US 20100318442A1
• Time in Patent Office: 1,341 Days
• Field of Search: 705/26, 705/27, 705 261- 272
• US Class Current: 705/26.5
• CPC Class Codes: G06F 16/24573 using data annotations, e.g. user-defined metadata
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: G06Q 30/0621 Item configuration or customization

Abstract

Computer based systems and methods allow designing of (e.g. customization) consumer products, such as articles of footwear, apparel, athletic equipment, etc., by users.

Claims

1. A method, comprising:

providing a searchable memory storing a plurality of electronic files each associated with a different custom design and at least one search tag;

providing a base design for a product;

searching the searchable memory based on a search criterion provided by a user to identify at least a particular one of the electronic files having a particular custom design corresponding to the search criterion;

presenting the particular custom design and prompting the user to provide input to customize the base design;

subsequent to the prompting, receiving user design input specifying a custom design for the product;

associating the design input with a new electronic file;

generating a search tag based on information provided by the user describing user inspiration for the custom design;

assigning, by a processor, the search tag to the new electronic file;

assigning a second search tag to the custom design based on input received from a second user describing the custom design; and

storing the new electronic file in the searchable memory.

2. The method recited in claim 1, wherein the product is an article of footwear.

3. The method recited in claim 1, further comprising searching the memory for the new electronic file based at least in part on the search tag.

4. The method of claim 1, further comprising generating a second search tag specifying a geographic region in which the user resides or specifying whether the custom design is public or private.

5. An apparatus, comprising:

a processor; and

a memory storing a plurality of electronic files each associated with a different custom design and at least one search tag, the memory having stored therein machine executable instructions, that when executed, cause the apparatus at least to;

present a customizable product to a user;

search the memory based on a search criterion to identify at least a particular one of the electronic files having a particular custom design corresponding to the search criterion;

present the particular custom design and prompt the user to provide input to customize the customizable product;

subsequent to the prompting, present to the user a plurality of possible design selections for the customizable product;

create a custom design for the customizable product based on processing a selection of one of the possible design selections;

generate a search tag based on information provided by the user describing user inspiration for the custom design

assign a second search tag to the custom design based on input received from a second user describing the custom design; and

present to the user an option to share the custom design with other users.

6. The apparatus recited in claim 5, wherein the option to share the custom design with other users includes requiring the user to register a user profile.

7. The apparatus of claim 5, wherein the executable instructions, when executed, further cause the apparatus to generate a second search tag specifying a geographic region in which the user resides or specifying whether the custom design is public or private.

8. An apparatus, comprising:

a processor; and

a memory storing a plurality of electronic files each associated with a different custom design and at least one search tag, the memory having stored therein machine executable instructions, that when executed, cause the apparatus at least to;

present a customizable product to a user;

present to the user a plurality of possible design selections for the customizable product;

search the memory based on a search criterion to identify at least a particular one of the electronic files having a particular custom design corresponding to the search criterion;

present the particular custom design and prompt the user to provide input to customize the customizable product;

subsequent to the prompting, present to the user a plurality of possible search tags for selection to assign to the customizable product;

process input selecting one of the possible search tags indicating inspiration of the user for a custom design of the customizable product; and

assign a second search tag to the custom design based on input received from a second user describing the custom design.

9. The apparatus of claim 8, wherein the executable instructions, when executed, further cause the apparatus to prompt the user to approve the second search tag.

10. The apparatus of claim 8, wherein the executable instructions, when executed, further cause the apparatus to generate a second search tag specifying a geographic region in which the user resides or specifying whether the custom design is public or private.

11. The apparatus of claim 8, wherein the executable instructions, when executed, further cause the apparatus to generate a second search tag associating a date with the custom design.

12. The apparatus of claim 8, wherein a first of the possible search tags identifies a physical attribute of the product, a second of the possible search tags identifies an attribute of the user, and a third of the possible search tags identifies a type of inspiration for the custom design.

13. A non-transitory computer readable medium storing executable instructions that, when executed, cause an apparatus at least to perform:

providing a base design for an article of footwear;

searching a memory based on a search criterion to identify at least a particular one of a plurality of electronic files that comprises a particular custom design corresponding to the search criterion;

presenting the particular custom design and prompting a user to provide input to customize the article of footwear;

subsequent to the prompting, receiving design input specifying a custom design for the article of footwear from a computing device operated by the user;

associating the design input with a new electronic file;

generating a search tag based on information provided by the user describing user inspiration for the custom design;

assigning the search tag to the new electronic file;

assign a second search tag to the custom design based on input received from a second user describing the custom design; and

storing the new electronic file in a searchable memory.

14. The computer readable medium of claim 13, wherein the executable instructions, when executed, further cause the apparatus to generate a second search tag specifying a geographic region in which the user resides or specifying whether the custom design is public or private.

15. The computer readable medium of claim 13, wherein the executable instructions, when executed, further cause the apparatus to generate a second search tag associating a date with the custom design.

16. The computer readable medium of claim 13, wherein a first of the possible search tags identifies a physical attribute of the article of footwear, a second of the possible search tags identifies an attribute of the user, and a third of the possible search tags identifies a type of inspiration for the custom design.