Method and arrangement for providing content to multimedia devices
First Claim
Patent Images
1. A method comprising:
- delivering content to a first device, wherein the content requires a rights object (RO) to enable performance thereof and performance of the content is associated with a delivery cost charged to a user of the first device;
attaching an advertisement to the RO upon a determination that the delivery cost has not been entirely satisfied, wherein the advertisement is associated to an advertising cost charged to an advertiser;
delivering the RO and attached advertisement to the first device, wherein the RO enables performance of the content only after performing the attached advertisement; and
debiting the advertising cost charged to the advertiser towards the remaining delivery cost charged to the user of the first device upon a determination that the advertisement attached to the RO has been performed.
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Abstract
Arrangement and method for providing content to multimedia devices, in particular mobile multimedia devices, wherein a content portal provides content to the devices in a form requiring a rights object to enable use thereof, a rights object portal provides rights objects to the devices and advertisements which are associated with the rights objects are also provided. Upon receipt of the rights object with an associated advertisement, the user is exposed to the advertisement in conjunction with use of the content.
487 Citations
42 Claims
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1. A method comprising:
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delivering content to a first device, wherein the content requires a rights object (RO) to enable performance thereof and performance of the content is associated with a delivery cost charged to a user of the first device; attaching an advertisement to the RO upon a determination that the delivery cost has not been entirely satisfied, wherein the advertisement is associated to an advertising cost charged to an advertiser; delivering the RO and attached advertisement to the first device, wherein the RO enables performance of the content only after performing the attached advertisement; and debiting the advertising cost charged to the advertiser towards the remaining delivery cost charged to the user of the first device upon a determination that the advertisement attached to the RO has been performed. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A system comprising:
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a processor; and a memory containing instructions that, when executed, cause the processor to; deliver content to a first device, wherein the content requires a rights object (RO) to enable performance thereof and performance of the content is associated with a delivery cost charged to a user of the first device; attach an advertisement to the RO upon a determination that the delivery cost has not been entirely satisfied and deliver the RO and attached advertisement to the first device, wherein the RO enables performance of the content only after performing the attached advertisement and the advertisement is associated to an advertising cost charged to an advertiser; and debit the advertising cost charged to the advertiser towards the remaining delivery cost charged to the user of the first device upon a determination that the advertisement attached to the RO has been performed. - View Dependent Claims (16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28)
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29. A non-transitory, computer-readable storage medium storing instructions which, when executed by a computing device, cause the computing device to perform the instructions comprising:
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delivering content to a first device, wherein the content requires a rights object (RO) to enable performance thereof and performance of the content is associated with a delivery cost charged to a user of the first device; attaching an advertisement to the RO upon a determination that the delivery cost has not been entirely satisfied, wherein the advertisement is associated to an advertising cost charged to an advertiser; delivering the RO and attached advertisement to the first device, wherein the RO enables performance of the content only after performing the attached advertisement; and debiting the advertising cost charged to the advertiser towards the remaining delivery cost charged to the user of the first device upon a determination that the advertisement attached to the RO has been performed. - View Dependent Claims (30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42)
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Specification