System and method to communicate targeted information
DC CAFCFirst Claim
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1. A media system, comprising:
- a media managing system maintaining information about available media content;
a website provided in association with the media managing system;
a log-in resource accessible via the website and configured to facilitate a logging in by a user; and
a portion of the website that is customized for a given user and presented to the given user only after the given user has logged in, the portion configured to present a library of the media content that is available to the given user and a collection of selectable features comprising;
(1) a browse feature that facilitates navigating through the library for a given piece of the media content based on at least one of a title and an artist;
(2) a listen feature that facilitates requesting of a streaming delivery of an audible media that is in the library; and
(3) a store feature that facilitates adding of an additional media to the library; and
an application for use with a wireless handheld device that has a display, the application operable when executed by the wireless handheld device to present a graphical interface that includes at least a partial representation of the portion of the website that is customized for the given user.
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Abstract
A method for targeted advertising is disclosed. The method includes accessing at least one piece of demographic information associated with a user of a portable device, selecting an advertisement to be delivered to the user based at least in part on the demographic information, and initiating communication of a version of the advertisement configured for presentation at the portable device.
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Citations
20 Claims
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1. A media system, comprising:
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a media managing system maintaining information about available media content; a website provided in association with the media managing system; a log-in resource accessible via the website and configured to facilitate a logging in by a user; and a portion of the website that is customized for a given user and presented to the given user only after the given user has logged in, the portion configured to present a library of the media content that is available to the given user and a collection of selectable features comprising; (1) a browse feature that facilitates navigating through the library for a given piece of the media content based on at least one of a title and an artist;
(2) a listen feature that facilitates requesting of a streaming delivery of an audible media that is in the library; and
(3) a store feature that facilitates adding of an additional media to the library; andan application for use with a wireless handheld device that has a display, the application operable when executed by the wireless handheld device to present a graphical interface that includes at least a partial representation of the portion of the website that is customized for the given user. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A media method, comprising:
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maintaining a website interface for a network based media managing system that includes a log in region; maintaining a customized website interface for the network based media managing system that includes a listing of a media collection of a given user, wherein the customized website interface is presentable after the given user logs in; maintaining an application configured for use with an electronic device that comprises a display, a non-volatile memory, a processing device operable to execute instructions stored in the non-volatile memory, and at least one transceiver, wherein a copy of the application can be executed by the electronic device to present a user interface on the display that comprises at least a portion of the listing of the media collection of the given user; receiving a request to purchase a piece of media content; adding the piece of media content to the media collection; and communicating information representing the piece of media content to the user via the copy of the application. - View Dependent Claims (9, 10, 11, 12, 13)
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14. A media system, comprising:
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a network based media managing system that maintains a library of content that a given user has a right to access and a customized user interface page for the given user; a collection of instructions stored in a non-transitory storage medium and configured for execution by a processor of a handheld wireless device, the collection of instructions operable when executed;
(1) to initiate presentation of a graphical user interface for the network based media managing system;
(2) to facilitate a user selection of content included in the library; and
(3) to send a request for a streaming delivery of the content; anda network based delivery resource maintaining a list of network locations for at least a portion of the content, the network based delivery resource configured to respond to the request by retrieving the portion from an appropriate network location and streaming a representation of the portion to the handheld wireless device. - View Dependent Claims (15, 16, 17, 18, 19, 20)
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Specification