Method and device for managing subscriber connection
First Claim
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1. A computer implemented method comprising:
- initially providing, by a processor, subsidized connection services to a subscriber, the connection services being a connection service type selected from a group consisting of talk time, messages, data connection usage of certain amount of data, free content services, television content, videos, music, applications, games, wireless application protocols pages, internet pages, ring tones, and wall papers;
sending, by the processor, at least a first advertising message and a second advertising message to the subscriber during a monitoring period in which the subscriber is making use of the subsidized connection services, wherein the first advertising message is in a first messaging format and the second advertising message is in a second messaging format, different than the first messaging format;
analyzing, by the processor, during the monitoring period, reception behavior of the subscriber with respect to the first advertising message and the second advertising message to result in an analysis, wherein reception behavior is based on the subscriber performing predetermined actions in relation to the first advertising message and the second advertising message;
determining, by the processor, based on the analysis, that the subscriber adequately performed predetermined actions in relation to the first advertising message; and
granting, by the processor, additional subsidized connection services based on the analysis, wherein the connection service type of the additional subsidized connection services is selected based on the first messaging format.
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Abstract
The invention relates to a device for managing a subscriber connection, the device including a mechanism for granting connection services to the subscriber connection, mechanism for monitoring reception behavior concerning predetermined messages conveyed to the subscriber connection, and a mechanism for controlling a further connection service grant to the subscriber connection based on the reception behavior.
238 Citations
14 Claims
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1. A computer implemented method comprising:
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initially providing, by a processor, subsidized connection services to a subscriber, the connection services being a connection service type selected from a group consisting of talk time, messages, data connection usage of certain amount of data, free content services, television content, videos, music, applications, games, wireless application protocols pages, internet pages, ring tones, and wall papers; sending, by the processor, at least a first advertising message and a second advertising message to the subscriber during a monitoring period in which the subscriber is making use of the subsidized connection services, wherein the first advertising message is in a first messaging format and the second advertising message is in a second messaging format, different than the first messaging format; analyzing, by the processor, during the monitoring period, reception behavior of the subscriber with respect to the first advertising message and the second advertising message to result in an analysis, wherein reception behavior is based on the subscriber performing predetermined actions in relation to the first advertising message and the second advertising message; determining, by the processor, based on the analysis, that the subscriber adequately performed predetermined actions in relation to the first advertising message; and granting, by the processor, additional subsidized connection services based on the analysis, wherein the connection service type of the additional subsidized connection services is selected based on the first messaging format. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A system comprising:
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a processor; and a memory containing instruction that, when executed, cause the processor to; initially provide subsidized connection services to a subscriber, the connection services being a connection service type selected from a group consisting of talk time, messages, data connection usage of certain amount of data, free content services, television content, videos, music, applications, games, wireless application protocols pages, internet pages, ring tones, and wall papers; send at least a first message and a second message to the subscriber during a monitoring period in which the subscriber is making use of the subsidized connection services, wherein the first advertising message is in a first messaging format and the second advertising message is in a second messaging format, different than the first messaging format; analyze, during the monitoring period, reception behavior of the subscriber with respect to the first advertising message and the second advertising message to result in an analysis, and grant additional subsidized connection services based on the analysis, wherein reception behavior is based on the subscriber performing predetermined actions in relation to the first advertising message and the second advertising message; determine, based on the analysis, that the subscriber adequately preformed predetermined actions in relation to the first advertising message; and grant additional subsidized connection services based on the analysis, wherein the connection service type of the additional subsidized connection services is selected based on the first messaging format. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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Specification