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Method for scheduling distribution of content to a plurality of media devices

  • US 8,719,328 B2
  • Filed: 04/15/2009
  • Issued: 05/06/2014
  • Est. Priority Date: 04/07/2000
  • Status: Expired due to Fees
First Claim
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1. A method for scheduling distribution of advertising content to a plurality of media devices, the method comprising:

  • generating, by a hardware processor, a scheduling data structure from a database including schedule data, wherein the schedule data is based on frequency of play, predetermined time intervals, time of play, trigger events, or category filtering;

    selecting and distributing standard content via a network to the media devices located in gaming devices based on the scheduling data structure;

    determining whether there is non-standard non-interrupting content to be played in a priority queue that takes priority over the standard content;

    determining whether there is non-standard interrupting content to be played that takes priority over the standard content and the non-standard non-interrupting content;

    dynamically presenting the non-standard non-interrupting content in the priority queue before the standard content without interrupting the standard content and removing the non-standard non-interrupting content from the priority queue after being presented when it is determined that there is no non-standard interrupting content to be played;

    dynamically presenting the non-standard interrupting content before starting or finishing presentation of standard content or non-standard non-interrupting content when it is determined that there is non-standard interrupting content to be played;

    dynamically presenting the standard content when it is determined that there is no non-standard non-interrupting content and non-standard interrupting content to be played; and

    updating the scheduling data structure in response to updates to the database.

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