Systems and methods to enhance search data with transaction based data
First Claim
1. A method, comprising:
- receiving, by a computing device, a request from a user;
identifying, by the computing device, a set of search statistics according to the request from the user, the set of search statistics related to search activities comprising one or more search terms;
identifying, by the computing device, a set of financial transaction based statistics corresponding to the set of search statistics, the set of financial transaction based statistics relating the search activities and their impact on purchases; and
juxtaposing, by the computing device, the set of search statistics with the set of financial transaction based statistics to generate a response to the request from the user.
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Abstract
In one aspect, a system includes a transaction handler to process transactions, a data warehouse to store data recording the transactions, a portal configured to communicate with a search engine and to provide a user interface to receive a request from a merchant, and at least one processor coupled with the data warehouse and the portal. In response to the request received from the merchant via the portal, the at least one processor identifies a set of first statistics based on search activities of the search engine, identifies a set of second statistics based on the transactions relevant to the search activities, and uses the portal to juxtapose the set of first statistics and the set of second statistics.
297 Citations
20 Claims
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1. A method, comprising:
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receiving, by a computing device, a request from a user; identifying, by the computing device, a set of search statistics according to the request from the user, the set of search statistics related to search activities comprising one or more search terms; identifying, by the computing device, a set of financial transaction based statistics corresponding to the set of search statistics, the set of financial transaction based statistics relating the search activities and their impact on purchases; and juxtaposing, by the computing device, the set of search statistics with the set of financial transaction based statistics to generate a response to the request from the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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19. A non-transitory computer-readable storage medium tangibly storing instructions which, when executed by a computer, cause the computer to perform a method comprising:
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receiving, by the computer, a request from a user; identifying, by the computer, a set of search statistics according to the request from the user, the set of search statistics related to search activities comprising one or more search terms; identifying, by the computer, a set of financial transaction based statistics corresponding to the set of search statistics, the set of financial transaction based statistics relating the search activities and their impact on purchases; and juxtaposing, by the computer, the set of search statistics with the set of financial transaction based statistics to generate a response to the request from the user.
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20. An apparatus, comprising:
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a transaction handler to process financial transactions, each of the financial transactions being processed to make a payment from an issuer to an acquirer via the transaction handler in response to an account identifier of a customer, as issued by the issuer, being submitted by a merchant to the acquirer, the issuer to make the payment on behalf of the customer, the acquirer to receive the payment on behalf of the merchant; a data warehouse to store data recording the financial transactions; a portal configured to communicate with a search engine and to provide a user interface to receive a request from a merchant; and at least one processor coupled with the data warehouse and the portal; wherein in response to the request received from the merchant via the portal, the at least one processor identifies a set of first statistics based on search activities of the search engine comprising one or more search terms, identifies a set of second financial transaction statistics based on the financial transactions relevant to the search activities, the set of second financial transaction statistics relating the search activities and their impact on purchases, and uses the portal to juxtapose the set of first statistics and the set of second statistics.
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Specification