Global reverse lookup public opinion directory

• US 8,738,623 B2
• Filed: 05/21/2011
• Issued: 05/27/2014
• Est. Priority Date: 05/21/2010
• Status: Active Grant

• Current Assignee: Benjamin Henry Woodard, Eric Brennan Rodrick
• Original Assignee: Eric Brennan Rodrick
• Inventors: Woodard, Benjamin Henry, Rodrick, Eric Brennan
• Primary Examiner(s): FILIPCZYK, MARCIN R
• Application Number:
  US13/113,031
• Publication Number:
  US 20110289078A1
• Time in Patent Office: 1,102 Days
• Field of Search: 707/707, 707/709, 707/723, 707/734, 707/737, 707/767, 707/804, 707/999.004, 705/26.1
• US Class Current: 707/737
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9536 Search customisation based on social or collaborative filtering
• CPC Class Codes: G06F 16/9562 Bookmark management
• CPC Class Codes: G06F 16/958 Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
• CPC Class Codes: G06F 3/04847 Interaction techniques to control parameter settings, e.g. interaction with sliders or dials

Abstract

Embodiments of the present invention address deficiencies of the art in respect to Internet resource metadata creation and utility and provide a method, system and computer program product for the transformation of articles creating subjective metadata utilized for discovery into articles creating mathematical data that is inherently dynamic, global, composed of auditable elements, conducive to relational cross-reference, and utilized to produce statistical opinion data.

Claims

1. A method to convert spontaneous, subjective responses of network respondents into statistical opinion data, comprising:

a computer communications network comprising at least one uniform resource identifier comprising at least one subject, and at least one respondent able to input at least one subjective response regarding at least one said subject;

at least one computer controlled survey form delivered to said respondent requesting to respond to said subject, wherein said survey form comprises at least one fixed vocabulary question answered using an answer mechanism to select a response from one or more answer choices, and a save function permitting said respondent to save said response and other inputs into said survey form;

said survey form further comprising;

said fixed vocabulary question comprising a broadly phrased question relatable to any said subject, said answer choices each comprising one pair of antonyms, each said antonym naming a specific human value, belief, opinion, feeling, emotion, or judgment, and said answer mechanism is utilized to indicate a preference of one said antonym between said pair of antonyms creating said subjective response, wherein more than one said answer choice may be responded to by said respondent per said survey form;

converting said subjective response into mathematical response, comprising;

said answer mechanism comprising a graphical slider comprising text and numeric displays, a slide track and a slide indicator, said slide indicator may be moved by said respondent between said pair of antonyms, wherein the antonyms of said pair of antonyms are displayed at opposing ends of said slide track with one said antonym assigned a mathematical value of negative 10.00 and its pairing antonym assigned a mathematical value of positive 10.00, wherein movement of said slide indicator by said respondent towards one said antonym selects that antonym as said subjective response to said fixed vocabulary question and no movement of said slide indicator displays default score of 0.00 and indicates no said subjective response, wherein said subjective response is mathematically scored comprising calibration of said slide indicator movement to display a score between negative 10.00 and positive 10.00 in increments of 0.01, said score is negative when direction of said movement is towards said antonym assigned said negative 10.00 and positive when said direction is towards said antonym assigned said positive 10.00, wherein said respondent utilizing said save function converts said subjective response into said mathematical response comprising said antonym selected in said subjective response mathematically scored with the said score last displayed prior to said utilizing;

creating survey response comprising the storage and identification of data from all said mathematical responses generated during the completion of said survey form by said respondent;

and at least one information processing system to deliver said survey form to said respondent, receive said survey response, assign identifiers to elements involved in said survey response, and enter said identifiers into a database for processing and delivery of outputs, said outputs comprising statistical opinion data regarding said subjects on said network, said statistical opinion data comprising mathematical rankings of said subjects by said antonyms.

2. The method of claim 1, wherein said subjective responses consist of at least one of affective, conative, and cognitive responses.

3. The method of claim 1, wherein said computer communications network is at least one of an intranet, extranet and the Internet.

4. The method of claim 1, wherein said uniform resource identifier is at least one of uniform resource location and uniform resource name.

5. The method of claim 1, wherein said subject comprises creators of said uniform resource identifiers.

6. The method of claim 1, wherein said subject is at least one of a website, webpage, textual content, non-textual content, product, service, interactive content, advertising content, markup language, meta title, and meta description tag.

7. The method of claim 1, wherein said respondent utilizes a text based or graphical user interface browser enabled computing device.

8. The method of claim 1, wherein said respondent requesting to respond to said subject comprises a command issued by said respondent into at least one of a web application, web form, graphical user interface widget, mobile application, and locally stored computer program.

9. The method of claim 1, wherein said respondent is an anonymous or member visitor of a website.

10. The method of claim 1, wherein said survey form further comprises said respondent ability to categorize said response, said respondent ability to typify said subject, and at least one field allowing permitting said respondent entry of subjective tag and comment data regarding said subject.

11. The method of claim 1, wherein said identifiers to elements comprise:

time of said survey response event;

said network analytic data related to said survey response;

internet protocol address of said respondent;

geographical information of said internet protocol address;

uniform resource location of said subject;

uniform resource name of said subject;

said survey response antonyms and mathematical values associated with respective said mathematical responses;

markup language data, including meta title and meta description tag, from said survey response associated uniform resource identifier;

said respondent category, type, tag and comment data entered into said survey form;

known demographic data of said respondent; and

inferable demographic data of said respondent.

12. The method of claim, 1 wherein said outputs comprise:

rankings of all said uniform resource indicators, said subjects, and said respondents involved in all said survey responses, by cumulative said mathematical positive values and cumulative said mathematical negative values stored in said information processing system, per each said antonym contained within all said answer choices within all said surveys;

results from search term queries into a database containing all said identifiers to elements; and

outputs from specific cross referencing commands to or requests from a database containing all said identifiers to elements.

13. The method of claim 1, further comprising:

computer controlled integrity of said survey response utilizing a challenge response test which must be successfully passed by said respondent prior to creation of said survey response and a limitation of one said survey response per said respondent internet protocol address per said uniform resource identifier.