Redacting content and inserting hypertext transfer protocol (HTTP) error codes in place thereof

• US 8,788,711 B2
• Filed: 07/01/2011
• Issued: 07/22/2014
• Est. Priority Date: 06/14/2011
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Burkard, Timo, Jain, Arvind, Bentzel, Christopher
• Primary Examiner(s): Barry, Lance L
• Application Number:
  US13/175,115
• Publication Number:
  US 20120324043A1
• Time in Patent Office: 1,117 Days
• Field of Search: 709/246
• US Class Current: 709/246
• CPC Class Codes: G06F 16/957 Browsing optimisation, e.g. caching or content distillation
• CPC Class Codes: G06F 16/9574 of access to content, e.g. by caching
• CPC Class Codes: G06F 2216/13 Prefetching
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/51 Discovery or management thereof, e.g. service location protocol [SLP] or web services
• CPC Class Codes: H04L 67/5681 Pre-fetching or pre-delivering data based on network characteristics
• CPC Class Codes: H04L 67/5682 Policies or rules for updating, deleting or replacing the stored data

Abstract

Aspects of the disclosure minimize the delay between a navigation event and a network response by prerendering the next navigation event. The methods and systems described herein may predict a likely next uniform resource locator during web browsing to preemptively request network content from the network before the user selects the corresponding link on a web page. In one aspect, a subset of content from the network content is redacted in order to create a set of partial content such that the set of partial content comprises the network content with the redacted content removed. One or more hypertext transfer protocol (HTTP) error codes within the set of partial content is inserted in place of the redacted content. When notification is received that the set of partial content is accessed by a user device, the redacted content is sent in response.

Claims

1. A computer-implemented method for managing website analytics for prerendered content, the method comprising:

receiving notification that a network content request is a prerender request for a set of network content;

redacting, using a processor, a subset of content from the network content to create a set of partial content such that the set of partial content comprises the network content with the redacted content removed;

inserting one or more hypertext transfer protocol (HTTP) error codes within the set of partial content in place of the redacted content;

providing the set of partial content in response to the network content request;

receiving notification that the set of partial content was accessed by a user device; and

sending the redacted content in response to the notification that the set of partial content was accessed.

2. The method of claim 1, further comprising updating an impression statistic in response to the notification that the set of partial content was accessed.

3. The method of claim 1, wherein the redacted content comprises one or more advertisements.

4. The method of claim 1, wherein the set of partial content comprises at least one image, script, cookie, or executable instruction.

5. A processing system for managing website analytics for prerendered content comprising:

at least one processor;

a prerender module associated with the at least one processor; and

a memory coupled to the at least one processor;

wherein the prerender module is configured to receive notification that a network content request is a prerender request for a set of network content, redact a subset of content from the network content to create a set of partial content, such that the set of partial content comprises the network content with the redacted content removed, insert one or more hypertext transfer protocol (HTTP) error codes within the set of partial content in place of the redacted content, provide the set of partial content in response to the network content request, receive a notification that the set of partial content was accessed, and send the redacted content in response to the notification that the set of partial content was accessed.

6. The processing system of claim 5, wherein the redacted content comprises at least one advertisement.

7. The processing system of claim 5, wherein the prerender module is further configured to update an impression statistic in response to the notification.

8. The processing system of claim 7, wherein the impression statistic is associated with the redacted content.