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Programmable, interactive content viewing on a mobile video application

  • US 8,826,342 B2
  • Filed: 01/12/2012
  • Issued: 09/02/2014
  • Est. Priority Date: 01/12/2011
  • Status: Active Grant
First Claim
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1. A computer-implemented method for providing promotional content to a mobile device, the method comprising:

  • storing, by a video hosting server, a video claimed by a content provider;

    storing, by the video hosting server, a promotional content item provided by the content provider;

    responsive to a user requesting the video from a mobile device, receiving, by the video hosting server from the mobile device, a request for video information associated with the video;

    providing, by the video hosting server to the mobile device, video information indicating whether a content provider has claimed ownership of the video, the mobile device determining to display promotional content with the video based on the video information indicating that a content provider has claimed ownership of the video;

    responsive to the mobile device determining to display promotional content, receiving, by the video hosting server, a request for an item of promotional content;

    providing, by the video hosting server, a promotional content item to the mobile device; and

    providing, by the video hosting server, the video to the mobile device, the promotional content item displayed on the mobile device with the video.

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