Apparatus and method for providing and obtaining product information through a broadcast signal
First Claim
1. A network device for processing multiple data from a server, the network device comprising:
- a network interface configured to receive main video data and additional data indicating at least one icon;
a video decoder configured to decode the received main video data;
a memory configured to store the at least one icon;
an user interface configured to receive a first command signal for requesting the stored at least one icon; and
a controller configured to control the network interface, the video decoder, the memory, and the user interface, wherein the controller is further configured to;
display the at least one icon,receive site address corresponding to the at least one icon through the network interface based on the additional data to receive supplementary information corresponding to the at least one icon,transmit information related to the at least one icon to a predetermined server when the selected at least one icon is not linked to any server,receive link information from the predetermined server via the network interface,retrieve the supplementary information by using the received link information, anddisplay the received supplementary information.
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Accused Products
Abstract
The present invention relates to an apparatus and method for providing and obtaining product information through a broadcast signal. In this present invention, information identifying a product item, which is in a scene to be presented from a broadcast signal, is provided together with a broadcast signal, then a signal receiving terminal stores the product information for a new product item and displays the stored information to a viewer to select one product item while or after watching an interesting broadcast program, and transmits data identifying a selected product item to a predetermined web site and receives web site address for the selected item from that site. As a result, detailed information for the selected item is acquired from a server addressed by the received web site address.
40 Citations
19 Claims
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1. A network device for processing multiple data from a server, the network device comprising:
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a network interface configured to receive main video data and additional data indicating at least one icon; a video decoder configured to decode the received main video data; a memory configured to store the at least one icon; an user interface configured to receive a first command signal for requesting the stored at least one icon; and a controller configured to control the network interface, the video decoder, the memory, and the user interface, wherein the controller is further configured to; display the at least one icon, receive site address corresponding to the at least one icon through the network interface based on the additional data to receive supplementary information corresponding to the at least one icon, transmit information related to the at least one icon to a predetermined server when the selected at least one icon is not linked to any server, receive link information from the predetermined server via the network interface, retrieve the supplementary information by using the received link information, and display the received supplementary information. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method of processing multiple data packets from a server in an internet television, the method comprising:
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receiving main video data and additional data indicating at least one icon from at least one server via a network interface; displaying the at least one icon while displaying the received main video data from the at least one server; selecting a specific icon from among the at least one icon via a user interface; receiving site address corresponding to the specific icon based on the additional data to receive supplementary information corresponding to the specific icon; transmitting information related to the selected specific icon to a predetermined server when the selected specific icon is not linked to any server; receiving link information from the predetermined server via the network interface; retrieving the supplementary information by using the received link information; and displaying the received supplementary information. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19)
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Specification