Consumer self-profiling GUI, analysis and rapid information presentation tools

• US 8,840,013 B2
• Filed: 12/06/2012
• Issued: 09/23/2014
• Est. Priority Date: 12/06/2011
• Status: Expired due to Fees

• Current Assignee: Rally AG LLC (Teledesic Corporation)
• Original Assignee: AutoGraph Incorporated
• Inventors: Roundtree, Brian, Allan, Kevin, Munslow, William, Pratt, David, Sakata, David, Huseby, Thomas S
• Primary Examiner(s): VO, TUYEN KIM
• Application Number:
  US13/707,581
• Publication Number:
  US 20130161381A1
• Time in Patent Office: 656 Days
• Field of Search: 235/375, 235/380, 235/383, 235/451, 235/462.01, 235/462.45, 23547201-47203, 235/492, 235/487
• US Class Current: 235/375
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9536 Search customisation based on social or collaborative filtering
• CPC Class Codes: G06F 16/9538 Presentation of query results
• CPC Class Codes: G06F 3/0482 Interaction with lists of selectable items, e.g. menus
• CPC Class Codes: G06F 3/04842 Selection of displayed objects or displayed text elements G06F3/0482 takes precedence
• CPC Class Codes: G06F 3/0488 using a touch-screen or digitiser, e.g. input of commands through traced gestures
• CPC Class Codes: G06F 3/04883 for inputting data by handwriting, e.g. gesture or text
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0255 based on user history

Abstract

An input and processing system allows user input information such as user affinity to efficiently determine user characteristics from content as well as novel input of commands such as copy/paste on a small mobile device screen among other computing devices. A client/server is also made more efficient due to the enhanced gathering of information. Also disclosed is a system for rapid presentation of information such as barcodes at barcode scanners. A system can request multiple barcodes, coupons or the like by detecting a signal from a scanner that information presented has been read.

Claims

1. A portable computing device comprising:

a display;

a detection device;

a transmission device;

memory for storing instructions that are executable by processor electronics;

processor electronics configured to execute the instructions in order to;

detect a first signal from a reader in response to the computing device entering a specific geolocation;

in response to detection of the first signal, recall content from the memory and display the content on the display as well as transmit a reference to an identity of the content to the reader, wherein the reference to the identity of the content is configured to be added to a user profile;

detect a second signal from the reader produced when the reader detects the content reference transmission;

recall other content from the memory for display and transmit a reference to an identity of the other content upon detection of the second signal from the reader; and

associate the computing device with the user profile, wherein the user profile is comprised of at least;

1) a user characteristic; and

2) a statistical probability associated with said user characteristic, said user characteristic and statistical probability based at least upon a user content affinity input and a reference to an identity of content transmitted from the computing device, wherein the user characteristic and statistical probability are configurable as components in an interest graph in which the user characteristic is represented as an interest graph node and the statistical probability is represented as an interest graph link connecting the interest graph node to another interest graph node.

2. The device of claim 1, wherein the processor electronics are further configured to execute the instructions in order to:

in response to the detection device receiving an error indication transmitted by the reader in response to receiving a reference to an identity of content, display an error indication on the display.

3. The device of claim 1, wherein the processor electronics are further configured to execute instructions in order to:

activate the transmitter and transmit one or more of the location, date, time or user ID when the first signal is received by the system device.

4. The device of claim 1, wherein the user content affinity input is a brand affinity input.

5. The device of claim 1, wherein the user content affinity input comprises a negative user content affinity input.

6. A non-transitory computer readable media having instructions stored thereon that are executable by a portable computing device to:

display one or more items of content to a user;

detect a selection by the user of at least one item of content displayed;

in response to the detection of the selected content, determining if the selected content includes any related information;

configuring a reference to an identity of the selected content and any related information to be used to update a profile of likely characteristics of the user based on the selected content and the information related to the selected content,

wherein the profile is comprised of a likely user characteristic and an associated statistical probability, said likely user characteristic and statistical probability based at least upon a plurality of user content selection inputs, wherein the likely user characteristic and statistical probability are configurable as components in an interest graph in which the likely user characteristic is represented as an interest graph node and the statistical probability is represented as an interest graph link connecting the interest graph node to another interest graph node; and

update the profile with the reference to an identity of the selected content and any related information.

7. The non-transitory computer readable media of claim 6, further comprising instructions that determine a link associated with the selected content.

8. The non-transitory computer readable media of claim 7, further comprising instructions that transmit the link to a remote computer system.

9. The non-transitory computer readable media of claim 6, further comprising instructions that assign a tag to the selected content wherein the tag is a record of a gesture.

10. The non-transitory computer readable media of claim 6, further comprising instructions that assign a tag to the selected content wherein the tag is a record of a user'"'"'s Indicated like or dislike for the selected content.

11. The non-transitory computer readable media of claim 10, further comprising instructions that transmit the tag to a remote computer.

12. The non-transitory computer readable media of claim 6, further comprising instructions to indicate that one or more items of content on the display are selectable with a user gesture.

13. A non-transitory computer readable media having instructions stored thereon that are executable by a portable computing device to:

tag an item of content with one or more likely characteristics that are attributed to persons that react to the item either favorably or unfavorably;

display the content for a user;

detect a gesture performed by the user directed towards the content; and

update a profile that indicates one or more likely characteristics of the user with the characteristics represented by the tag and an associated statistical probability, said one or more likely characteristics and associated statistical probability based on the detected gesture directed towards the content,

wherein the one or more likely characteristics and statistical probability are configurable as components in an interest graph in which a likely characteristic is represented as an interest graph node and a statistical probability is represented as an interest graph link connecting the interest graph node to another interest graph node.

14. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to detect the gesture directed towards the content by:

detecting when the user touches the content on a display screen; and

detecting when the user moves a touch point on the display screen in a predefined direction over the content.

15. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to display a representation of whether the processor electronics recorded a favorable or unfavorable impression of the content after the user has finished the gesture.

16. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to display a menu over the content that indicates what command will be interpreted by the processor electronics depending on an angular direction in which the gesture is performed.

17. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to assign the tag to the content based at least upon a URL or URI of a website associated with the content.

18. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to assign the tag to the content based at least upon other content presented with the content.

19. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to transmit a record of the gesture detected to another computing device.

20. The non-transitory computer readable media of claim 13, further comprising instructions that cause the portable computing device to recommend content to a user based at least on the updated characteristics associated with the user performing the gesture.