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Systems, methods and computer program products for integrating advertising within web content

  • US 8,862,779 B2
  • Filed: 01/15/2010
  • Issued: 10/14/2014
  • Est. Priority Date: 08/10/2000
  • Status: Expired due to Term
First Claim
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1. A computer system for transmitting aggregated web content from at least two web servers to a mobile telecommunication device in audio format, comprising:

  • at least two web servers with web content, the web servers executing the steps of;

    receiving a user request for audio web content from a mobile telecommunications device;

    selecting a first web content in text format from a first of the at least two web servers in response to the user request;

    determining an aggregate pre-determined time and length for a plurality of second web content in an audio output format, wherein said plurality of second web content is capable of being incorporated with the selected first web content;

    selecting the plurality of second web content in text format from a second of the at least two web servers, wherein the plurality of second web content is related to content within the first web content, and wherein the selection of the plurality of second web content is based on the determined aggregate pre-determined time and length;

    identifying at least one initial keyword related to the selected second web content;

    identifying a plurality of related keywords related to the identified at least one initial keyword;

    converting the selected first web content, the identified at least one keyword, the selected plurality of second web content and the identified plurality of related keywords to an audio format; and

    transmitting the converted web content to the mobile telecommunications device via a telecommunications link, wherein the converted web content in audio format is interactive in response to input of the selected at least one initial keyword or at least one of the plurality of related keywords by the user.

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